Pour qui ?

Équipes médias dans les agences de publicité et les groupes de marketing internes

Notes moyennes

14 avis
  • Note globale 4.9/5
  • Facilité d'utilisation 4.5/5
  • Service client 5/5
  • Fonctionnalités 4.4/5
  • Rapport qualité-prix 4.9/5

Informations sur le produit

  • À partir de 125,00 $US/mois
  • Version gratuite Non
  • Essai gratuit Non
  • Déploiement Cloud, SaaS, web
  • Formation Formation en ligne en direct
    Webinaires
    Documentation
  • Ressources d'aide Support en horaire de bureau
    En ligne

Informations sur l'éditeur

  • Bionic Advertising Systems
  • http://www.bionic-ads.com
  • Fondé en 2013

En savoir plus sur Bionic Media Planning Software

Le logiciel de gestion des investissements Bionic Media est la plateforme holistique qui fournit aux équipes média la clarté, la transparence et l'imputabilité sur leurs communications. Éliminez les erreurs et atteignez une capacité d'audit complète en créant des plans média sur l'interface dynamique basée sur le cloud de Bionic. Générez des organigrammes publicitaires en un clic, analysez vos plans de communication en fonction de vos objectifs marketing, gérez le processus d'appel d'offres des fournisseurs et automatisez même l'exécution et l'emplacement de vos publicités.

Bionic Media Planning Software - Fonctionnalités

  • Analyse prédictive
  • Attribution de canal
  • Cartographie du parcours client
  • Mesure des performances
  • Statistiques sur les médias sociaux
  • Suivi des campagnes
  • Suivi du RIO
  • Tableau de bord
  • Tests A/B
  • Web analytics
  • Actions découlant d'un événement
  • Base de données de contacts
  • Campagnes multiples
  • Gestion des canaux
  • Gestion des leads
  • e-mail marketing
  • Analyse prédictive
  • Budgétisation et prévision
  • Calendrier de marketing
  • Collaboration
  • Configuration et suivi des objectifs
  • Gestion de projets
  • Gestion des dépenses
  • Outils de présentation
  • Planification des médias
  • Roadmap stratégique
  • Collaboration
  • Gestion de projets
  • Gestion des campagnes
  • Gestion des documents
  • Gestion des tâches
  • Partage des fichiers
  • Suivi du temps

Avis les plus utiles sur Bionic Media Planning Software

Media Plans in a easy and transparent way

Publié le 02/10/2019
Fabio L.
Digital Media Strategist
Génie mécanique ou industriel, 10 001+ employés
Temps d'utilisation du produit: plus de deux ans
Provenance de l'utilisateur 
5/5
Note globale
5/5
Facilité d'utilisation
4/5
Fonctionnalités
5/5
Support client
5/5
Rapport qualité-prix
Probabilité de recommander le produit :
Très faible Très élevée

Commentaires: Bionic is great and helps our global team to manage the different media plans, providing us an easy way to understand how we're investing in paid media, which publishers, channels, campaigns, countries, etc. It's a great platform to standardize the media planning process, providing more transparency to our stakeholders.

Avantages: Bionic is a great tool for media planning. The way the platform works (like an advanced Excel), makes everything easier, automated, organized, with historical changes and also available to the entire team and any other stakeholder. More transparency on our media investment.

Inconvénients: The platform is great for planning, but I still miss more automated integrations with platforms, such as LinkedIn and Twitter. Also, when working wirt a huge level of plans and placements, the reporting templates are not that easy to be used.
I'd be happy to see some more filtering capabilities when comes to analyze the allocation of my plan. Today I need to export to Excel to be able to add extra filters.

Réponse de l'éditeur

envoyé par Bionic Advertising Systems le 07/10/2019

Thank you for your review. We're glad you like Bionic!

We actually have integrations with Linkedin and Twitter. We can help you get those set up. Integrations are a high priority for us because it brings in performance data which is necessary for pacing against ad delivery and KPIs. For example, see the last month's upgrade to the Facebook Integration.

Regarding reporting - please check out the new Bionic Data Studio. It allows to to create your own custom reports and dashboards. It gives you unfettered access to your data and unlimited reporting possibilities. Again, please let us know how we can help you with this.

Full Circle Media Management For Any Agency

Publié le 08/10/2019
Terrill H.
President
Marketing et publicité, 2-10 employés
Temps d'utilisation du produit: plus de deux ans
Provenance de l'utilisateur 
5/5
Note globale
5/5
Facilité d'utilisation
4/5
Fonctionnalités
5/5
Support client
5/5
Rapport qualité-prix
Probabilité de recommander le produit :
Très faible Très élevée

Avantages: As a small agency looking to grow the affordability of Bionic in comparison to their features made my decision to switch an easy one. Their RFP, reporting, tracking, budgeting and planning features allow us to serve our clients at a scale previously unattainable. Additionally, their welcoming approach to feedback is commendable, always looking to add and improve features. I've worked with the Bionic team for several years now and I greatly appreciate their service.

Inconvénients: I would like the insertion order process to be more efficient. I know that is on their product development road map, so I look forward to further increasing our agency's efficiencies.

Réponse de l'éditeur

envoyé par Bionic Advertising Systems le 11/10/2019

Thank you for your review. We're glad that you find Bionic to be a good value - we aim to give you powerful tools at an affordable price!

PDI Bionic Review

Publié le 03/12/2019
Taylor Z.
Marketing Communications Specialist
Appareils médicaux, 501-1 000 employés
Temps d'utilisation du produit: 1 à 5 mois
Provenance de l'utilisateur 
5/5
Note globale
5/5
Facilité d'utilisation
5/5
Fonctionnalités
5/5
Support client
5/5
Rapport qualité-prix
Probabilité de recommander le produit :
Très faible Très élevée

Commentaires: Bionic allows us to quickly manage our media plan by helping us meet submission deadlines in a timely manner with auto-reminders, quickly modify focus and placement, provide a robust calendar year view and provide detailed reports for the business to review via .pdf/.ppts/.xlsx or cloud-based interface. It has helped us with our organization, our efficiency, productivity, and overall process of media planning, and there is so much more we can still do to improve our processes by using Bionic.
Also, our rep, [SENSITIVE CONTENT HIDDEN], is awesome! He's always so helpful and answers the questions I have whenever we have a training.

Avantages: We love the organization, how you are able to put so much detail into each line item in the media plan, the performance measures that it can produce and show in different formats, and the efficiency and ease of use it lets you have.

Inconvénients: The only feature that is frustrating sometimes is that it is slow.

Réponse de l'éditeur

envoyé par Bionic Advertising Systems le 05/12/2019

Thank you for your review. It's awesome to hear the product has been so useful and your rep has been so helpful to you!

More useful than spreadsheets

Publié le 18/10/2019
Utilisateur vérifié
Media Planner
Marketing et publicité, 13-50 employés
Temps d'utilisation du produit: 1 à 5 mois
Provenance de l'utilisateur 
4/5
Note globale
2/5
Facilité d'utilisation
3/5
Fonctionnalités
Support client
Rapport qualité-prix
Probabilité de recommander le produit :
Très faible Très élevée

Avantages: The database approach to setting up media plans is very helpful.

Inconvénients: The experience of using the interface is clunky. It would be great to be able to export a single IO when you have to tweak something. At the moment you have to export every provider every time.

Réponse de l'éditeur

envoyé par Bionic Advertising Systems le 25/10/2019

Thank you for your review. I'm glad you find value in the database. Please contact us about your concerns. We'd be happy to adjust the software to better fit your workflow.

Happy Customer

Publié le 09/10/2019
Travis M.
Executive Technology Director
Marketing et publicité, 51-200 employés
Temps d'utilisation du produit: plus d'un an
Provenance de l'utilisateur 
5/5
Note globale
5/5
Facilité d'utilisation
5/5
Fonctionnalités
5/5
Support client
5/5
Rapport qualité-prix
Probabilité de recommander le produit :
Très faible Très élevée

Commentaires: Bionic has allowed us to effectively manage media across several clients, media platforms, and channels with a small and efficient team. Their platform has become invaluable to us and to our clients.

Avantages: The team at Bionic has done a fantastic job at identifying all of the functionality that a media team needs in order to manage campaigns effectively. And every time we think we've identified a new functionality that seems like it would be helpful it's already in the next product release.

Inconvénients: Honestly, I don't have any serious complaints. The only thing that comes to mind is that we would love to have even more people within the agency on the platform so if the per user price were lower we'd consider that, but that's just trying to find a con. For what you get for the platform for the price, the ROI is definitely there.

Réponse de l'éditeur

envoyé par Bionic Advertising Systems le 11/10/2019

Thank you for your review. It's great to hear that Bionic has helped your team to manage media efficiently across all your clients and platforms - that's what it's all about!

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