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à choisir le meilleur logiciel
Funnel
Description de Funnel
Funnel est un outil d'automatisation des données de classe mondiale qui les envoie toutes vers la destination de votre choix. Avec plus de 400 intégrations prêtes à l'emploi (et des plateformes supplémentaires ajoutées sur demande), Funnel fournit des données propres et mises à jour pour tout outil de BI, logiciel de visualisation ou solution de data warehouse sur le marché. Tout est pensé pour que vous n'ayez pas besoin de connaissances techniques. Laissez Funnel rassembler vos données pour vous concentrer sur ce que vous faites le mieux, grâce à des analyses approfondies et une meilleure compréhension.
Qui utilise Funnel ?
Online marketeurs et analystes sérieux qui utilisent de nombreuses plateformes de marketing en ligne et souhaitent centraliser l'ensemble de leurs données marketing.
Funnel ne vous convainc pas tout à fait ?
Comparer avec une alternative populaire
Funnel
Alternatives à Funnel
Avis sur Funnel
Se connecter facilement à des plateformes tierces
Avantages :
Un très grand nombre de connecteurs pour se pluguer plus facilement à des plateformes tierces
Inconvénients :
L'outil nécessite des compétences spécifiques
One of the best ETL on the market, worth its (high) cost
Commentaires : I created a BI dashboard for a client of my agency, extracting data from several marketing platforms (from the most common ones as Google and Facebook till more niche ones, used for affiliation marketing), Google Analytics and the client's orders management system to create a comprehensive dashboard highlighting the performance of every marketing channel and allowing to take actions in almost real time to correct the business outcomes.
Avantages :
Configuring it is straightforward: fast, easy, intuitive. It has a lot of connections (you can really import data from any marketing platform, CRM, service and export it to a lot of different destinations).
Inconvénients :
As an ETL, the "E" and "L" parts are perfect, the "T" could be improved: there's no room for real transformation of the data (you can only perform easy tasks). Scheduling is not possible, which is quite annoying when you are developing business dashboards (and maybe you want you data updated every morning before the 9:30am meeting with the biggest stakeholders of the project).
Alternatives envisagées précédemment :
Funnel is one main success factor for our BI stack
Commentaires : We don't waste our time for coding and maintaining python scripts for data integration. Dealing with API advertising data can be tricky and time consuming. Thanks to funnel our "time to report" is very fast, so our departments are always happy about or agility.
Avantages :
Simplicity for data integration, up to 2 hours data freshness, awesome support, reliability of software
Inconvénients :
No standard connections to have sql databases (mysql, postgres, ms sql,...) as a data source, so focus on marketing data only.
Réponse de l'équipe de Funnel
il y a 4 ans
Thanks so much for your feedback, Mark! We really appreciate it and are happy to hear you're happy with Funnel.
Solid Application To Get Your Data In The Right Places
Avantages :
The ability to aggregate our data from multiple sources like Google Analytics, Facebook, Google Ads, Pinterest, and more. The ability to make custom metrics from multiple data sources saves us a lot of time and makes reporting less prone to human error.
Inconvénients :
Sometimes it's impossible to get metrics that you get in the original channel you got the data from due to API issues or how they calculate their views and levels. It's a little confusing to set up and I'm still trying to understand it but their customer support is very good and helps you along the way.
Great tool, great team!
Commentaires :
Great experience and saving hundreds of hours/month.
Great team!
Avantages :
Great integration tool. Number of data sources and ease of use
Inconvénients :
Dashboarding features are limited and could be improved
