CustomerLabs CDP

CustomerLabs CDP

par CustomerLabs

Pour qui ?

Des spécialistes du marketing numérique intelligent qui souhaitent suivre les interactions des utilisateurs sur leurs sites web sans dépendre des développeurs. Fonctionne avec Shopify, Magento, Woocommerce, 3dCart, Unbounce, Instapage, et plus encore.

Notes moyennes

9 avis
  • Note globale 4.6/5
  • Facilité d'utilisation 4.2/5
  • Service client 5/5
  • Fonctionnalités 4.8/5
  • Rapport qualité-prix 4.9/5

Informations sur le produit

  • À partir de 29,00 $US/mois
  • Version gratuite Oui
  • Essai gratuit Oui
  • Déploiement Cloud, SaaS, web
  • Formation Formation en ligne en direct
    Webinaires
    Documentation
  • Ressources d'aide Support en horaire de bureau
    En ligne

Informations sur l'éditeur

  • CustomerLabs
  • http://customerlabs.co/
  • Fondé en 2016

En savoir plus sur CustomerLabs CDP

CustomerLabs CDP est une infrastructure de marketing numérique basée sur le cloud qui aide les marketeurs à suivre, identifier, segmenter et synchroniser leurs données client sans écrire une seule ligne de code. Combinez les données client sur vos canaux de marketing, de ventes, de service et hors ligne. Identifiez les utilisateurs anonymes et leurs activités sur les plateformes et obtenez une vue utilisateur complète. Créez des segments personnalisés et synchronisez-les avec vos outils marketing existants pour orchestrer des campagnes personnalisées sur les canaux.

CustomerLabs CDP - Fonctionnalités

  • Analyse des comportements
  • Conformité RGPD
  • Couplage des données
  • Gestion des campagnes
  • Intégration de données
  • Modélisation prédictive
  • Personnalisation
  • Profils de clients
  • Segmentation de la clientèle
  • Analytique
  • Identification du compte cible
  • Lead nurturing
  • Lead scoring
  • Outils de prospection
  • Personnalisation de campagne
  • Segmentation de la clientèle
  • Suivi de la progression
  • Suivi des engagements
  • CTA personnalisables
  • Campagnes de drip marketing
  • Contenu dynamique
  • Lead scoring
  • Marketing social
  • Pages de renvoi et formulaires web
  • Sales intelligence
  • Search marketing
  • Segmentation
  • Suivi des visiteurs de sites web
  • Suivi du ROI et de l'analytique
  • Tests A/B
  • Ciblage comportemental
  • Ciblage du public
  • Ciblage géographique
  • Moteur de recommandations
  • Personnalisation
  • Reciblage des médias sociaux
  • Reciblage sur téléphones mobiles
  • Suivi des conversions
  • Tests A/B

Avis les plus utiles sur CustomerLabs CDP

Incredibly Powerful and Highly customizable

Publié le 19/09/2019
Taylor B.
CEO
Informatique et sécurité réseau, 2-10 employés
Temps d'utilisation du produit: 1 à 5 mois
Provenance de l'utilisateur 
5/5
Note globale
4/5
Facilité d'utilisation
5/5
Fonctionnalités
5/5
Support client
5/5
Rapport qualité-prix
Probabilité de recommander le produit :
Très faible Très élevée

Commentaires: Amazing customer service and overall experience! Very pleased with the capabilities of the tool and the outstanding support provided by the team behind it.

Avantages: CustomerLabs provides us with a flexible, powerful alternative to both Google Tag Manager and Segment, allowing us to identify and track events across our event registration site with ease. Using their Action Recorder, we were able to quickly tag and identify core events (user registration, ticket selection, purchases, etc) and can now use that data to provide a better experience to our customers, while also more effectively retargeting those users who didn't complete the registration process, something that would have been nearly impossible with the event platform on its own.

Inconvénients: Very few dislikes, though there is a small learning curve as one gets familiar with the software and its workflow. However, the team at CustomerLabs provided some of the best support and handholding I've ever experienced from a SaaS provider, and they were able to help us get up and running within the first day we put CustomerLabs to work.

Super easy to use and powerful

Publié le 04/09/2019
Thomas P.
Founder
Services et technologies de l'information, 2-10 employés
Temps d'utilisation du produit: plus d'un an
Provenance de l'utilisateur 
5/5
Note globale
5/5
Facilité d'utilisation
5/5
Fonctionnalités
5/5
Support client
5/5
Rapport qualité-prix
Probabilité de recommander le produit :
Très faible Très élevée

Avantages: It saves a lot of development time - instead of having our developers define each event, we were able to do so ourselves using the action recorder. Then we watch the events come in - it's super awesome! Now, as with any software, there is a bit of a learning curve because there are many different events, and each one of them are defined slightly differently in each individual case. The customer support at Customerlabs has been absolutely fantastic in helping us set this up and they have been very responsive. We highly recommend this product.

Inconvénients: There really are very few cons; if I had to name one, it could be that there is no mobile SDK that could be used. I'm not a developer, so I don't know if this even is possible, but it would have been absolutely amazing to go through the same steps as I can currently go through with the action recorder but for a mobile app.

Réponse de l'éditeur

envoyé par CustomerLabs le 06/09/2019

Thanks very much Thomas. This motivates us a lot. Thanks for taking time to review us.

Fantastic Tool If Conversion Tracking If Your Are Not a Developer

Publié le 21/11/2018
Gary S.
Founder & CEO
Marketing et publicité, 2-10 employés
Temps d'utilisation du produit: 6 à 12 mois
Provenance de l'utilisateur 
5/5
Note globale
5/5
Facilité d'utilisation
5/5
Fonctionnalités
5/5
Support client
5/5
Rapport qualité-prix
Probabilité de recommander le produit :
Très faible Très élevée

Commentaires: Good tool overall if you like tracking conversion data on your site and don't have a lot of coding knowledge or have a developer at your disposal.

Avantages: While Google Analytics gives you lots of conversion tracking options, some features are not available or if they are, can be very difficult to setup unless you have a knowledgable developer on hand. Action recorder let's you track button clicks, add to carts, prfile creations, etc, without having the need to do comlicated coding on the site. They also integrate with lots of 3rd party tools to pass the data to your other software.

Inconvénients: They should be more generous with the # of integrations on the paid plans.

Réponse de l'éditeur

envoyé par Customerlabs le 23/01/2019

Many thanks Gary, appreciate it.

amazing app for tracking event when you are a coder

Publié le 06/06/2018
Ale R.
Editor
Temps d'utilisation du produit: 1 à 5 mois
Provenance de l'utilisateur 
3/5
Note globale
3/5
Facilité d'utilisation
5/5
Fonctionnalités
5/5
Support client
5/5
Rapport qualité-prix
Probabilité de recommander le produit :
Très faible Très élevée

Commentaires: Tracking actions and event for get real info about what happen in your shop or landing page. Track convertion and send info to your apps.

Avantages: You can setup event so you can improve your convertion. Action recorder for customer labs help you to do this if you are not a developer. this is a pain and this save alot of time A MUST TOOL FOR ECOM or DIGITAL MARKETER - You can setup the tracking code really easy
- Integrate with like FB or Adword
- You can track event and send the info to other services
Today tracking the convertion and the action on your site is key for traking how your site/convertion is working. INSANE SUPPORT. One of the best support i talk. They take the time to help you so u can get this up and running smoothly!

Inconvénients: Action recorder is pretty simple but they need to fix some detail, could be really more simple - improve the UX kind confusing
- i dont like the design
- make more easy or accesible .
Example there is a hand you need to click to select the element, but is your first time you miss it because the design. Is easy to setup, but with some clear instruction or steps should be more easy!!!
Also they need to add tutorial because most of the people dont get this tool is really good or how to use it.
I dont like they count all the pageview like event, so you need to exclude theurl or you get your limit exceed. With some small fix it this is cold be one of the top secret tool for digital marketer. Tracking what happen in your site, shop or landing page is key, and Action Recorder help you to get that info

Great product and saves a lot of time.

Publié le 29/05/2018
Camille A.
Web Developer
Temps d'utilisation du produit: 1 à 5 mois
Provenance de l'utilisateur 
5/5
Note globale
5/5
Facilité d'utilisation
5/5
Fonctionnalités
5/5
Support client
5/5
Rapport qualité-prix

Avantages: Action Recorder easy tracks the actions done by your site visitor on all pages of a website. Very useful for eCommerce websites. Just purchased and tested it out on a client, and we are already impressed with how easy the implementation is and the support given. - Support are fast and very helpful. Hopefully this will continue.
- Integration with Google Analytics is a plus.
- They also have a free version to try.

Inconvénients: - No MailChimp integration at the moment, might be in the future.
- Limited integration, we need more.

Réponse de l'éditeur

envoyé par Customerlabs le 01/06/2018

Hi Camille,

Thanks for taking your time to post this review, means a lot to us.

I shall get the mailchimp integration done as fast as possible.

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