CreatorIQ

Excellent Influencer Marketing CRM tool for PR Professionals

Commentaires : I've been working with CreatorIQ for about 6 months, and so far so good. My company can be very challenging when it comes to adopting and implementing new tools. My customer success manager has been a great partner in training staff on how to use the platform optimally. I work with a lot of different industry software partners, and CIQ has been an absolute pleasure to work with. While in general there is no tool that is going to meet everyone's needs, you will have CIQ's full support in ensuring the adoption of the tool goes as successfully as possible at your company. Overall, very highly recommended.

Avantages :

- Amazing, top-notch customer service and account management team - Beautiful, modern, and intuitive platform interface - Robust analytics - Transparent methodologies - Continuous rollout of upgrades with new, relevant capabilities & functionalities - Super convenient, interactive one-sheets and reporting for clients - Bit.ly link feature built into the platform

Inconvénients :

- Discovery tool can be challenging to get the hang of

The last influencer marketing software you'll need

Avantages :

When selecting which software to work with, we compared 11 platforms side-by-side. CreatorIQ had all the features that matter, with a super easy-to-use interface, at a fair price-point. We decided to give them a try, and have never looked back since. After signing with them, the on-boarding process was like nothing we've ever experienced! 5-stars to supporting us through the adoption process, and answering any questions we have. This support has continued throughout the years of being signed up with them, which is why we are happy to renew our contract with them again and again. When it comes to technical features, they're always adding the relevant tools, and are surprisingly accurate when it comes to keeping with their feature roll-out schedules. The ROI of using this tool will of course depend on your business and what you plan on using the tool for, but if you're trying to figure out which platform has reliable software and a good team behind it, these guys are solid.

Inconvénients :

The only time we wanted a feature that CreatorIQ did not have, it turned out that we were asking for statistics which the social media platforms don't give out publicly, so there was no legal way to acquire it - the team at CreatorIQ helped clarify this point and shared with us what statistics that they're able to get from each social media platform, so we now use this information to help manage expectations of the brands we work with.

The least professional team I've ever met

Commentaires : They honestly act like a bipolar, jealous lover. One minute, love bombing us. Then breaking up with us the next minute for no reason when nothing has changed. It's as bizarre as it is unprofessional. Stay a million miles away from these guys! They don't honor their contracts or their word.

Avantages :

Initially, I liked the sales guy and he helped us figure out if our use case was a fit for their product.

Inconvénients :

Right before we were going to sign our contract, they sent us a terse email saying they don't want to work with us. We were shocked because it didn't make any sense, but after I escalated and met with one of their execs, they realized their mistake and reversed their decision. Which was obvious, because their decision was made in error and based on incorrect assumptions that they didn't even bother to ask us about. Everything got cleared up, they welcomed us with open arms, we signed our contract and we began our onboarding. Then 30 days after we signed our contract and had spent considerable resources implementing their system, they did the same exact thing again. No explanation, just a terse email telling us they are terminating the contract immediately. Nothing has ever changed on our part, our original use case is still our use case.

H&S Review

Commentaires : The platform is great! There are definitely some improvements to be made, but they do a wonderful job at listening to their clients needs and adjusting accordingly.

Avantages :

Love how many features and how many creators this platform has! It's so helpful in finding a niche group of creators, which varies tremendously across our client accounts. It's also so helpful in capturing program content, so that we don't have to monitor ourselves. Lastly, the support team is AMAZING! They are so quick and can get me whatever I need.

Inconvénients :

There are a few features our team would like to see, including an LDA compliance feature. We also find that the social timeline does not always pick up the posts with the keyword searches.

Increased efficiencies, consistent and superior reporting for influencer campaign management

Commentaires : CIQ has helped us with providing detailed audience insights and access to evergreen reporting across Client's always-on social campaigns. We have been able to provide client recaps and success metrics in a more efficient and timely manner - our clients love the reporting and the immediacy of which we can provide results and all the posts associated with a campaign or event.

Avantages :

The simple UI enabled us to roll the platform out across the agency to all client accounts in a short time & immediately freed up hours of research time, client approval methods & having an immediate view on real-time metrics. We love the one-sheets and url dashboard reporting! The support from CIQ customer success team has been excellent.

Inconvénients :

Would like to see an increase in the influencer database size and ability to brand templates according to client accounts. Also would be great to access additional social platforms such as Tik Tok when this becomes available via API.