THRON
Description de THRON
Le logiciel THRON aide les marques à gérer, contrôler et distribuer leurs ressources et produits numériques sur tous les canaux, à éliminer les duplications, à simplifier les processus d'approbation et de publication et à réduire tous les coûts liés à l'infrastructure et aux intégrations. De plus, THRON optimise la valeur de vos contenus grâce à la solution Content Intelligence. THRON Content Intelligence crée des profils des utilisateurs (même anonymes) qui consultent ou interagissent avec le contenu de votre marque afin de déterminer leurs centres d'intérêt en temps réel.
Qui utilise THRON ?
Les clients de THRON incluent Valentino, Whirlpool, Maserati, RTL 102.5 Radio, MSC Cruises, La Martina, Eataly, Furla, Pitti Immagine, Carrefour, etc.
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Ivano
A jump in the future
Commentaires : When we talk about content, and we help our customer to design their content strategy, we talk about organization, governance, strategy and technology. Thron is the only one technology that support this change with success! Thron is a step in the future where contents and customers are the focus, with Thron the brand can start a new kind of connection with its customer. Thron is what you need if you want to be omnichannel.
Avantages :
innovative and disruptive
Utilisateur vérifié
Alternatives envisagées :
Thron is a very customizable and cost-effective platform
Commentaires : Integration with third-party systems has always been successful even if with some limitations and technical difficulties, the end-user management is easy to adopt and the possibility of generating the embed code has made our life easy with the delivery of cross-platform assets.
Avantages :
The possibility to integrate the platform with different CMS via API, in our case we have successfully managed even if with some difficulty to integrate it with Coremedia, Wordpress and Adobe Experience Manager. The company also provides efficient customer service and support in order to face technical issue or customization.
Inconvénients :
The user interface is very basic and the advanced features for content management especially images and videos editing is not enough. Even web link sharing options do not offer advanced options and personalization.
luca
Great Software
Commentaires : Our team uses Thron software in several important project and we approciate so much both the platform and both the support team
Avantages :
usability
Inconvénients :
none
Gioni
Thron the next generation Digital Asset Management
Commentaires : Thron is more than a simple Digital Asset Management, it's a Content Strategy Platform that allows business users to easily monitor their assets performances to know in real time which asset really works. Easy to integrate with legacy systems and with advanced features to automatically repurpose digital assets and publish them on all the digital channels, Thron should be at the heart of each content marketing campaign.
Luca
The best solution for an omnichannel and personalized customer journey!
Commentaires : We use THRON because it's ready to be integrated with our Multimedia In Store Solutions. This platform can collect information about users and gives us a complete profile of in-Store Customers. This function allows us to set an in-store personalized shopping experience.
Avantages :
Powerful and easy to be integrated
