Pour qui ?

Professionnels du référencement Professionnels PPC Gestionnaires de réseaux sociaux Professionnels des relations publiques Spécialistes du content marketing et bien d'autres !

Notes moyennes

660 avis
  • Note globale 4.5 / 5
  • Facilité d'utilisation 4.5 / 5
  • Service client 4.5 / 5
  • Fonctionnalités 4.5 / 5
  • Rapport qualité-prix 4.5 / 5

Informations sur le produit

  • À partir de 99,95 $US/mois
  • Version gratuite Oui
  • Version d'essai gratuite Oui
  • Déploiement Cloud, SaaS, web
  • Formation Formation présentielle
    Formation en ligne en direct
    Webinaires
  • Ressources d'aide Support en horaire de bureau
    En ligne

Informations sur l'éditeur

  • SEMrush
  • https://www.semrush.com
  • Fondé en 2008

En savoir plus sur SEMrush

Système de référencement qui inclut la recherche par mot-clé, les backlinks, l'audit du site, le suivi de localisation, les graphiques et la recherche publicitaire.

SEMrush - Fonctionnalités

  • Alertes de compte
  • Créateur d'URL
  • Gestion des campagnes
  • Gestion des offres
  • Gestion du budget
  • Outils de recherche de mots-clés
  • Pages de renvoi et formulaires Web
  • Suivi des conversions
  • Suivi des mots-clés
  • Suivi du ROI et de l'analytique
  • Tests A/B
  • Analyse prédictive
  • Attribution de canal
  • Cartographie du parcours client
  • Mesure des performances
  • Statistiques sur les médias sociaux
  • Suivi des campagnes
  • Suivi du RIO
  • Tableau de bord
  • Tests A/B
  • Web analytics
  • Analyse des concurrents
  • Audit
  • Gestion de contenu
  • Gestion des liens
  • Gestion des recettes
  • Gestion des utilisateurs
  • Intégration de Google Analytics
  • Localisation
  • Outils de recherche de mots-clés
  • Suivi des mots-clés
  • Suivi des rangs
  • Suivi des recherches mobiles
  • Tableau de bord
  • Tests A/B
  • Analyse de liens
  • Analyse des concurrents
  • Attribution de canal
  • Contrôle de la marque
  • Détection de lien rompu
  • Gestion des backlinks
  • Gestion des campagnes
  • Gestion des partenaires
  • Raccourcisseur d'URL
  • Reciblage
  • Suivi du classement
  • Calendrier éditorial
  • Catégorisation/regroupement
  • Ciblage du public
  • Gestion SEO
  • Gestion de la distribution
  • Gestion des campagnes
  • Gestion des marques
  • Gestion des médias sociaux
  • Gestion vidéo
  • Planification de l'édition
  • Suivi des conversions
  • Édition multicanal
  • Gestion de plusieurs sites
  • Gestion des campagnes
  • Suivi des conversions
  • Suivi des interactions entre utilisateurs
  • Suivi des mots-clés
  • Suivi des objectifs
  • Suivi des pages consultées
  • Suivi des recherches de sites
  • Suivi des sources de référence
  • Suivi du temps passé sur le site
  • Alertes/Notifications
  • Analyse de produits concurrents
  • Analyse des tendances
  • Benchmarking
  • Suivi des mots-clés
  • Suivi des médias sociaux
  • Surveillance des sites web
  • Analytique
  • Ciblage client
  • Filtrage des mots-clés
  • Gestion de contenu
  • Gestion de plusieurs comptes
  • Gestion des contacts
  • Planification des publications
  • Suivi des conversions
  • Édition automatisée

Avis les plus utiles sur SEMrush

I've used this in a few different positions working on a wide range of SEO campaigns.

Publié le 30/05/2018
Calin H.
SEO Director
Temps d'utilisation du produit: plus de deux ans
Provenance de l'utilisateur 
4/5
Note globale
4 / 5
Facilité d'utilisation
5 / 5
Fonctionnalités
4 / 5
Support client
5 / 5
Rapport qualité-prix
Probabilité de recommander le produit :
Très faible Très élevée

Commentaires: It really is a great one-stop-shop for all your SEO and PPC tools which is fantastic. So if you're looking for an easy package to cover most all of your digital marketing needs then this is really about the best that you can do.

Avantages: This is about the best all-around SEO software that you can find. It does a good job at about everything and doesn't have a lot of weaknesses. The competitive analysis is really the best reason to buy the software, it's comprehensive and gives you a good look at potential competitors. There are always new features being added and tested which is fantastic and gives the software good value. Some features are better than others, but the audit and competitive analysis really are fantastic. I've used the software in various forms including Business, Guru and free. The free version gives you a taste, but the full experience is generally worth the money. Guru is worth the extra money over Pro as it gives you branded reports and the ability to manage quite a few more projects. Exports and reoccurring reports are very nice and simple to set up. Overall, this is a great tool for SEO and PPC campaigns. If you need an all-in-one type software solution then I would recommend SEMrush as it's probably the most well-rounded tool you can find.

Inconvénients: If you're looking for rank tracking then I'd suggest looking elsewhere, it's a little wonky and not as easy to use as other rank tracking solutions. However, if you don't want to buy multiple pieces of software then the rank tracker will get the job done. The software is kind of a 'jack of all trades, master of none'; so you'll be able to get by with just this as your main piece of software, but if you want something a little more specialized then you should probably look elsewhere. You might end up not using a lot of the tools because there is so much to explore, but most of the tools that are there are pretty valuable. Other than that, some of the reports need some extra interpretation if you are going to present them to a client which isn't optimal but is understandable.

is a tool suite for advanced advertising the executives

Publié le 26/04/2019
Nimanthi R.
SEMrush
Informatique et sécurité réseau, 2-10 employés
Temps d'utilisation du produit: 6 à 12 mois
Provenance de l'utilisateur 
4/5
Note globale
4 / 5
Facilité d'utilisation
4 / 5
Fonctionnalités
4 / 5
Support client
3 / 5
Rapport qualité-prix
Probabilité de recommander le produit :
Très faible Très élevée

Commentaires: This enables them to exploit those as limited time open doors just as to widen their gathering of people reaches. Furthermore, the arrangement educates organizations what individuals are buzzing concerning on the web for them to discover a subject they can turn and identify with their merchandise and ventures.

Avantages: SEMrush is a tool suite for advanced advertising the executives. It gives proficient full perceivability into traffic originating from various correspondence channels and to pick up knowledge into the effectivity of their advertising approaches. As SEMrush gives significant commitment data, computerized advertisers are better furnished to position the brands they work with higher in the web crawler rankings and in the cognizance of their objective market by means of other media and strategies. In addition, SEMrush empowers promoting experts to pick up influence over their opposition by giving them profitable understanding into what their shoppers and prospects are keen on. When they have distinguished those points, they can utilize them in making all the more captivating substance. Exhaustive catchphrase looks into apparatus and area examination. Backlink following. Work area/versatile pursuit breakdowns. Venture based SEO crusade structure is particularly valuable. Catchphrase proposals and proactive SEO suggestions.

Inconvénients: Needs watchword list the executives. A large number of its most inventive instruments includes still convey a beta tag. Competitive Advantage. SEMrush offers information into the SEO strategies of contending brands. The arrangement demonstrates organizations what catchphrases support contenders' web crawler positioning, for them to make a technique that can counter that. Vital Advertising With SEMrush, organizations can contrast their promoting approaches and those of their opponents. Thusly, brands can discover what makes their rivals prominent with the shoppers promoting savvy. This additionally enables them to modify their financial plans by revealing the advertisement spend and return their rivalries have. Extended Social Media Reach A major piece of buyers is via web-based networking media channels. That is the reason it is basic for organizations to be the place their objective clients are. These stages can be used to augment commitment and they additionally make it easy to quantify the execution of a brand's social technique. Strategic Content Marketing With SEMrush, brands can discover how famous they are among netizens.

I use SEMRush to monitor the SEO health of all my clients.

Publié le 10/10/2017
Greg D.
Owner
Temps d'utilisation du produit: 6 à 12 mois
Provenance de l'utilisateur 
5/5
Note globale
4 / 5
Facilité d'utilisation
5 / 5
Fonctionnalités
4 / 5
Support client
4 / 5
Rapport qualité-prix
Probabilité de recommander le produit :
Très faible Très élevée

Commentaires: From this one application, I can monitor the overall SEO health of multiple clients in multiple locations. I can run insightful, professional-looking reports to give to clients. And I can quickly research both their past history and their next steps. When it comes to SEO, SEMRush is the only tool I need.

Avantages: My favorite thing about SEMRush is the keyword search tools. Even though keywords are everything when it comes to SEO anymore, they're still very important both for ranking and as an insight into a company's market share. I was an early user of products like Market Samurai and the Google keyword tool back when they both actually told you something useful. This isn't exactly like the early days of SEO, but it's close. You can search keywords and actually return quality, actionable data that you can use in your AdWords campaigns, on-site SEO, and Social Media optimization. Then once you've found the words you're looking for the Keyword Magic function allows you to drill down and discover long-tail and phrase match keywords. Whether you're looking for keywords to help you rank locally, nationally, or across the world, SEMRush is the best option for the money in my opinion.

Inconvénients: I really don't dislike anything about SEMRush. If I had to find a least-liked feature, it would be the steep learning curve. Unless you have a firm understanding of SEO concepts and strategies, it's easy to get lost in there. That said, the reason why there's a big learning curve is because there are so many features packed into one application. Keyword searches are only the beginning. You can monitor your Social Media rankings, your backlinks, your online reputation, and so much more with SEMRush. There's a lot to learn, because there's a lot to use.

The best and powerful SEO tool I ever used

Publié le 21/03/2019
Chamath N.
Chief Technology Officer
Logiciels, Auto-entrepreneur
Temps d'utilisation du produit: plus d'un an
Provenance de l'utilisateur 
5/5
Note globale
5 / 5
Facilité d'utilisation
5 / 5
Fonctionnalités
5 / 5
Support client
4 / 5
Rapport qualité-prix
Probabilité de recommander le produit :
Très faible Très élevée

Commentaires: I would rate my overall experience with the software as very high. I started using it only lately and with great expectations because of its rising reputation. The software has proved its reputation and fulfilled its promises. I rate it as the best among all the other similar SaaS that I have used in the past.

Avantages: SEMrush has grown as a big time favourite in the domain of SaaS in the past decade or so. It has captured all types of clients, big and small due to its versatility and powerful package. Some of the well known clients include Quora, eBay, BNP Paribas etc. It has been awarded the best SEO suite of 2018 by various agencies like MENA, SEMY US Search Awards.
Pros -
The package has a complete SEO solution for any company looking to improve in digital marketing. Some of the best features that I like are :-
(a) SEMrush has got the best multi domain support across the board.
(b) Its keyword analysis is one of the best that you can find. Daily position checks can be undertaken on a host of keywords for all your projects for a quick health check.
(c) My favourite aspect about the software is however its reporting element, with which you can generate professional reports rich in data in real quick time.
(d) The SERP ranking tracking is pretty much as good as it can get.
(e) I also like their highly intuitive UX and the simplicity of its usage.

Inconvénients: Cons -
There is nothing really to be a con in case of SEMrush. However, if I have to state the least liked features, my list is as under :-
(a) Although it is easy to use, but that is if you are an expert. It is not that easy to understand all its features, as there are many of them. But that in a way is good, if you are ready to learn.
(b) The price being on a higher side is a bit of a drawback. But again, if you want so many features in a single package, the price will be high.

Pretty standard for SEO and digital marketing teams

Publié le 13/11/2018
Josh O.
Co-Founder | Digital Marketing Strategist
Marketing et publicité, 13-50 employés
Temps d'utilisation du produit: plus de deux ans
Provenance de l'utilisateur 
Source : GetApp
5/5
Note globale
5 / 5
Facilité d'utilisation
5 / 5
Fonctionnalités
5 / 5
Support client
5 / 5
Rapport qualité-prix
Probabilité de recommander le produit :
Très faible Très élevée

Avantages: SEMrush is our primary SEO tool and it really does it all, especially with the massive upgrades in the last year. It tracks keyword ranking positions, offers a few keyword research tools, and compares the domain to others related to it. You can automate reports that are white labeled, too. It also does domain analysis, backlink tracking, and site audits which we use all the time in our SEO business. They have recently rolled out link opportunity and outreach tools as well as brand monitoring on social media, though we haven't used those as much lately (but plan to).

Inconvénients: SEMrush is an advanced tool for sure, not for newbies with little knowledge. However their support and tutorials are great. I'd like some more customization and styling options for the report tool, since we use SEMrush as our main report generator. Now we end up pasting images or combining it with other separate reports. I'd also like a client-facing dashboard for easy reporting. The keyword research tool isn't as good as the google one used to be, but now that google is making their keyword research tool more and more ridiculous, SEMrush is looking pretty good.

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