ActiveTrail

Un big "UP" à ActiveTrail

Commentaires : ActiveTrail est utilisé presque tous les jours à l'URPS Pharmaciens IdF; Et dès qu'on a un souci ou une difficulté, [caché sensible contenu] via le "chat" ou par mail nous trouve la solution rapidement.

Avantages :

Les fonctionnalités sont très simple à utiliser. Le support "[caché sensible contenu] " est toujours disponible et très efficace.

Inconvénients :

Le fait qu'on ne peut pas mettre en pièce jointe un fichier Excel .

Facile, confortable, qualité et accompagnement

Avantages :

Les outils mis à disposition sont simples, pensés et clairs, gain de temps, accompagnement personnalisé, réactif et efficace.

Inconvénients :

Aucun inconvénient pour le moment, l’équipe du support est disponible et résout rapidement les problèmes pouvant survenir.

Très Satisfaite!

Avantages :

Très Facile d' Utilisation, un support technique très réactif et impliqué le tout pour un coût peu élevé.

Inconvénients :

Aucun inconvénients à signaler, j'en suis très satisfaite.

A Popular and Powerful Marketing Automation Platform

Commentaires : ActiveTrail is a solid choice for businesses looking to improve their customer engagement and marketing efforts. Its comprehensive marketing automation capabilities and advanced analytics and reporting features make it a powerful tool for managing and analyzing marketing campaigns, although it may require a significant amount of setup and customization to fully utilize all of its capabilities.

Avantages :

ActiveTrail has comprehensive marketing automation capabilities. We were able to easily create, manage, and analyze their marketing campaigns across multiple channels, including email, SMS, and social media. This can help businesses save time and resources by automating repetitive tasks and targeting their marketing efforts more effectively. Another pro is the platform's advanced analytics and reporting capabilities, which allowed us to track the performance of their marketing campaigns and make data-driven decisions. ActiveTrail also offers a range of integrations with popular CRM and e-commerce platforms, such as Salesforce and Shopify, which was very helpful for our company to manage our customer relationships and sales processes.

Inconvénients :

ActiveTrail is that it may require a significant amount of setup and customization in order to fully integrate it with a business's existing systems and processes. If they can provide more tutorials or guidelines, this will not be an issue.

Easy to use, feature-packed email marketing program

Commentaires : I've been scouting around for a reliable email service so I decided to try ActiveTrail's free trial. Among the things I like about this program is that pricing is not based on how many emails you send. Regardless of the package you choose, you can send unlimited emails. The service's limit depends on the number of contacts instead. As a small online business owner, I have less than 500 addresses to send emails to right now, so the cheapest package is already enough to cover my needs. The dashboard is easy to navigate and understand in general, and I doubt anyone will ever find it difficult to use. It didn't take long before I get accustomed to using it. When it comes to creating emails itself, there are five types of emails to choose from, all of which have brief and basic explanations so you can choose which one fits your particular goal for sending the email. I particularly like the 'A/B Split Email' feature, which allows you to create two versions for your email and see which would look or work best, but even the 'Regular Email' is also easy to set up and I believe it can readily fulfill any email purpose. There are a number of templates available for different business categories, too, so getting started is quite easy. But for those with background in HTML coding, I guess the HTML Editor can help in making the most of this service as you can customize your emails better. But for now I'm personally sticking with using the templates.

ActiveTrail also gives the option to import contacts from an excel file or from SalesForce, but you can also create contacts within the program or dashboard itself. Doing both importing and creating contacts are easy to do, as everything is laid out in a step-by-step pattern (like do this first, then click next). And oh, I also like the idea that the emails can be viewed in all types of devices, not just through desktop sites. I am yet to explore the other features such as Automations, Landing Pages, and SMS, though, but with a quick look I can say that setting up a landing page and SMS message is pretty much as easy as setting up an actual email. Automations, however, is a feature that I still need to learn more about. I wish the options and actions under this feature also have brief explanations as to what they are supposed to do (like in the five types of email I mentioned earlier). Overall I like the clean and straightforward feel of ActiveTrail and I am likely to subscribe after the free 30-day trial.

Avantages :

Easy to use and get accustomed to; there are different types of emails to choose from; wide variety of available templates, customization option through the HTML editor; added benefit of SMS and landing page creation; emails can be viewed on different platforms (desktop/mobile)

Inconvénients :

Automation feature is a bit tricky for someone who is new to using an email marketing program/service. Could be better if the options and functions under have an easy to understand description or explanation.