Pour qui ?

Cloud-based marketing automation solution that enables small to large size businesses manage online, offline, social and mobile marketing via drag & drop elements, custom workflows and more.

Notes moyennes

16 avis
  • Note globale 3 / 5
  • Facilité d'utilisation 3 / 5
  • Service client 3.5 / 5
  • Fonctionnalités 3.5 / 5
  • Rapport qualité-prix 3 / 5

Informations sur le produit

  • À partir de 4,95 $US/mois
  • Version gratuite Oui
  • Version d'essai gratuite Oui
  • Déploiement Cloud, SaaS, web
  • Formation Formation en ligne en direct
    Webinaires
    Documentation
  • Ressources d'aide Service de support permanent (réponse directe)
    Support en horaire de bureau
    En ligne

Informations sur l'éditeur

  • SimplyCast
  • http://www.SimplyCast.com
  • Fondé en 1999

En savoir plus sur SimplyCast 360

SimplyCast is a leading provider of interactive and multi-channel communication software for organizations worldwide. The company's 360 Customer Flow Communication Platform is a feature-rich solution combining marketing automation, inbound marketing and interactive communication. With customers in over 175 countries, SimplyCast provides organizations the ability to effectively reach customers on their preferred mode of communication.

SimplyCast 360 - Fonctionnalités

  • Bibliothèque d'images
  • Campagnes de drip marketing
  • Conformité CAN SPAM
  • Contenu dynamique
  • E-mail découlant d'un événement
  • E-mails optimisés pour format mobile
  • Enquêtes clients
  • Gestion de la liste de diffusion
  • Gestion des abonnés
  • Gestion des modèles
  • Pages de renvoi et formulaires web
  • Rapports et analyses
  • Répondeurs automatiques
  • Tests A/B
  • Éditeur d'e-mail WYSIWYG
  • Ciblage géographique
  • Communication bidirectionnelle
  • Gestion des contacts
  • Modèles
  • Notifications en masse
  • Planification des scénarios
  • CTA personnalisables
  • Campagnes de drip marketing
  • Contenu dynamique
  • Lead scoring
  • Marketing social
  • Pages de renvoi et formulaires web
  • Sales intelligence
  • Search marketing
  • Segmentation
  • Suivi des visiteurs de sites web
  • Suivi du ROI et de l'analytique
  • Tests A/B
  • Codes courts
  • Coupons mobiles
  • Envoi de SMS en masse
  • Gestion des contacts
  • Jeux concours par SMS
  • MMS
  • Messagerie bidirectionnelle
  • Messagerie planifiée
  • Mots-clés mobiles
  • Personnalisation de messages
  • Rapports et analyses
  • Sondages et votes

Avis les plus utiles sur SimplyCast 360

The best marketing software we ever you used, have been using the software for over 5 years now.

Publié le 30/07/2017
Bandorah M.
VP marketing
Marketing et publicité, 13-50 employés
Temps d'utilisation du produit: plus de deux ans
Provenance de l'utilisateur 
Source : SoftwareAdvice
5/5
Note globale
5 / 5
Facilité d'utilisation
5 / 5
Fonctionnalités
5 / 5
Support client
5 / 5
Rapport qualité-prix
Probabilité de recommander le produit :
Très faible Très élevée

Commentaires: Love it and I highly recommend the software.

Avantages: The software has over 20 apps built-in and the opportunity to increase the business with this type of software has been great. We used the system for over five years and have been very happy with it. The system has all the capabilities we need and it helped us consolidate our spending from six different vendors and this was great as we didn't have much staff and it reduced our spending by over 40%.

Inconvénients: The software has many features, and we needed to invest the time to explore all of the capabilities. So overall, once we learned the software we were able to take advantage of automation capabilities and this has helped us a lot. My recommendation is spend the time to learn it, otherwise, you will under utilize it.

Simply Awful!

Publié le 16/02/2017
Ian M.
MD
Vente au détail, 2-10 employés
Temps d'utilisation du produit: plus de deux ans
Provenance de l'utilisateur 
Source : SoftwareAdvice
1/5
Note globale
1 / 5
Facilité d'utilisation
1 / 5
Fonctionnalités
1 / 5
Support client
1 / 5
Rapport qualité-prix

Commentaires: We used Simplycast for around 4 years and it was torture from start to finish. Firstly the interface is clumsy and clunky. even when you do manage to work around the frequent screw ups it produces, it often just junks your entire email campaign with no way to recover it. You can spend hours trying to figure out ways of getting the GUI to actually render something that approaches what you're trying to achieve and then you find out after testing that it simply doesn't work. On other occasions you'd make one small change to a layout and it would break everything else you'd spent hours trying to get right. On one occasion I discovered that the email we'd composed missed out huge chunks when sent to an Outlook mail client. I contacted support to be blithely told that their system doesn't support Outlook, even though it's the single most popular email client on the planet! The final straw was when I scheduled an important campaign to run a week or so before Black Friday. After realizing it hadn't gone out I again contacted support to be told they were having 'issues' (a familiar story from Simplycast). Not only had the campaign not gone out, it was stuck in their mail queue meaning I couldn't send anything else out. After several days of this, we gave up and signed up with a different company. After explaining all this to their support guy he offered to refund us back the outstanding credits on the account. Another 3 months went by and we never received the refund or even any contact from them. When I called them I'd get another litany of excuses about the finance department having 'issues'. Finally, I was told they'd basically changed their minds and weren't going to give us the refund after all. Although they never bothered to tell me any of this as they were apparently not able to email or call me. That's from a company who are supposed to be communications experts. The only reason we had such a large credit on the account was that their pricing information was misleading in the first place which led to us racking up huge bills on an account we rarely used. They offered a 'roll over' service on unused credits for an extra $ a month. But somehow this meant we still paid for the rolled over credits every month. A small bill of around $16 a month ballooned to around $ a month before we realised what was happening. After complaining they agreed to convert the outstanding credits to pre-paid and we assumed we'd eventually use them up. But as each email campaign was so difficult to launch we rarely bothered. The $ refund wasn't even close to what we'd lost during this fiasco but it was a historical debt so I accepted the offer as a good will gesture. Although ultimatley even that was screwed up! The whole experience with Simplycast is appalling from beginning to end. From their terrible system, to their laughable customer care department. We moved to another service and it's like night and day. Everything works, it takes around and hour to set up and test a campaign (as opposed to a couple of days with Simplycast) and we're also seeing massive increases in our opening ratios. Something like 10-12% as opposed to 3-5% with Simplycast. So its not just an awful experience for you as the user, your customers don't see half of the messages you pay for anyway! Basically avoid them like the plague and check out one of the plethora of much better run and much more responsive services out there.

Avantages: None

Inconvénients: Difficult to say which is worse - the waste of money or the waste of time. If I could have given them zeros stars I would.

A great All-In-One Marketing Solution

Publié le 01/08/2017
Mark D.
BIM Coordinator
Temps d'utilisation du produit: plus d'un an
Provenance de l'utilisateur 
5/5
Note globale
4 / 5
Facilité d'utilisation
5 / 5
Fonctionnalités
5 / 5
Support client
5 / 5
Rapport qualité-prix
Probabilité de recommander le produit :
Très faible Très élevée

Commentaires: When I ran my first email campaign I was able to see live metrics as people were opening mail messages. I thought that was pretty cool. I'm really excited to use the new teleconference tool for a meeting with around 60 people!

Avantages: There is much bang for buck with a SimplyCast subscription. I use it to automate Twitter and Facebook for a couple of side projects I'm on. The email creator tool is great as well. There are templates to get you going but I'm creative and am able to create my own templates which I think is pretty slick. I've found customer support to be pretty great. Support sits across the room from the development team meaning my suggestions have a better chance of becoming a reality. One cool thing about this company that through some research sets them apart from everyone else is that they built their software from the ground up instead of buying up smaller companies like much of their competition. This makes new features fit together better not to mention easier to troubleshoot and support.

Inconvénients: I find there is a lot of save prompts, but I guess that is a good thing. The canvas for the 360 editor would be nice if you could zoom into it.

Difficult to use, not so friendly

Publié le 12/02/2018
Valerio P.
Director
Logiciels, 2-10 employés
Provenance de l'utilisateur 
3/5
Note globale
2 / 5
Facilité d'utilisation
4 / 5
Fonctionnalités
Support client
2 / 5
Rapport qualité-prix
Probabilité de recommander le produit :
Très faible Très élevée

Commentaires: It was not a good experience. There are other simpler tools that do the same job. Simplycast has a great idea but I think it needs to work more on its interface and improve the reliability of the tool.

Avantages: Like other automation software, it allows you to organize marketing tasks based on the interests of your customers. Offer a free plan.

Inconvénients: I think that the cons of this tool start because it is not so easy to organize the automated flows. The tool looks rough and sometimes it is very difficult to use. Help is also required to start since it is not so intuitive. Several of the messages were not delivered due to errors.

Simplcast support is hopeless

Publié le 20/03/2013
Jon benn
Provenance de l'utilisateur 
Source : GetApp
1/5
Note globale
Facilité d'utilisation
Fonctionnalités
Support client
Rapport qualité-prix

Commentaires: Simplycast is supposed to offer 2000 contacts per month for free. But when trying this offer in March 2013 I setup 2 email campaigns to be sent using a total of 1650 contacts between them. The first campaign was sent but the second was held back with an error status. When contacting support their response was that I had exceeded the monthly quota. I proceeded to explain to them that this was not possible as I had only used 1650 contacts in total for the 2 campaigns. They simply responded again with some blurb about how only 2000 contacts per month are allowed on my current plan and I should upgrade to send to more contacts. Quite clearly the support staff had not read my complaint or they failed to understand the very simple mathematics of the problem. They seemed to have very little interest in the fact that their system had not worked correctly and rather than investigate the problem and offer a solution, their response was to ignore it and reply to a question that was not even asked. It is a bit like going to the shops for a pint of milk and coming back with a pot plant - completely irrelevant to the requirements. Of course, this may not be the stupidity that on the surface it appears to be. A cynic could point out that it may not be a system error but a well designed ploy to get any users on the free plan to upgrade, at a cost, to a higher plan with more contacts. Either way, the fact remains that a teenager could quite easily work out the mathematics of this issue and very quickly come to the conclusion that something is awry. It is quite telling that the support staff at Simplycast were unable, or unwilling, to do this and instead replied with canned responses which are, at best, of little help to anyone and, at worst, a ploy so transparent a child could see through it. Simplcast should be avoided at all costs.

Avantages: None

Inconvénients: Bugs in the system
Poor support
What you see is not what you get

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