Sonar

my review on sonar sms marketing

Avantages :

Cost-effective: Compared to other marketing channels like TV or radio, SMS marketing is relatively affordable, and Sonar's pricing is competitive.High open rate: SMS messages have an average open rate of 98%, making them a highly effective way to communicate with customers.Personalized messages: Sonar allows businesses to customize their messages and personalize them with customers' names or other details, which can improve engagement and response rates.

Inconvénients :

Limited message length: SMS messages have a character limit of 160 characters, which can be a challenge for businesses looking to communicate more complex information.Spam concerns: Customers may perceive SMS marketing messages as spam and opt out of receiving them, damaging the relationship between the business and the customer.Limited tracking and analytics: Sonar provides limited tracking and analytics features, which may make it difficult for businesses to measure the effectiveness of their SMS marketing campaigns.

Time saving and effective tool for automated business responses and customer engagement

Avantages :

Sonar's text message features are useful in engaging customers in a personalized manner. It is very effective for business. Sonar allows businesses to send automated messages to their customers, which saves time and increases efficiency. Sonar is user-friendly and easy to navigate, making it easy for businesses to integrate it into their daily operations.

Inconvénients :

Sonar is user-friendly and easy to navigate, making it easy for businesses to integrate it into their daily operations. Some customers may not feel comfortable sharing their personal phone numbers with businesses, which can lead to privacy concerns.

Unfavorable Contract Terms

Commentaires : It is ending on an extremely sour note

Avantages :

SMS itself is a very powerful tool. Their system allowed my to adjust who was receiving messages and was relatively easy to change via upload.

Inconvénients :

Multiple messages that I pushed out through their system failed. There is no alert for this and the message failures were not due to anything that I did incorrectly. When asking for a credit for these failures, I was offered an amount much lower than I was willing to accept. I lost thousands in sales not realizing messages did not go through. When I attempted to close the account, I was told there would be a $600 early termination fee. I signed up over 2 years prior, but the contract auto-renews without notice or any approval required. Be careful.

Very helpful for SMS marketing & chatbot.

Commentaires : Overall, I will use it as of now.Suggestion - please work on changing the manual process.

Avantages :

1. Automation of responses.2. Texting & messaging to a larger audiences with just one click.3. Personalised message are very useful.4. Messaging can be done in a structured manner.5. Lead, campaign & contact management are also good features.6. Chatbot feature.7. Customization & Integration option is really helpful.

Inconvénients :

1. Few things are still manual, which is time consuming.2. Sometimes, it is inefficient when uploading the list.3. Page is not auto updated, it have to be refreshed to get the new messages.

Great Product - EXCELLENT Support

Avantages :

Sonar's out-of-the-box setup is basically perfect. Unlike many SaaS products we've used in the past, this required very few customizations to work smoothly, and everything was excellently handled by their incredible support/success team. I received quicker service than I typically receive from my internal IT team.

Inconvénients :

Some of the salesforce syncing has been finicky, but I'm pretty sure 90% of that is due to our customized Salesforce settings and not Sonar's fault. But the workarounds are very minor, so everything is logged and trackable.