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Countly
Description de Countly
Countly est une plateforme d'analyse et de marketing d'entreprise pour mobile et web. En utilisant les options auto-hébergées et dans le cloud de Countly, vous pouvez afficher les performances de bout en bout de vos applications, envoyer des notifications push pour un meilleur engagement et afficher les rapports d'erreur provenant des applications. Countly est la seule plateforme qui peut vous aider à visualiser votre application à 360 degrés.
Qui utilise Countly ?
Banques, institutions financières, opérateurs télécoms, sociétés de jeux, réseaux publicitaires, prestataires de services, hôpitaux, sociétés du secteur de la santé.
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A very cost-effective and comprehensive analytics platform
Commentaires : Great to boost customer engagement and retention. Can seem complicated at times but their support is excellent and quick to respond.
Avantages :
Push notifications and User profiles - These features have improved our customer engagement activities and boosted retention. They also have a number of custom plugins which we add as per our teams' analytics requirements. Much more cost-effective than going for a standardized solution from others, especially with the features that different teams can use.
Inconvénients :
Documentation is a bit complicated and can be easier.
Best platform available for on-premise mobile and web app analytics
Commentaires : It's been a fantastic solution and platform for our mobile and web applications. Provides important metrics and data we need to understand how apps are being used, helps use prioritise and see health of our features. Has an overwhelming amount of features available for on-premise access with full data ownership and control, something that is rare in current Cloud focused times. A significant noticeable characteristic of the company is their engaging enterprise customer support, which is always ready to help with questions and challenges, as well as inform about upcoming features.
Avantages :
On-premise deployment option. Significant amount of features, controls and options to customise the platform. Push notifications management. Raw data access and performant APIs. Wide variety of analytics tools to work with data. User profiling with custom attributes. Privacy and compliance controls. World class customer support and relationship management.
Inconvénients :
Dashboards customisations Cross-app data overviews and data aggregation in graphs Upgrade process could be smoother and easier to automate
A good tool with pros that outweigh the cons
Avantages :
- Support is fast, attentive, professional, and available in different channels - Scalable & customizable in several aspects - GDPR compliant - Several plugins and SDK can support a wide range of use cases - Self host possibility (100% data ownership) - Effective in tracking the user journey
Inconvénients :
- The UI is unintuitive - Although it is a web and mobile analytics tool, it lacks omnichannel functionalities - The documentation can be hard to navigate through (specially from a business perspective) - You learn more from competitors` video tutorials than Countly`s - Automated reports are not optimal
Countly Analytics from a System Administrator's view.
Commentaires : Countly is our go to analytics software for our in-house custom mobile app solution. Overall the support staff and the co-founder Dr. Cetin have been very responsive to questions we've had regarding the functionality of the software.
Avantages :
Overall from my perspective the product is easy to use and provides meaningful feedback with the emailed reports and customizable dashboards. Another benefit is the ability to have clients log in and view their statistics. Clients can view their analytics at any time day or night which is a real benefit to us. Countly offers excellent support for the Enterprise version. Their support staff often respond quickly and are patient addressing questions and concerns we have regarding the product and Countly's interaction with our custom mobile app software.
Inconvénients :
Although I have never personally had an issue with this upgrade process, the upgrade process does involve command line steps and execution of bash scripts that can sometimes take upwards of 15 minutes to complete. The one issue I have with Countly is that if your Countly version is a few iterations older than the latest version, there is a time consuming and somewhat tedious process of upgrading to each prior version, rather than upgrading from your version directly to the latest version.
It helps us to follow and onboard our customers
Commentaires : Our experience is positive and it really helps us to better undestand our user behaviours, calculate the ROI of our new features and improve the usability of our solution.
Avantages :
We adopted Countly after a long software selection and we particularly appreciated it the following points: -Multiplaform: It allows to track iOS, Android and also Windows (most of competitors do not consider Windows as a "mobile" platform). -Multi App support: It allows us to track dedicated app with segregated data. -Easy segmentation of users: the adoption of high level analisys tools is simple and fast. -Easy instrumentation: We spent a reasonable amount of our development time to set it up. -Scalable: We are growing and no bottlenecks yet... -Good support: Countly staff is reactive and professional.
Inconvénients :
It fits perfectly B2C use cases but not B2B ones and sometime browsing data or creating reports is not that easy.