Campaign Monitor

Avantages: I am a web developer and their API is fantastic to use. It is easy and straightforward.

Inconvénients: Some things within their GUI are hard to find and some extra logging features for developers would be handy.

Commentaires: Campaign Monitor is a tool that works very well, has excellent ideas and very decent templates. It has helped us improve and increase our customers by mail, its user interface is easily customizable. It is easy to navigate without many complications, manages to satisfy and inform customers about the benefits of the company. It has also allowed us to obtain data collection with great ease through reports. It has been very helpful in our organization and is a platform that offers good design tools in the construction of emails based on our projects. I always got a positive response and also increased product sales. It has all the high quality features you need for your business, this is really important for time efficiency, and Campaign Monitor is perfect.

Avantages: Campaign Monitor allows me to create, send, manage and track emails with ease. It has a complete and receptive functionality that facilitates automation, is solid and easy to use with space to grow and improve. It also has high delivery capacity and excellent compatibility with mobile devices and computers. It basically holds my hand every step of the way and makes it easy for you to insert images, links, text, calls to action buttons and more into your templates.

Inconvénients: Its price is not so competitive for companies or small organizations that are starting their marketing business.

Avantages: We've used other email marketing tools for different reasons over the years, but still always came back to read Campaign Monitor's excellent email marketing advice on their blogs and articles about best practices. Finally took the plunge a year ago and moved all our subscribers over. No regrets whatsoever! Just the amazing email editor and template manager is enough to make me leave everything else and use Campaign Monitor. The extensive segmentation tools, super clear and well-formed APIs to connect with our CRM and outstanding customer journey setup is above and beyond what i've seen from other tools in the market. Oh and their brilliant responsive all-platform templates!! Also, when they say 'award-winning' and round the clock support / success teams, they mean it! Definitely and whole-heartedly recommended!

Inconvénients: I'm nit-picking, but how Campaign Monitor counts subscribers (in order to bill us) is different from some of the other tools out there. For e.g. if the same subscriber is in two mailing lists, it counts as two for billing purposes. If you have many lists, it tends to balloon your billing subscription out a bit.

Commentaires: Overall, the best email marketing solution my team has worked with in the last year. Fair value for money i must say too.

Avantages: - Great suggestive features such as email-body formatting tips - Nice delivery and send-out time - Extensive scenario handling for segmentations and optional blocks - Great responsiveness of website across multiple form factors on devices(mobile, tablet, etc)

Inconvénients: - Some features and configurations can be a bit hard to figure out without a fairly technical background - Email builder templates felt a bit restrictive in terms of styling and formatting options

Commentaires: After over twelve hours attempting to log on, pay for, and conduct a REPEAT newsletter/emailout with one of its competitors, GetResponse, I had to look elsewhere, because their system was rejecting our email list, because it "looked" to GetResponse's totalitarian software as "very similar to another list on its server"---OF COURSE IT LOOKED SIMILAR---We had used their service twice in the past year---with admittedly a few "hiccups", but we had got those emails out. Their service refused to let us log in, or pay for, or reactivate our old account, so we had to create a new one---and that's likely one factor that led to the total failure of their organization to provide the slightest bit of genuine service to us yesterday. Shortly before midnight, I tried competitor "RedCappi", but after I edited an outgoing email address, it looked as if they might delay sending the test emails, so while waiting to see how long that delay might be, I set up a "Campaign Monitor" account, and proceeded with the same process (our newsletter html was "ready to go"---having been produced by the IT guru at our factory overseas). Despite a good half-hour lead, the RedCappi test emailouts took over an hour and a half to arrive, versus maybe less than a minute with Campaign Monitor. I was sold---uploaded all 4800 or so email addresses to Campaign Monitor without a hitch, and Campaign Monitor clearly pointed out a few dozen "oops" emails I had mis-formatted, and I was able to fix all and add them back into the emailout effortlessly. When I wanted to send to the total list, instead of to four test email addresses, I found a helpful FAQ on the Campaign Monitor site which clearly walked me through how to resend to new subscribers---a vast difference from having to "Chat" on three separate occasions with the GetResponse team to help me with their less-user-friendly system (EVEN THOUGH I HAD USED GetResponse TWICE PREVIOUSLY)!

Avantages: Hard question to answer---Sorry, I have to say "EVERYTHING"! Worked well, priced me in cheaper local currency, fast sendout, very helpful tips on mis-formatted emails, phenomenal customer support, no login or password struggles...the list goes on (a double-entendre).

Inconvénients: Unsubscribe "Tag" added at the bottom of our emails was in a different font from the bottom portion of our emailout/newsletter---a minor point.