17 ans à aider les entreprises françaises
à choisir le meilleur logiciel
Oktopost
Description de Oktopost
Oktopost est une suite de marketing de réseaux sociaux qui aide les entreprises B2B à gérer et optimiser entièrement les réseaux sociaux pour générer des résultats commerciaux. Cette plateforme permet aux spécialistes du marketing d'augmenter la visibilité de la marque, d'établir des connexions significatives avec les clients et de mesurer la manière dont le marketing social contribue à la croissance des revenus. L'éditeur propose des solutions d'employés ambassadeurs, de vente sociale, de branding de l'employeur, d'écoute sociale, d'analyse sociale et de gestion des réseaux sociaux à plus de 3 000 entreprises internationales.
Qui utilise Oktopost ?
B2B - entreprises de taille moyenne et grandes entreprises d'au moins 200 employés. De préférence dans le secteur des technologies et des services.
Oktopost ne vous convainc pas tout à fait ?
Comparer avec une alternative populaire
Oktopost
Avis sur Oktopost
Oktopost Easily Turns Employees into Social Advocates with Only a Few Clicks
Commentaires : It can be difficult to get employees on board with consistently sharing your company social posts, even if they want to. With this software the confusion and frustration is eliminated with an easy to use interface and quick process for sharing all company social posts. Not just for me but for all those internally who have been chosen to be advocates.
Avantages :
The comprehensive dashboard with all available company social posts I can share. The ease of posting to my LinkedIn with only a couple of clicks. The ability to share immediately or in the future when the software determines it's the best time to share. It takes the guessing game out of it for me and the other selected advocates. I really love it.
Inconvénients :
I have not experienced anything I wish was different. It works as I expect and empowers me to be a better promoter of my company's social media which is directly tied to our company goals. It functions as expected and I would not change the user interface.
Easy to use, perfect for mid-size business social media management
Commentaires : I rarely have any issues when using Oktopost ans don’t have any real complaints. It’s an easy to use tool, and there are periodic updates to the platform to keep it fresh and relevant.I have used other social scheduling/management tools in previous jobs and Oktpost is by far my favourite.
Avantages :
Oktopost is really user-friendly and easy to get to grips with. But its simplicity doesn’t limit its capabilities. The new AI post suggestion is an excellent new feature to help write and rephrase posts in different tones of voice.The layout is really clear, with the calendar view and colour-coded campaign labels making it easy to plan and see scheduled posts. Our account managers are friendly and supportive and pro-actively check in with us. We have explored using the employee social advocacy option with them, but it’s not the right fit for our business at the moment.
Inconvénients :
The integration with X could be improved. There is still a character limit of 280, which is frustrating as this is not the case when posting directly through X.It’s also hard to post PDFs on LinkedIn so that they are embedded in the post.
Great tool for small scale social teams
Avantages :
This is a really great tool for smaller scale social teams that do not need super detailed reporting metrics. I loved the calendar view and being able to create and report on campaigns.
Inconvénients :
The metrics for reporting is nowhere close to Oktopost's large competitors like Hootsuite. And it is not a great tool for global social teams.
Great tool for social media marketers
Commentaires : Overall, I love using this platform and it makes my life so much easier.
Avantages :
Oktopost is extremely user friendly. Its easy to create, schedule and get social messages approved. Has some nice collaboration features, and the tracking is great. Allows you to pull analytics by tags, social platforms, users etc. Also has an amazing advocacy platform that integrates into the rest of your social plan and allows you great visibility into who in your company is posting and what their contribution is in terms of how much traffic you get.
Inconvénients :
I find the feature of scheduling posts a bit annoying sometimes as things can get left in draft mode, and its not super clear until the day has come and gone and your post didnt go out. They also make you reconnect each profile every 3 months which can get tedious.
Good tool for social media management and advocacy
Avantages :
The team at Oktopost is really helpful! I especially love the advocacy features that allow us to empower our team to promote our content and gamify their experience.
Inconvénients :
The social listening tools and analytics are not as great as other SMM tools might have.
Réponse de l'équipe de Oktopost
il y a 10 mois
Hi Sofia- wow, your feedback just made our day! We're thrilled to hear that you love the support from team Oktopost and that the advocacy solution is adding that extra boost to your team's content game. It's fantastic to know that we're helping you not just work but have some fun with friendly competition too! We're sorry to hear your thoughts on Social Listening and Analytics. Our goal is to make Oktopost your go-to social media powerhouse, and we're constantly working on updates to make it even more robust. We take pride in our Analytics, especially because they are a huge reason why our customers love using Oktopost and have purchased Oktopost in the first place. We're always here for a chat, so if you ever want to share more insights or suggestions on how we can improve, feel free to reach out. Your thoughts are like gold to us, and we're all ears for making your Oktopost experience even more amazing. Thanks a bunch for being a rockstar Oktopost user!