Zoho Campaigns

Qui utilise Zoho Campaigns ?

Régions prises en charge : Asie, Australie, Canada, Chine, Europe, Inde, Amérique latine

Description de Zoho Campaigns

Zoho Campaigns est un logiciel d'e-mail marketing conçu pour aider les petites et moyennes entreprises à automatiser l'ensemble du processus de marketing, de la gestion des campagnes d'e-mailing à la mise à jour des listes de diffusion. Grâce à l'intégration avec le CRM de Zoho, vous avez accès aux informations nécessaires en temps et en heure. Rapprochez-vous de vos clients avec des campagnes sur Facebook, Twitter et LinkedIn.

Informations sur Zoho Campaigns

Zoho

https://www.zoho.com/

Fondé en 1996

Vidéo de Zoho Campaigns
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Présentation des tarifs de Zoho Campaigns

Zoho Campaigns est disponible en version gratuite et propose un essai gratuit. La version payante de Zoho Campaigns est disponible à partir de 5,00 $US/mois.


À partir de

5,00 $US/mois

Version gratuite

Oui

Essai gratuit

Oui

Déploiement et prise en charge de Zoho Campaigns

Ressources d'aide

  • Service de support permanent (réponse directe)
  • Support en horaire de bureau
  • En ligne

Déploiement

  • Cloud, SaaS, web
  • Mobile (iOS natif)
  • Mobile (Android natif)

Formation

  • Formation présentielle
  • Formation en ligne en direct
  • Webinaires
  • Documentation

Zoho Campaigns - Fonctionnalités

  • Bibliothèque d'images
  • Campagnes de drip marketing
  • Conformité CAN SPAM
  • Contenu dynamique
  • E-mail découlant d'un événement
  • E-mails optimisés pour format mobile
  • Enquêtes clients
  • Gestion des abonnés
  • Gestion des listes
  • Gestion des modèles
  • Pages de renvoi et formulaires web
  • Rapports et analyses
  • Répondeurs automatiques
  • Tests A/B
  • Éditeur d'e-mail WYSIWYG

Logiciels d'email marketing : afficher la liste complète

  • Actions découlant d'un événement
  • Base de données de contacts
  • Campagnes multiples
  • Gestion des canaux
  • Gestion des leads
  • e-mail marketing

Logiciels de gestion de campagnes : afficher la liste complète

  • Archivage et rétention
  • Bloqueur de spam
  • Boîtes de réception partagées
  • Gestion des listes d'attente
  • Gestion des réponses
  • Gestion des signatures
  • Liste blanche et liste noire
  • Routage
  • Récupération de données
  • Réponses préenregistrées
  • Suivi des e-mails

Logiciels de messagerie : afficher la liste complète

Zoho Campaigns - Alternatives

Plus d'alternatives à Zoho Campaigns

Avis sur Zoho Campaigns

Lire tous les avis

Note moyenne

Facilité d'utilisation 4
Service client 4,2
Fonctionnalités 4
Rapport qualité-prix 4,3

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Écrivez votre avis !
Michael K.
Principal
Marketing et publicité, 2-10 employés
Temps d'utilisation du produit: plus de deux ans
  • Note globale
    5 /5
  • Facilité d'utilisation
    5 /5
  • Fonctionnalités
    5 /5
  • Support client
    5 /5
  • Rapport qualité-prix
    5 /5
  • Probabilité de recommander le produit
    10/10
  • Source de l'avis 
  • Publié le 05/03/2019

"ZOHO Campaigns manages 8,000 person newsletter"

Commentaires: The team at ZOHO Campaigns have been very responsive to any questions. I also like that once you build up a list you can manage the list in Campaigns. Overall been very easy software to use on a daily basis.

Avantages: I use ZOHO Campaigns to send out a daily 8,000 person newsletter. I have used ZOHO Campaigns for nearly 10 years for my newsletter. What I like is the ability to cut and paste HTML content into a template and create the newsletter in a couple of minutes.

Inconvénients: I would like there to be more subscriber reports in ZOHO Campaigns. Perhaps could be a way we could customize the subscriber reports a little better.

  • Source de l'avis 
  • Publié le 05/03/2019
Colin M.
Consultant
Services et technologies de l'information, 2-10 employés
Temps d'utilisation du produit: plus d'un an
  • Note globale
    4 /5
  • Facilité d'utilisation
    3 /5
  • Fonctionnalités
    4 /5
  • Support client
    4 /5
  • Rapport qualité-prix
    5 /5
  • Probabilité de recommander le produit
    7/10
  • Source de l'avis 
  • Publié le 20/09/2018

"Powerful email marketing campaign management"

Commentaires: Zoho Campaigns is a powerful email marketing manager that tends not to get the same kind of exposure as the better-known autoresponders and martech products, but it should definitely be on the radar of any SME planning to run their own email marketing in-house. Zoho Campaigns will need a lot of configuration initially (as would any similar product) to get your branding, workflows and compliance details set up, but once configured it would be possible to delegate a lot of the day to day running to non-technical staff. Zoho has done a lot of work on GDPR compliance, can handle consent campaigns and self-serve subscription preferences well. Zoho Campaigns can be used as a stand-alone product, but is also included in their Zoho One suite offering which is fantastic value for micro businesses if you want to take a different route from the Microsoft Office 365/G Suite mainstream. The integration with If you are just sending out the odd newsletter to a small list, you probably don't want something that has the sophisticated options that Zoho Campaigns offers. However, if you are a business looking to manage, test and optimise your email marketing or if you are planning to take your email marketing in-house from an agency - and you have the knowledge and experience to be able to configure it - Zoho Campaigns could be a good solution.

Avantages: - integration with G Suite and Zoho CRM
- nice analytics dashboard
- A/B Testing
- Personalised content
- Includes features normally only found in much more expensive martech products
- Good solution for handling GDPR compliance
- Easy to configure sign-up forms on web pages, e.g. in Wordpress

Inconvénients: - Lots of options to configure; expect to spend quite a bit of time getting this setup initially
- Some newsletter templates not brilliant, so expect to spend some time getting the look and feel you want
- Interface not always as intuitive as it could be

  • Source de l'avis 
  • Publié le 20/09/2018
Alex F.
Director
Biens de consommation, 11-50 employés
Temps d'utilisation du produit: plus de deux ans
  • Note globale
    4 /5
  • Facilité d'utilisation
    4 /5
  • Fonctionnalités
    5 /5
  • Support client
    4 /5
  • Rapport qualité-prix
    5 /5
  • Probabilité de recommander le produit
    9/10
  • Source de l'avis 
  • Publié le 22/10/2020

"Good for emailing customer subscription list"

Avantages: The strongest point is integration with Zoko CRM. It gives a better way to mass email subscribed customers than using the CRM mass email. The free account is comparable with competitors like MailChimp.

Inconvénients: The user interface is clunky in places and buggy in others, and generally frustrating until you learn its quirks.

  • Source de l'avis 
  • Publié le 22/10/2020
Jj E.
Marketing Strategist
Production audiovisuelle, 2-10 employés
Temps d'utilisation du produit: 6 à 12 mois
  • Note globale
    1 /5
  • Facilité d'utilisation
    2 /5
  • Fonctionnalités
    3 /5
  • Support client
    3 /5
  • Rapport qualité-prix
    4 /5
  • Probabilité de recommander le produit
    0/10
  • Source de l'avis 
  • Publié le 24/07/2020

"I feel like I'm a beta tester."

Commentaires: Clunky, slow and an overall terrible user experience. From a distance, it looks shiny with a ton of functionality. But when you actually start using it, you'll see a myiad of small aesthetics that don't look right (loading bar doesn't extend full width, loading dots are blurred) and the loading times are among the slowest for any software I've ever used. Now all of those things are OK, because functionality is what matters the most, right? This would be true if the functionality of the platform actually worked as intended. We've run into issues like: -Duplicating a workflow gets stuck and never duplicates. The bug required Zoho team to fix it on their side which took 3-5 business days.
-Changing a font color for an HTML email doesn't work. You'll see the updated font color in the HTML code, and in the email preview you will see the font color you want. But when you send the email, the font color is almost always wrong.
-Their simple condition filter in their workflow component didn't work originally. I had to speak to their engineering team twice to show them the problem, and then they fixed it 5 days later.
The list goes on and on. I wish this program just worked and I didn't have to write this review. The one good thing about this software is that their customer service team is very responsive, and they normally fix the problems. But again, I feel like I'm a beta tester working with them through all of these bugs. I don't recommend this software to anyone.

Avantages: Campains has a lot of features out of the box and is a very affordable option for startups looking for an email solution.

Inconvénients: This entire platform is riddled with bugs, quirks, and errors that make your job so much harder. When things don't work, you normally assume you're doing it wrong with most software. Not with Zoho Campaigns. When things don't work, it's most likely broken on their side. 3 months into using this software every day, and we've already reported 3 different instances where their software was not working as intended. If I was getting this software for free, that would be OK. But since we're paying hundreds of dollars each month to use it, this is not acceptable.

  • Source de l'avis 
  • Publié le 24/07/2020
Maria I.
Freelancer
Temps d'utilisation du produit: plus de deux ans
  • Note globale
    4 /5
  • Facilité d'utilisation
    4 /5
  • Fonctionnalités
    4 /5
  • Support client
    3 /5
  • Rapport qualité-prix
    5 /5
  • Probabilité de recommander le produit
    8/10
  • Source de l'avis 
  • Publié le 10/04/2018

"Zoho Campaigns lets us be closer to our target Clients!"

Commentaires: campaigns are ewasy to manage with Zoho, there are email templates and easily guided with forms too.

Avantages: Zoho allows us to manage our campaigns easily. Making lead forms and it also have robust marketing tools. It integrates with may softwares.

Inconvénients: Zoho offers a wide range of features for a cost. Its offer is not quite flexible. The customer service is quite disappointing as compared to other CRM and marketing softwares where the customer service is an edge for them.

  • Source de l'avis 
  • Publié le 10/04/2018