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à choisir le meilleur logiciel
Revive Adserver
Description de Revive Adserver
Logiciel de diffusion d'annonces open source pour la diffusion d'annonces en ligne, la gestion de campagnes, le suivi des performances des campagnes et le reporting.
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Avantages :
It is a robust tool that is prepared for a large number of data. It has a simple deployment.
Inconvénients :
Not many custom reporting options for more detailed analysis.
The only production-ready open-source ad server
Commentaires : I using it as ad server for my websites which allows me to host ads both from my direct customers and from the ad networks like Google Adsense.
Avantages :
Used this software for years (may be 5 years or more?), started when it was OpenX. The prettiest thing is easy to install and use, very low entry threshold, so it can be used by business of any size and even individuals with very low maintenance costs. Meets most requirements for small/med-size business, serves common ad formats, has pretty flexible ad targeting, extensible with 3-rd party plugins. Moreover open-source and written in PHP so can be customized pretty easily and in budget.
Inconvénients :
Lack of APIs - needs third-party (paid) extensions, thus not easy to integrate with other systems like billing, CRM etc. Inconvenient, old-school Web UI
Best Open Source Platform for Advertising
Commentaires : We needed the platform to delivery banners in our web portals
Avantages :
- Open Source platform - Ready to use - Simple install and setup process
Inconvénients :
- Lack of support - API is too much limited - VAST support stills in 1.0 - Developed in PHP
Easiest and quickest way to start advertising in your website on low cost.
Commentaires : Serving ads on my sites for more than 7 years on low cost
Avantages :
It's free and open source, then you have almost no cost on start serving ads on your website. If you have a good team of developers you can customize it and have new features.
Inconvénients :
Being free and open source have also some cons. The dependence of wait for community updates to fix issues and security problems maybe can impact your business.
Geo Tagging
Commentaires : Kinda glitchy but overall works great. Geo tagging blows
Avantages :
Ease of use. I like how it tracks your campaigns in a “less is more” format.
Inconvénients :
Cannot get support. Specifically need help with Geo Tagging utilizing postal codes. Revive documents state it can be done and tech support provided but not a single instance trough their forums or documents were we able to find help. Can someone please help????
