17 ans à aider les entreprises françaises
à choisir le meilleur logiciel
Direct Mail
Description de Direct Mail
Application macOS qui propose une suite d'outils d'e-mail marketing puissants : un éditeur de modèles d'e-mails amusant et facile à utiliser, des formulaires d'inscription pour des listes de diffusion, des outils avancés de gestion des listes et des rapports analytiques de campagnes pertinents.
Qui utilise Direct Mail ?
Pour les particuliers ainsi que les petites et moyennes entreprises et organisations cherchant à étendre leur portée via un e-mail marketing facile à utiliser.
Direct Mail ne vous convainc pas tout à fait ?
Comparer avec une alternative populaire
Direct Mail
Avis sur Direct Mail
Logiciel moderne recommandable
Avantages :
La finess, la rapidité définissent ce logiciel. Facile à utiliser, ça me permet de gérer mes mails et les publicités.
Inconvénients :
Très bon logiciel en général Ça ne fonctionne pas sans donnes internet,
Alternatives envisagées précédemment :
Great mail program with extensive features
Commentaires : I was looking for a low-cost mail program that was very easy to learn and get up and running. The major issue was getting a zap to work, but once that was working, I was very happy with the result. Likewise, zaps for onsite forms. But the learning curve for actually USING it, and sending emails. Cost per email is very very low - I buy 10K at a time for $99 so one cent each. Pretty good pricing! Delivery is almost instantaneous, and it is fun to watch the responses roll in.
Avantages :
Low cost per email, campaign reports, mailing lists easy to build and maintain, easy to use block editor. I use this via zaps with Shopify, as well as forms on my WP site. Much smaller learning curve compared to mail chimp.
Inconvénients :
Not as common support - required a zap to connect to Shopify, rather than directly connect, as will bigger company products. I appears to not detect duplicates in lists. I would like a more powerful editor, more like Divi for constructing emails. However, the basic block editor works pretty well.
Great Newsletter Software
Commentaires :
Love it! I have used Direct Mail for many years, brought it with me into different companies and into different projects and it always does the job.
Despite the pleasantly simple and light user interface, Direct Mail has really advanced and professional features that cover everything I need, from tracking to unsubscribing. Even though I'm not a marketing professional, I was able to run several well received newsletters and very successfull campaigns with it.
I don't use Direct Mail very often (just running the odd newsletter or campaign), but I have used it for EVERY mass email I have sent since appx. 2014 and cannot think of any other software that does what I need it to do as well as this.
Avantages :
I really like the ease of use, the WYSIWIG editor and the long list of imported address formats. Direct Mail ist fun to use and easy, while still having all features needed for a professional campaign (it even connects to Google Analytics which will make the marketing guy helping on my next campaign very happy).
Inconvénients :
In some areas the content block management feels slightly clunky and needs one or two more clicks than necessary.
Customer Service Just Stopped Communicating with Me 2 1/2 Months Ago!
Commentaires : It worked fine until there was an issue. They made an initial response and never followed up to my subsequent questions or requests. I have been sending them the same request for 2 1/2 months and zero response by email or the online chat.
Avantages :
My predecessor used it and it was easy to continue to use.
Inconvénients :
Customer Service when you have a problem.
Alternatives envisagées précédemment :
I've never looked back!
Commentaires :
Without a doubt the best system I've used and I love that it's simple and smart at the same time.
It's easy to use and I never feel overwhelmed. Other systems go too far and make the experience feel like you need to be an expert (even though they say it's "easy").
We currently have the smaller of the packages but look forward to expanding to the next level soon - thanks to Direct Mail.
Avantages :
Where to begin? • import from Google Sheets (because we use Google forms to add to our database) • personalised emails with reference to specific fields (with a fallback) • the reporting (especially the bounce report) • smart groups • templates
Inconvénients :
Four features I would love to see developed: 1) The ability to include a table with rows and columns 2) The ability to embed HTML/iframe 3) Some widgets like a countdown timer. 4) I would like to feature all our previous newsletters on our website and short of creating a button to each web version, I would love to see an archive site that we could use.