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Emarsys
Description de Emarsys
Emarsys offre la seule plateforme d’ engagement client omnicanal conçue pour accélérer les résultats business . Avec notre plateforme, vous pouvez réduire le Time to Value, fournir des expériences client 1:1 de qualité et produire des résultats mesurable s … rapidement . Nous sommes le partenaire de choix de plus de 2 500 entreprises dans le monde entier.
Qui utilise Emarsys ?
E-commerce et Retail, voyage et hôtellerie
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Emarsys
Avis sur Emarsys
Un routeur de mail assez cher
Avantages :
La segmentations des clients est simple à mettre en place. La remontée des infos se fait également facilement.
Inconvénients :
La plateforme n'est pas très intuitive. Compliqué par moment de faire ce que l'on souhaite.
Emarsys is the most complete, intuitive and efficient SaaS software I've ever used.
Avantages :
It is highly effective for setting up an optimized conversion system via: visitor tracking, analytics, social media marketing, campaign management, A/B testing, e-mail advertising, and lead management.
Inconvénients :
Like all other SAAS, it offers a time-limited evaluation version with limited functionality.
Alternatives envisagées précédemment :
A solid eCommerce ESP
Commentaires : Emarsys is an essential tool for email marketing and marketing automation at the enterprise-level. It integrates with eCommerce platforms, such as Magento. There is a learning curve to being a power user - this is not your typical ESP.
Avantages :
Emarsys is a robust emails marketing platform for eCommerce stores with hundreds or thousands of products. It captures many data points from campaigns to website engagement to contact events. The feature I like most about Emarsys is their block-based email campaign creation interface. It supports advanced-level developing, giving you control over your email design.
Inconvénients :
The price point is very high and competes at the enterprise-level pricing. For businesses with lots of transactions that drive multi-million dollar revenue, this is a no-brainer. For others, it's best to go with a more cost-effective solution.
Did not come through on what was promised
Avantages :
Emarsys did not come through with what they had promised to my company for the amount of money they wanted to collect. We had signed an agreement but failed to tell us that there was a function that they "actually" couldn't provide.
Inconvénients :
Emarsys did not come through with what they had promised to my company for the amount of money they wanted to collect.
Alternatives envisagées précédemment :
Emarsys is great, if you know how to use it. It has a lot of strengths... but
Commentaires : Emarsys as a whole are great, the team are helpful and they do deliver on what they promise. My only issue with the system/product itself is the amount of work and training needed to learn how to use the system.
Avantages :
It's great if you have a large database, with lots of segmented info which you can drill down into to get the most out of the system. However, if you are a small/medium-sized company with not a lot of in-depth information on your database, then this can fast become an expensive lesson to learn.
Inconvénients :
The system has a lot of options and scenarios which you can build out which can sometimes become overwhelming for the marketing team.