Avis clients sur ion Platform

Great no-code platform for marketers

Commentaires : Overall, the ion platform has been very helpful for our organization. I highly recommend it for marketers who don't want to wait around for their agency or IT department to help them get an online experience quickly out the door. For developing Interactive content, there is no better platform.

Avantages :

Love that we can build websites, pages, and applications without the need to get help from I.T. Templates are awesome for saving time and replicating similar user experiences Support is outstanding, and customer success is proactive and always reaching out to lend a hand There is a huge library of templates you can pull from to quickly get a high quality experience built quickly

Inconvénients :

I'd like a better Print to PDF function. Deeper out of the box integrations with other Marketing Automation platforms would be nice

After a learning curve, a very powerful tool.

Commentaires : A year ago, I had no experience whatsoever with ion Interactive (or any of it's competitors, for that matter). Today, I use the program/service almost daily to roll out website and landing pages for my clients. It took a while to get a hang of the program and it's capabilities, and I'm still discovering features all the time, but now it feels like second nature. I personally do not use any of the tracking or reporting functions, but I know they are widely used in my organization. For my clients, we use ion Interactive for nearly every site and landing page. The only time we do not need to use ion Interactive is when we are creating a page that for some reason does not need any specific tracking. For example, an internal website for our organization itself could just be created and hosted on our own servers. I cannot speak for my entire organization, but my team uses ion interactive to build websites for our clients. ion interactive makes it easy to update and change content, and track performance once the site is launched. In some ways, we use it as a sort of content management system for our clients' sites, microsites, and landing pages.

Avantages :

From design to development to deployment, ion interactive is fast and for the most part simple to use. Once trained in the program, many features become second nature to use. Regular updates keep the platform fresh and ensure users like me that the company is constantly moving forward.

Inconvénients :

Sometimes, features that I use daily may disappear without notice. Whether they're gone forever or simply moved around to somewhere else is usually unclear. The "Creative Studio" really needs an "Undo" button. One incorrect click-and-drag can mess up a whole page sometimes. The platform itself could use a User Experience refresh. Some icons don't necessarily make sense for their function.

ION is good, but could be a lot better

Commentaires : I use ION everyday at work to build many (sometimes 100s of pages a week) and there's a lot to like about ION, but there's also a lot that could be better. My biggest gripe is that ION can be very tedious and cumbersome.

Avantages :

Interface when building pages is nice and clean, the page testing features are very helpful, a lot of the built-in functionality makes building pages easy.

Inconvénients :

Can be slow and even crash completely often, Can't connect to a database or create dynamic pages that will be used by multiple clients - so each page has to tediously be setup by hand, the grid for dragging and dropping can be a bit buggy at times and there's no way to undo mistakes, setting up multiple traffic sources is very slow and tedious, on the dashboard you can't just click on the name of a recent project, you have to click the small magnifying glass icon, the interface for adding and managing images is ugly and frustrating, writing custom code in the scripts section isn't very easy and you can't save to preview changes quickly, no way to search through campaigns by name or keyword or anything, can't reorder actions within a rule, the interface for adding actions is very slow, if you accidentally click outside of the Edit Rules menu all your edits are lost, when editing styles you have to reopen the menus every time

Great Experience, Bit Pricey

Commentaires : We have been using Ion LiveBall for well over 2 years, maybe even longer. All in all it is a great tool that automates many processes that used to take countless dev and admin hours. We are an ad agency, I am the creative director for digital. So we use Ion for our clients - it covers everything from simple lead gen pages to land and jump pages with links/ecommerce carts to microsites... We do it all within Ion. Being able to setup creatives and traffic sources where there can be a 1:1 or 1:100 relationship, where you have full control over the A/B/+ split is priceless. In the past, with standalone PHP pages, you would need a link/tracking/analytics platform to do the link splits and then track conversions per split. With Ion, you can do it all! Ion is such a great tool. If you are in the market for a landing page creation, optimization, management or reporting tool, stop looking - you have found it. It is called Ion LiveBall (I wonder if they even call it LiveBall anymore... The only downside is the pricing. But once you use it once, and sell it to a cleint or two, the cost can easily be passed on to clients and you can even start making money on the MSF from clients...

Avantages :

Ease of use, features, tracking, reporting (somewhat), administration, A/B testing, MVT, etc.

Inconvénients :

Price! I think it is a bit over priced, You need to invest first, but you can figure out ways to make that investment back and then some. My other big con is reporting. I think the reporting from the dashboard is limited. Especially for MVT testing. I would like to see it as Combo 1: Stats, Combo 2: Stats, etc. Not really like that.

Best Enterprise Site Solution On The Market

Commentaires : I have been using ION Interactive for nearly 2 years now and could not attribute the success I have seen without them. As a marketing and sales manager for the largest news and information company with over 90 newspaper publications, I find the ease of use, integration, support, and robust ability of the platform critical in my day to day operation. ION Interactive has provided intelligent, and accurate support anytime I have a need. They have also led several webinars that I find not only interesting, but leave with several takeaways that I can implement into my marketing plan. One of the greatest things I appreciate about ION's support is when I need a new functionality, it comes in an updated release. Their team truly watches market trends and update their platform to meet the needs any enterprise business might have. I consider myself an advanced user with web development experience and find that this platform makes it quite easy to train employees who have no web development skills. This platform is superb for all levels of web knowledge, from the drag and drop beginner, to the javascript/CSS/HTML expert.

Avantages :

Ease of use for all levels of knowledge. Support that has your goals in mind. Great no matter the size of your business.

Inconvénients :

I would have to say integration to ALL the top email platforms should be standard instead of needing a custom integration package done. My company uses Exact Target, which requires an API integration. There are others that could benefit from this being standard for all major APIs like Exact Target, Mail Chimp, etc...

ION's Continued Evolution

Commentaires : Our business model relies upon our landing pages to be responsive, continually evolving and easily workable for the general public. ION has continually evolved in such a way that meets these needs. While I was initially intimidated by the applet, I've grown more comfortable with the process (while still longing for an 'undo' button) and ease of application. Our contact points and support staff have always responded quickly to questions and issues, and the reliability of the ION platform has served us well throughout.

Avantages :

Ease of application, reliability, template-driven, guidance and support, and training tools.

Inconvénients :

Not having a 'Copy & Paste' function, nor an 'Undo' button. When I train partners within our organization, this is the biggest initial complaint. As with I, when they ease into the process, the need becomes lesser, but having these available would allow for more creativity and "risk taking", without the risk of wasting time.

ION Liveball Platform Review

Commentaires : I've been using the ION platform, specifically their Liveball landing page platform, for over a year now. I've worked with a few different landing page platforms for PPC and have found it to be one of the best. It's testing capabilities are among the best I've seen, and the ability to launch new pages quickly and easily is great.

Avantages :

Platform scales easily. Easily push design/content changes across multiple pages. Testing functionality it among the best. Also, the customer service of the team is AMAZING. Response times to questions are always great!

Inconvénients :

Learning curve a bit steeper than some platforms. Interface/User experience could be simplified or improved a bit. Some functionality a bit overly complex (forms, dynamic content, etc)

Essential Marketing Tool!

Commentaires : Ion Interactive may be the most underrated marketing tool in existence. If you run an online business, you owe it to yourself to use this tool. Ion is the most flexible page builder and A/B testing platform. We operate our e-commerce in a best in class platform (Demandware), but when it comes to quickly launching A/B tests, Ion is the place we do all our testing. It's an advanced platform, which is fully responsive and allows us to easily iterate without any developer support. It's a tool any tech-savvy marketer can take advantage of to create complex experiences with conditional logic, dynamic substitutions, cohesive branding, widgets, data flow to your analytical tools or ESP, etc. If there was only one tool I could purchase to grow my business, Ion Interactive is the one I would choose without blinking.

Avantages :

responsive, easy to use, monthly feature updates, top-notch customer support

Inconvénients :

none (really!) OK. undo history could be improved.

Daily Job

Commentaires : Let me start off by saying the we have recieved excellent support from ION and after the initial adaptation period the tool was quick and intuitive to use.Training can be done a variety of ways with webinars and videos along with guides and a variety of other material.The platform is a top tier CMS and i will continue to use it in the upcoming marketing campaigns.

Avantages :

Ease of use, performs fast ,intuitive ,flexible as custom code can be added and WYSIWYG interface.

Inconvénients :

Nothing I can think off.Most of it was resolved durting the initail adaptation period that people go through when using a new platform.

A+ platform with A+ customer service

Commentaires : I work in ion everyday and love everything it has to offer. It's great to work in a platform that is constantly updating to stay ahead of the current trends and customer needs. Customer service is the best i've ever seen with quick responses and extremely knowledgeable suggestions.

Avantages :

-always updating. the monthly releases keep getting better and better! -customer service gets a 10/10 (shoutout to Dave K.!) -100% responsive platform -data collection works great for every client

Inconvénients :

I wish there was a content upload feature, i know that's a crazy "wish", but we are seeing more of this request from clients.

Excellent platform for enhancing an existing company website

Commentaires : I really enjoy using the ion platform for our company's website. We signed up with ion over a year ago because we saw some really interesting things being incorporate on major websites, and on some of our competitors' websites, and we wanted to the same. After researching the various companies that provide custom landing pages, we found ion interactive. We decided to go with ion because they offer a wide variety of landing pages, online surveys, forms and other related website content that we felt would add value to our site, and to the customer experience. In addition, we liked the ion creative designs and layout, particularly the mobile enhancements that can be customized for each device. After a year of using ion interactive, I have seen some positive results. I've created landing pages, online surveys and forms that are fully branded with our company's logo and color scheme, and most of them have produced a nice click-through rate. We have even generated leads from some of our main ion pages that are linked to our website via the ion interactive subdomain.

Avantages :

- Excellent creative - tons of themes and landing pages that can be customized just about any way you want - Fully responsive pages for all devices (you can customize on-screen content to fit any size tablet or mobile phone - Great customer service! ion interactive does not leave you "in the dark" once you sign up. They have a dedicated team that is always willing to assist you on the phone or via email - New creative - ion interactive introduces new creative on occasion, which is great because website development/trends are changing at such a rapid pace - Marketo Integration on creative - a huge benefit - Detailed one-click reporting features (daily, weekly, monthly, etc.) - Full suite of videos for clients

Inconvénients :

Because ion interactive is a very robust platform, there is a learning curve for even the most experienced and capable web programmer/designer/content writer. However, once you understand the basics of ion interactive, and start with the intermediate level creative pieces, it is fairly easy. I started with the basic creative themes and worked my way up to the intermediate and expert level (ones).

A versatile platform for creating many different kinds of online assets

Commentaires : A comprehensive platform with plenty of useful integrations that has allowed me to make immersive online experiences for end users.

Avantages :

Ion has been great for my company, and I feel our use has only scratched the surface of what it's capable of. For the surveys, interactive infographics and landing pages that I've created, the platform has fulfilled most of my requirements, creating immersive experiences for end users. And the fantastic integrations available help to track interactions in our favourite CRMs.

Inconvénients :

As a more advanced user, I'd love to see a more in depth source code function to help create truly customised HTML, CSS and JS web content. Currently, only code snippets can be used. A full source code feature would allow me to easily fix buggy pages that can be difficult to debug in the WYSIWYG interface.

Best Customer Service Experience that I've ever received from any vendor - I've used ALOT

Commentaires : The BEST experience I've had with the platform is the support team who has saved me more times than I can count. The great thing about ion is that it does so many cool things, that you have to kind of dig around to find. But with the help of the support team, they are able to solve my issues and answer my questions in a very quick way and teach me how to do things going forward. Plus they are SO friendly. Like the platform, love the support team!

Avantages :

This software gives our organization the sales capabilities that our main CMS is unable to do. We can be nimble and act quickly with it.

Inconvénients :

The training literature is not the best. There isn't an easy way to make a link in copy.

Excellent landing page solution

Commentaires : What makes ion interactive stand out from the competition is their excellent customer support and the value they place on customer feedback. They provide extensive training on all of their products and are constantly putting out updates, new integration, etc.

Avantages :

-Ease of support and transparency of product updates and new releases -WYSIWYG, no web coding experience required to create basic pages -Pre-built templates available to use -Sleek, professional look to your pages -Real-time data and visualized reports -Lightning-fast response to support issues/bugs

Inconvénients :

-Some bugs with new releases-- if you bring them to attention, they're usually fixed within 24 hours -Platform can run slow if you're building a page with a lot of widgets on it

Streamlines Landing Page Development

Commentaires : ION has allowed us to streamline development of landing pages, test different versions, ensure our pages our mobile responsive and allowed us to integrate interactive elements without extensive coding and programming. It has also made tracking using Google Analytics easier as well as allowed for other tracking within ION which is easily exported. We have not scratched the surface of it's capabilities.

Avantages :

Variety of designs, tracking, interactivity, reporting.

Inconvénients :

Does take a little time to understand the interface. We are still exploring its capabilities.

Using ION for conversion tracking

Commentaires : ION has been extremely useful for creating dynamic landing pages and has robust conversion tracking that helps one obtain actionable insights used to optimize ad spend.

Avantages :

Ease of use on the development end.

Inconvénients :

Clunky dashboard for reporting purposes

Great customer service!

Commentaires : Ion's Liveball platform is a great option if you're looking for flexible A/B and multivariate testing, and you don't have a lot of experience with writing code. The interface is mostly drag and drop and creates responsive pages fairly quickly!

Avantages :

Easy to use, no coding necessary, great customer service!

Inconvénients :

If you need to create a version of a page hosted elsewhere, it's not that easy. You'll need to recreate it from scratch within the platform rather than simply importing the code.

Great Platform for Growing Companies with Limited Tech Resouces

Commentaires : We have been using Liveball for over 3 years. We love it. It's a great platform for growing companies to manage multiple landing pages. It's easy to use for non-technical people and if you can't figure something out the tech support can't be beat!

Avantages :

- easy to use - tech support - responsive designs - easy to customize - able to manage multiple brands in one account

Inconvénients :

- somewhat expensive

Easy to learn and get started

Avantages :

ion is super easy to get started with and takes out the complexity of building webpages from scratch. The time saved alone is worth it. Any time we have had a question or issue with the app, the customer support team was very responsive and helped us work through the problem.

Inconvénients :

The interfaces are a little dated - I would love to see a face lift (especially to the campaign and creative performance reports).

Ion Review

Commentaires : We were looking for a web page creation tool that would allow us to bypass developers to make the pages. Ion provided a comprehensive WYSIWYG that made our efforts more nimble and effective.

Avantages :

Drag and drop capability Access to the HTML Custom templates

Inconvénients :

Easier to duplicate pages More tracking capabilities

Solid tool for digital marketers.

Avantages :

It allows you to prepare a solid prototype of a landing page/pages which will help you keep your different designs for multiple pages organized. A lot of tools which help do everything you can possibly think of when it comes to marketing campaign etc. WYSWIG editor is really nice when you can figure out what, and how to do it (but creating custom stuff can be hard).

Inconvénients :

Writing something like a custom solution could be tricky (or so it feels) so you may need to involve developer or someone familiar with creating custom themes/webpages. I would prefer if they would rewrite their tutorials - it can be really weird sometimes - feels too hard, or like they're forgetting something in between the next steps you're supposed to do.

Great support from a forward thinking team

Commentaires : ION continues to be a great source for innovative ideas (One of the very few vendor newsletters I love to receive). When our internal resources needed support for dynamic forms with behavioral tracking, ION was quick to offer strong support that kept our delivery schedule on time.

Avantages :

Eager customer support that delivers the expertise

Inconvénients :

Wish we didn't have to consolidate vendors.

Working with Ion

Commentaires : Ion is an amazing piece of software that I use very often during the week. I primarily use Ions reporting side of things as a CRM. Using the CRM as another way to track and compare data across different platform to make sure everything is running effectively

Avantages :

Ease of access. Very Intuitive.

Inconvénients :

Some times the data does not line up with the other CRM data

Just, wow

Commentaires : ION has done a great job with this product. I am very impressed with their interface, and even more so with their support and training materials. I will say that it does require more web dev experience than what we originally planned for. Overall it dramatically increases the efficiency of developing interactive content and really allows the end user to truly experience your product.

Avantages :

Great interface, very customizable, and easily integrates with multiple systems. ION's training and support is excellent.

Inconvénients :

More of a learning curve, and more web dev experience/knowledge is required than what my team was expecting.

Perfect for our products, but kind of complicated to fully use all of the available features

Avantages :

A lot of possibilities to build up a project inside ION, we've used the quiz feature and we have been receiving some good feedbacks about the project and the way it was built.

Inconvénients :

Some features (for example, tagging some result pages) are kind of complicated to learn, although the support team is always there to help you.