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Storyclash
Description de Storyclash
Storyclash est la meilleure solution de surveillance des réseaux sociaux. Les marques, agences et éditeurs surveillent l'impact de leur marque, suivent leurs médias possédés et acquis et trouvent les tendances de contenus ainsi que les influenceurs grâce à Storyclash. Tout cela en temps réel.
Qui utilise Storyclash ?
Storyclash est utilisé par les marques, les agences et les éditeurs en vue de surveiller leurs activités sur les réseaux sociaux ainsi que pour mener l'étalonnage de la concurrence.
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Using Storyclash for Brand monitoring helps us react quickly
Commentaires : for us, the solution works very fine and we have it in use for many years. the support is quick and friendly.
Avantages :
We get a measuring our social activities with Storyclash and have a consistent collection of metrics of our campaigns. Additionally, we see any user mentions in social media and can react to it quickly. This helped our brand Usersnap - visual customer feedback - a lot, as our users have a positive interaction. We could also handle some problems users posted immediately. We are monitoring brand ambassadors and competitors via Storyclash.
Inconvénients :
sometimes it's not easy to come up with new posting ideas and currently storyclash has no feature for this. but as far as I'm informed the great team of storyclash is already working on an innovation in this area.
Storyclash is a good supporter
Commentaires : I can use Storyclash to reduce manual influencer searches and still have content saved outside of working hours without having to do anything myself.
Avantages :
Viewing & saving content (especially stories), the brand check (competitor analysis), lookalikes are helpful
Inconvénients :
Sometimes accounts are not found directly and additional categories could be included in the filtering so that an even more precise influencer selection can take place.
Good, user-friendly tool to collect postings
Commentaires : Very good and it's easy to navigate in the platform.
Avantages :
* The function of collecting publications/postings on different platforms.
Inconvénients :
*Only thing we would love to include is a CRM tool to communicate with a huge amount of smaller profiles.
It's a must have for Instagram influencer marketing!
Commentaires :
It saves the team a lot of time to do research about influencers and to see the trend in the industry.
It is an amazing tool to decode influencer marketing in Instagram.
Avantages :
As it saves all the stories posted by each influencer of up to 1 year ago, we can monitor the quality of the content they post and we can also see the past collaboration history. Story is gone after 24 hours usually, so this tool is making things really possible what is impossible.
Inconvénients :
It is very much focused about instagram, but not so much on Youtube and Tiktok. It would be wonderful if they also have extensive data there as well. Moreover, they now changed their pricing for country base structure, and it got expensive and it's a bit cumbersome, as some influencers are international and they nationality is decided a bit randomly (for example, a German influencer living in Spain is categorized as Spanish and you have to pay for Spanish version to see her info)
Best of class Tool for Content Discovery and Social Analytics Benchmarking
Commentaires : Storyclash is of huge assistance during the research phase and benchmarking. This can be very valuable while pitching or onboarding new clients. Furthermore this process already serves as an entry point for a continuous content discovery and content monitoring process in order to increase the content output / performance on a regular basis.
Avantages :
Storyclash provides a unique opportunity to research trending content based on channels, market segments, formats as well as settings based on region or language. Findings can be aggregated on publisher / brand level to easily establish a top in class ranking. Furthermore a drill down on content level (top performing content by various metrics: interactions, views etc.) may be implemented at any time. In conjunction these 2 features enhance the research process and provide an easy entry into the ongoing content discovery process.
Inconvénients :
At times data has to be crawled or recrawled in order to analyze certain competitors or niche segments. The outstanding support handles these requests instantly.
