Description de Hotjar

Le temps de la collecte de données et des retours d'opinion lents et manuels est révolu. Hotjar est un moyen intuitif et visuel de découvrir, regrouper les besoins des utilisateurs et communiquer avec eux. La solution fournit des renseignements concernant l'expérience produit qui vous montre la manière dont les utilisateurs se comportent et leurs opinions afin de permettre aux équipes de produit d'offrir une véritable valeur ajoutée aux clients.
Approuvé par 900 000 sites web dans plus de 180 pays.

Qui utilise Hotjar ?

Start-up, PME, experts – Spécialistes du marketing numérique, spécialistes CRO, concepteurs web, développeurs web, spécialistes UX

Hotjar Logiciel - 1 Hotjar Logiciel - 2 Hotjar Logiciel - 3 Hotjar Logiciel - 4 Hotjar Logiciel - 5

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Avis sur Hotjar

Note moyenne

Note globale
4,7
Facilité d'utilisation
4,6
Service client
4,5
Fonctionnalités
4,5
Rapport qualité-prix
4,5

Avis classés par taille de l'entreprise (nombre d'employés)

  • <50
  • 51-200
  • 201-1 000
  • >1 001

Trouver les avis classés par note

5
70%
4
27%
3
3%
1
0%
Allen
Allen
President
Utilisateur LinkedIn vérifié
Santé, bien-être et fitness, 2-10 employés
Temps d'utilisation du logiciel : plus de deux ans
Source de l'avis

Essential for website optimization

5,0 il y a 6 mois
Sous-titres en français disponibles pour la vidéo
Akande
Akande
Marketing Communications Specialist (É.-U.)
Utilisateur LinkedIn vérifié
Biens de consommation, 1 001-5 000 employés
Temps d'utilisation du logiciel : plus de deux ans
Source de l'avis

Alternatives envisagées :

HotJar is an awesome tool for studying websites and optimizing!

5,0 il y a 3 ans

Commentaires : Overall HotJar is a great platform and I am one of their biggest advocates. I would recommend HotJar to anyone looking to enhance their understanding of on-site traffic and conversion.

Avantages :

At each company that I have worked for, I always bring up HotJar as a solution they should implement as soon as possible. It is so easy to use and allows for such a comprehensive view of the customer experience that it's a loss to NOT use it! I love that it can capture click data, scroll depth, and even user interactions on the website. There is so much valuable information to be pulled from the data!

Inconvénients :

There are two things that I'm a little bummed out about with HotJar. One issue is that they recently removed cross-domain tracking. This was a great benefit and we used it often, so not having it is tough. They also have a limit on the height of the pages that can be captured, 1500px. Our pages are slightly larger so we lose some detail on the report that we would have otherwise had.

Réponse de l'équipe de Hotjar

il y a 3 ans

Hey Akande, Thanks so much for taking the time to review Hotjar! It's great to read that you're getting a lot of value from the tool :) It's indeed the case that we removed cross-domain tracking in light of our continued commitment to privacy-by-design. I'm sorry to hear that working with the tool is a bit tough without this - we'd like to help if we can! Do reach out to us at support@hotjar.com if you've got questions. Following up your note on the height of captured pages for Heatmaps - we do have a 15000px limit, but if it's a pain point I'd definitely suggest using the Suggest a Feature function in-app to let us know what you need :) All best, Alex

David
Social Media Manager (Macédoine du Nord)
Design, 2-10 employés
Temps d'utilisation du logiciel : plus de deux ans
Source de l'avis

Amazing User Experience With Hotjar

5,0 il y a 3 semaines Nouveau

Commentaires : Overall, Hotjar is an essential tool for understanding user behavior and preferences. It is easy to use and provides comprehensive data that can be used to improve the user experience of a website or app.

Avantages :

Hotjar is an incredibly intuitive and user-friendly tool that makes it easy to gain insight into user behavior and preferences. It makes the process of creating surveys, heatmaps and recordings very straightforward and the results are presented in an easy to understand format.

Inconvénients :

While the reporting capabilities are quite comprehensive, the data can be difficult to interpret unless you have some degree of experience in analytics. Additionally, the pricing structure can be quite expensive for smaller businesses.

Ioana
Ioana
User Researcher (Autriche)
Utilisateur LinkedIn vérifié
Loisirs, voyage et tourisme, 201-500 employés
Temps d'utilisation du logiciel : plus de deux ans
Source de l'avis

Great little tool for starting your UX research

3,0 il y a 3 ans

Commentaires : I would be surprised if there was a CRO or UX team that hasn't heard of Hotjar. It's a great little tool, especially given the price, but it doesn't allow enough flexibility to be your main on-site research tool. It's really good for starting out and doing some basic research. Sweet and simple! I guess marketers could benefit the most from this!

Avantages :

Price. Simplicity of implementation. Good customer service. The scrollmaps and polls are my favourite, and only features I use.

Inconvénients :

Potentially slows down the site. Loads the entire js even when only running a poll, so puts unnecessary load on the page speed. Forms have nearly never worked on any of the websites I have used it on. Funnel I don't really use - I don't see the point really. Free GA will still be far better and more useful at that. Polls have very simplistic targeting methods. Adding one or two new targeting triggers would be awesome...but they haven't released any new features in ages. Heatmaps are still very simple with no ability of segmenting the data. I can't complain for the really accessible prices they have been able to maintain though!

Réponse de l'équipe de Hotjar

il y a 3 ans

Hey Ioana! Thanks so much for leaving this review and sharing your thoughts on Hotjar. Following up your feedback - we're always focused on minimizing any increased page load time with the Hotjar script on your site. Have you checked out this resource? https://help.hotjar.com/hc/en-us/articles/115009335727-Will-Hotjar-Slow-Down-My-Site- If you're having trouble please reach out at support@hotjar.com and we can take a look with you. There's new targeting and filtering functionality on the product roadmap :) https://help.hotjar.com/hc/en-us/articles/115012303268-Product-Roadmap Stay tuned for that! All best, Alex

Rezaul
Data Analyst (É.-U.)
Recherche, 201-500 employés
Temps d'utilisation du logiciel : plus d'un an
Source de l'avis

Excellent for website visitor tracking and future decision making.

5,0 il y a 3 mois

Commentaires : As a data analyst, HotJar enables me to build, personalize, and deliver surveys and polls to our customers so they can respond and let us know what they like and dislike about our business. The data is promptly updated to our HotJar account as clients submit their answers, allowing me to analyze it right away.

Avantages :

The most crucial component of our platform—and the one that has gained it the most popularity among our research teams—are the heatmaps. Heatmaps are used to show users where they can scroll and click on our website after they arrive.Contrary to popular belief, knowledge is not only useful but may really be quite helpful to marketing teams. There are two possible explanations for why someone would scroll down our page: either they don't like what they are reading or they want to read more of it.I can only benefit from this feature if our website has a sign-up form or requests that visitors fill out forms. Form Analysis, as the name implies, informs me of how users interact with and utilize our forms. Utilizing such data will help me lower the amount of unsuccessful attempts to complete our form.

Inconvénients :

Some features should be improved compared to other platform. Price should be customized. Heatmaps feature may be upgraded more.

Atul
Author (Inde)
Art/artisanat, Auto-entrepreneur
Temps d'utilisation du logiciel : plus de deux ans
Source de l'avis

Most Recommended Product

5,0 le mois dernier Nouveau

Avantages :

User experience insights: Hotjar provides a range of tools for understanding user behavior and experience on your website, including heatmaps, session recordings, and polls.Easy to use: Hotjar has a user-friendly interface that makes it easy to set up and use, even for users who are new to web analytics.Customization: Hotjar allows you to customize your tracking and feedback tools to suit your specific needs and goals.Integration: Hotjar can be easily integrated with a range of other tools and platforms, including Google Analytics.Affordability: Hotjar offers a range of pricing plans to suit different budgets and needs, including a free plan for small websites.

Inconvénients :

Data privacy: Some users may be concerned about the data that Hotjar collects and how it is used.Limited functionality: Hotjar has a range of features, but it may not have all the advanced functionality that some users require.Limited support: While Hotjar offers online resources and a knowledge base for users, it may not provide as much personal support as some users would like.Dependence on cookies: Hotjar relies on cookies to track website visitors, which means it may not accurately track users who have disabled cookies in their web browsers.Resource-intensive: Hotjar's tracking and feedback tools can be resource-intensive, which may impact the performance of your website.