Mention

Le must pour les community managers !

Commentaires : J'aime pour la simplicité et la possibilité de gérer mes différents comptes au même endroit.

Avantages :

On a tout au même endroit. En un seul clic ! C'est précieux.

Inconvénients :

Quelques bugs, je dois souvent vider le cache et redémarrer !

Suivre les tendances facilement

Avantages :

Mention vous permet de suivre les tendances sur les réseaux sociaux, d'écouter ce qui se dit sur telle ou telle marque et différents mots-clés, permettant d'être proactif en tant que marque sur les réseaux et ainsi mieux gérer son image.

Inconvénients :

On pourra reprocher parfois un manque de lisibilité dans l'interface de l'application.

Un bon apport d'informations

Avantages :

Permet de trouver facilement les éléments qui sont lis en avant sur les réseaux sociaux.

Inconvénients :

Mention manque d'ergonomie et la version gratuite est limitée

Great for social media monitoring and measuring social sentiment

Commentaires : It helped monitor competitor mentions, my brand's mentions and most importantly it helped gauge how people felt about my brand, whether positive, negative or neutral.

Avantages :

I originally signed up for mention to measure the social sentiment of one of the brands I managed. My first choice was Hootsuite but the form wasn't loading so I decided to try Mention. Best decision I ever made! After signing up and setting up keywords to measure, alerts and dashboards, I forgot about Mention because it wasn't giving me info on past activity, I got an email from Account Executive at Mention and we scheduled a 15 minutes call to walk me through mention and answer my questions. The call helped me understand how to use mention, It also explained why the social sentiment dashboard wasn't showing much info. Mention doesn't show past data only data from when the account is set up. I liked the email alerts on competitors social media mentions, I wanted to know who was mentioning my competitors and why, and if they were journalists, I could use Hunter and Clearbit to get their emails so I could send them a pitch. I think the pros of Mention are: Good support from the Mention team, simple interface that is easy to use and resources such as webinars to make the most of the software, email alerts on competitors mention on social media, blogs, forums etc. And of course the simple social sentiment dashboard.

Inconvénients :

The brand I used Mention on was a small brand with little activity, and most social media interactions were in the past after we ran a campaign. Which didn't help much because Mention only showed data collected after setting up. I wish I could get sentiment from past activity so I can measure how my brand was viewed then and now.

So far the best tool and it has been with me since 2015!

Commentaires : The most successful tool which has enhanced our offerings as an agency for online news and mentions across all private and public companies and governmental entities who usually use heavy tools like Sprinklr, Lucidiya, meltwater etc.

Avantages :

The software is on-spot, easy to use and accessible by the clients as well which spares us lots of reporting time. The alerts is another merit where we're alerted upon any increase in mentions. The customer care team and the account managers are super keen to develop the tool and we're a living example where it has showed amazing development in tracking arabic keywords and constantly working on sentiment analysis. The tool has an influencer identifying function as well which helps most of the times

Inconvénients :

The only thing is modifying reports to a certain hour not date only.