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Amplitude
Description de Amplitude
Amplitude est une solution d'analytique mobile et web de premier plan avec suivi du parcours utilisateur multiplateforme, analyse du comportement des utilisateurs et capacités de segmentation.
Allez au-delà des métriques telles que les vues de pages et les clics. Visualisez chaque chemin emprunté par les utilisateurs dans une vue unique et effectuez un zoom avant pour comprendre le contexte et l'intention derrière leurs actions.
Répondez à des questions complexes sur les produits, par exemple "quelles sont les activités qui incitent les utilisateurs à revenir ? Quel est l'impact de votre dernière version ?". La plateforme comportementale d'Amplitude s'occupe du gros du travail.
Qui utilise Amplitude ?
Solution d'analytique web et mobile qui permet aux entreprises de toutes tailles de convertir et de fidéliser leurs clients grâce à des outils tels que des données comportementales, des opinions, des avis, etc.
Amplitude ne vous convainc pas tout à fait ?
Comparer avec une alternative populaire

Amplitude
Avis sur Amplitude

Best Analytics tool
Avantages :
- Integration with Segment - This enables us in creating custom conversions to track exactly what actions we need (They can be in our website or inside the product itself)- Funnel Analysis - Our team is less technicals and this feature helps them visualizing the data in an easier way
Inconvénients :
- It could be more simple to use. The UI is always changing and our team has difficulty in keeping up with the new features and redesigns
Alternatives envisagées précédemment :
Wonderful for Product Analytics
Commentaires : Exceptionally amazing.
Avantages :
- Very quick data visualization capabilities DIY- Extremely simple setup- Different options for different use-cases (Eg: Engagement, Monetization, Retention)
Inconvénients :
- Limitation in "join" functionalities to group multiple events
Alternatives envisagées précédemment :
Amplitude is a must have for marketers and product managers.
Commentaires : Overall a satisfied user. Just wish it was faster.
Avantages :
Funnels and data visualization. Also the integrations with other platforms like Rudderstack, Braze, etc.
Inconvénients :
Speed of page loads. The report building workflow is cumbersome.
Good free plan but not many features.
Commentaires : Cheap analytics with a good set of features.
Avantages :
It is free the use and has a nice dashboard that is customizable. It has user profiles like Mixpanel but they are much harder to access as there is no searchable list of user profiles. Also has a real time stream of events.
Inconvénients :
It has no where near the features of others like Mixpanel. Doesn't have an iOS app or any API to access your analytics data. Also there is no prebuilt dashboard like Flurry where you can get a general overview instead you have to create your own dashboards/charts. I will probably go with Flurry for free analytics for my next project and if you are looking for something better Mixpanel is probably the best out there but it is very expensive.
Alternatives envisagées précédemment :
Best product analytics tool but pricey
Avantages :
The perfect tool to define and analyse events. Some of the analysis types our product teams appreciate would be very costly to build ad-hoc. Performant tool and good customer support.
Inconvénients :
It is theoretically quick to build analysis but because it is so easy, it's also easy to get things wrong or interpret them wrong. The team managing the events and properties need to do a really good job in keeping things clean in the tool so that the stakeholders don't end up building misleading self-serve reports.