ActiveCampaign

"If you had to recommend one marketing automation tool for small business, here it is"

Commentaires: I refuse to ever tell a client there's a single software in any category that they should use without proper investigation further, but I have yet to run into a time where ActiveCampaign wasn't a massive improvement to upgrade to from other tools of similar price but lesser capabilities, like MailChimp and ConstantContact. AC has been my own email marketing and marketing automation system for approximately five years now and I don't see myself moving away from it at any point. It's important for me to be aware of the tools on the market, and there are other great ones, but none that have been a worthwhile transition off AC for.

Avantages: You have a massive amount of features available to you to handle basic email marketing, advanced marketing automation, behavioral automations, tagging and audience segmentation, and so on. That's just the basic package, too. More advanced packages introduce a CRM (Customer Relationship Management) aspect that is particularly helpful for sales teams, Lead scoring to help prioritize accounts for your sales teams to be more efficient, and dynamic content (among many other features).

Inconvénients: There is little to see on the Cons. If I had to select something, I suppose the limit of three users on the Lite plan can be frustrating. However, it's typically safe enough for a small business, easy to share logins if needed, and the price and added features of upgrading to the Plus plan is quite affordable as well.

"One of the best marketing automation software"

Avantages: ActiveCampaing is easy to use but its modular approach allows you to do very complex things. I really like the automation features. ActiveCampaign is also integrated with most e-commerce and online services.

Inconvénients: It does not yet have native GDRP management. Numerous configurations are required to comply with the standards.

"Best Marketing Automation platform for small and medium enterprises"

Commentaires: I have used different marketing automation platforms and ActiveCampaign is now the best one I can recommend for begginers and SME.

Avantages: ActiveCampaign has all the features that other "premium" platforms also have, but the price and the fast set up are totally a game changer.
In a few steps you can provision a marketing automation platform with all the capabilities.

Inconvénients: For high database and high sending volumes, maybe it's not the best option. Large campaigns could take time in sending.

"this is the title of my review"

Commentaires: training training training. I have been trialling and training how to use this product the whole 12 months or so Ive been using it

Avantages: love the automation and the campaigns features. I also like that it integrates with my gmail (G Suite) account.

Inconvénients: some of the features are hidden, the layout is really lacking for easy of use. its hard to find and add tags and lists etc. it seems to have great features but they are hidden away and hard to find.

"If you want a tool whose objective is more income use ActiveCampaign"

Commentaires: We use it to establish marketing and brand automation criteria. In addition, it also performs functions in the company as a trusted CRM that adapts to our general approach to market and customer acquisition. It is also very effective because it helps us to have a record of information on the interactions with customers, not only the data with whom the interaction is made but also during that meeting. It is a powerful tool that can do a lot with less and that will undoubtedly be of great importance after its first use in any project.

Avantages: ActiveCampaign has been fundamental for me because I can maintain a relationship of customer data over time, which helps me to have a monitored profile and work based on your data. In addition to this, it has excellent support which has been kind, effective and fully functional. On the other hand, I use it full time because its strong deployment allows it. I also like it because I can have a totally effective marketing automation thanks to the flowchart that it provides.

Inconvénients: The program is totally perfect. I have no complaints at all of any kind, I have done great projects with it and it has certainly been important for marketing purposes.