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En savoir plus sur BuzzSumo

Avantages :

I like the Content Analyzer feature because it is accurate most of time and support a lot of languages.

Inconvénients :

There is any cons except that there is very limited resources on the free plan which makes it very difficult to test all the features before you purchase.

BuzzSumo - Notes

Note moyenne

Facilité d'utilisation
4,4
Service client
4,4
Fonctionnalités
4,4
Rapport qualité-prix
4,1

Probabilité de recommander le produit

8,4/10

BuzzSumo a reçu une note globale de 4,5 étoiles sur 5 d'après 146 avis d'utilisateurs publiés sur Capterra.

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Filtrer les avis (146)

Ujjwal
Ujjwal
Webmaster and Owner (Inde)
Utilisateur LinkedIn vérifié
Marketing et publicité, Auto-entrepreneur
Temps d'utilisation du logiciel : plus d'un an
Source de l'avis

Amazing Content Research tool!

5,0 il y a 6 ans

Commentaires : Having BuzzSumo means having an advantage over your competitors since it makes a lot of tricky things easy to track and research about.

Avantages :

BuzzSumo is definitely one of the best content research and analysis tools that I have used. I've used it for the mentioned reason and apart from that it also has useful features that let you scan backlinks and perform research related to your competition. As a digital marketer, tools like BuzzSumo are definitely great to have. Not only is it simple but it packs a lot of power and functionalities. The time you spend using BuzzSumo will be the time that will get you the highest ROI when you are planning your campaign. All you need to do is enter the relevant keywords you are working with and there it is, all the stuff you need and with all the filters, toggles and other stuff, BuzzSumo proves to be a great tool overall.

Inconvénients :

BuzzSumo does have a bit of a learning curve but once you get used to it and learn how to use it correctly, you will be able to take full advantage of it. Also, I wish they work on the pricing and bring it down a notch to make things even sweeter.

Nicolas Frichot
Nicolas Frichot
Conférencier Professionnel (Maurice)
Utilisateur LinkedIn vérifié
Formation professionnelle et coaching, 51–200 employés
Temps d'utilisation du logiciel : plus de deux ans
Source de l'avis

BuzzSumo: The Best Tools For Anaytics On Facebook & Search Alerts

5,0 il y a 5 ans

Commentaires : Overall, I have yet to meet a tools as powerful and comprehensive as BuzzSumo. They are unique. Use this tool. You will not regret. Worth every single penny.

Avantages :

I can't contain my enthusiasm on this great tools of BuzzSumo: The ability to search for meaningful and top scoring Facebook content with just a keyword. I was also impressed with the keyword mention tools, that i if someone mention your brand on the web, you get an instant notification via email.

Inconvénients :

The pricing: A great tool but not readily available to anyone.

David
Head of PR (É.-U.)
Logiciels, 201–500 employés
Temps d'utilisation du logiciel : plus d'un an
Source de l'avis

A great tool I don't use often

3,0 il y a 6 ans

Commentaires : It's fine as an augment to my existing monitoring solutions, but it doesn't offer enough breakthrough functionality or quality to justify purchase as a standalone service - for me at least.

Avantages :

The monitoring functionality seems strong and it's probably the most authoritative of the many sources I need to check every day.

Inconvénients :

A lot of the value that it delivers seems duplicated by my existing PR and news monitoring services, and free services like Google alerts.

Salim
Salim
CEO (Bangladesh)
Utilisateur LinkedIn vérifié
Services et technologies de l'information, 2–10 employés
Temps d'utilisation du logiciel : plus d'un an
Source de l'avis

Great tool for topic research & competitor analysis

5,0 il y a 2 ans

Commentaires : If you're looking to dominate your competition & track who your key influencers are, buzzSumo is an incredible tool. With its powerful keyword discovery, tracking competitor activity, and measurement tools, you can quickly grow your brand and reach new heights

Avantages :

BuzzSumo is a topic research and analysis tool that I have used for the past two years. It has a great feature that lets me scan backlinks and perform research related to my competition. The tool is also valuable for helping me understand how my competitors are performing. Overall, BuzzSumo is an excellent tool that I would recommend to anyone looking for content research and analysis

Inconvénients :

I don't think BuzzSumo is doing anything wrong, but their monthly service pricing is really high. Their focus seems to be on bigger companies, and I think it's not suitable for small companies as they may not be able to afford the high prices

Tom
Tom
Founder (R.-U.)
Utilisateur LinkedIn vérifié
Marketing et publicité, 2–10 employés
Temps d'utilisation du logiciel : plus d'un an
Source de l'avis
Source : GetApp

Must-have for content research & distribution

5,0 il y a 8 ans

Avantages :

I use BuzzSumo for researching content topics, analyzing the competition and identifying outreach and backlinking opportunities. It's an integral part of the content marketing process here at Grizzle, both for internal use as well as clients.

Inconvénients :

Awesome influencer tools, but would love for it to go more in-depth. An influencer map that identifies networks of thought leaders, and who "influences" them for example. There are other tools for this, but having more granular insight via BuzzSumo would be awesome.

Utilisateur vérifié
Utilisateur LinkedIn vérifié
Marketing et publicité, 11–50 employés
Temps d'utilisation du logiciel : plus de deux ans
Source de l'avis

Great for finding influencers and popular content

4,0 il y a 6 ans

Avantages :

I like the influencer search feature the most. When looking for target influencers to add to media lists, searching on Instagram or Twitter alone is very difficult. BuzzSumo's search functionality allows you to narrow your search by city and specific words used in the influencers' bio.

Inconvénients :

It not longer counts social shares on LinkedIn. LinkedIn is one of the largest social platforms and a lot of informative articles are shared on this platform. It's odd to me that it counts social shares on all other platforms, but not LinkedIn. People actively have conversations on this platform and share content to validate their points.

Claudia
Procurement Officer (É.-U.)
Hôpitaux et soins de santé, 1 001–5 000 employés
Temps d'utilisation du logiciel : plus d'un an
Source de l'avis

BuzzSumo Is a Great Social Media Marketing Solution

5,0 il y a 5 mois

Avantages :

This social media marketing solution has been easy to use. I like the reliability of BuzzSumo.

Inconvénients :

I like the efficiency of BuzzSumo. No dislikes for BuzzSumo.

Tanveer
Human Resource Manager (É.-U.)
Gestion de l'enseignement, 1 001–5 000 employés
Temps d'utilisation du logiciel : plus d'un an
Source de l'avis

An Excellent Content Marketing Software

5,0 il y a 5 mois

Avantages :

I like the efficiency and reliability of BuzzSumo. BuzzSumo makes content marketing smooth.

Inconvénients :

I have zero reasons to dislike BuzzSumo. BuzzSumo is superb.

Utilisateur vérifié
Utilisateur LinkedIn vérifié
Marketing et publicité, 2–10 employés
Temps d'utilisation du logiciel : 6 à 12 mois
Source de l'avis

Curate article for blogging easy and free

4,0 il y a 6 ans

Commentaires : I loved buzzsumo as a beginner in blogging. I found Free high quality articles to curate and could use them to start my blogging.

Avantages :

It is very easy to use,very much beneficial for beginners in blogging who are not expert in content writing. You can easily curate content with which are social media famous from buzzsumo. Lot functionalities like social media stats, filters are also available.

Inconvénients :

With free account you can only get very limited no of articles to curate. You need pro membership to access all articles.

Utilisateur vérifié
Utilisateur LinkedIn vérifié
Logiciels, 51–200 employés
Temps d'utilisation du logiciel : plus de deux ans
Source de l'avis
Source : GetApp

Must have for researchers

4,0 il y a 6 ans

Avantages :

I like the fact that lets you explore any topic in a certain amount of time. It lets you check the most popular articles which include a chosen keyword, so it makes it easy for you to for example check the marketing trends in 2016. What's more you can use it as a news service, cause it can give you a daily sum up of most popular articles connected with some topic. We also use it to find interesting influencers and journalists to follow on Twitter.

Inconvénients :

Actually I don't see here any cons. Maybe the only thing I'd add is some better quality of Twitter influencers connected with some topics. Sometimes there're people with a lot of followers, who only retweet others not creating their own thoughts.

Alina
PPC Specialist (Roumanie)
Marketing et publicité, 2–10 employés
Temps d'utilisation du logiciel : plus de deux ans
Source de l'avis

Great Marketing Tool

5,0 il y a 5 ans

Commentaires : BuzzSumo is one of the most well-thought marketing products I worked with. It is great for keeping up with industry trends in general and utilize it on multiple smaller uses cases.

Avantages :

It is a highly versatile software. It feels like a Swiss Army Knife. I use it mostly to find backlinks to the site and to find questions people ask about keywords. BuzzSumo is really to keep up to date on certain topics. The alerts are a great feature. Very easy to customize and offer greats insights into customer behavior.

Inconvénients :

The value is undisputed but the price of 99$ per month is very high. I think they are just focusing on big companies. As a small company, you have to make sure you make the most out of it if you buy it.

Antoinette
Content Manager (Irlande)
Relations gouvernementales, 201–500 employés
Temps d'utilisation du logiciel : plus de deux ans
Source de l'avis

Best content marketing tool on the market

5,0 il y a 6 ans

Commentaires : Excellent. It took me a while to procure due to internal issues but the team was very helpful and patient, giving me access when needed. I feel very valued and listened to even though I'm on one of the lower paid tiers.

Avantages :

BuzzSumo was the first tool of its kind I came across. It was almost magical to be able to explore a list of most effective pieces for specific audiences and sectors. The newer visualisation features are really easy to use. It's great for keeping on top of the most effective pieces on your own domain. The evergreen score is helpful for considering what works past an initial first burst on social. And they're constantly experimenting, so I've no doubt they'll continue to find clever ways to remain an essential resource for content marketers.

Inconvénients :

The current features give the best sense of content that performs well on social generally. LinkedIn has reduced access - greater insight into what works on that platform would be a big help.

Ajay
VP - Brand Marketing (Inde)
Banque, 1 001–5 000 employés
Temps d'utilisation du logiciel : plus d'un an
Source de l'avis

Why should Marketers use BuzzSumo

5,0 il y a 3 ans

Commentaires : Easy to use and a must have if you are churning large scale content to drive traffic to your website or social channels.

Avantages :

Influencer Marketing plays a key armour in todays digital marketing. Creating content that is trending and viral remains a daunting task. BuzzSumo plays a critical role in filling that gap. It can throw thousands of key words related to your category, trending topics and relevant subjects to create content instantly and get better outcome for your content.

Inconvénients :

Since this is a unique tool could not find much of gaps to my disliking.

Kinga
Community Manager (Pologne)
Utilisateur LinkedIn vérifié
Services et technologies de l'information, 11–50 employés
Temps d'utilisation du logiciel : 6 à 12 mois
Source de l'avis
Source : GetApp

It simply has to be in your toolbox.

5,0 il y a 6 ans

Avantages :

Buzzsumo is a brilliant tool that can save you a lot of time, marketing efforts, stress and hassle. It is not even a tool, it is a machine that can get your content strategy back on track and inspire you on a daily basis. I hit the content jackpot not once and not twice thanks to Buzzsumo. Identifying what content works wonders has never been easier, and I can't imagine my everyday work without Buzzsumo.

Inconvénients :

I am trying to think of any cons, but I struggle to find them. Pricing may be a bit offputting, but Buzzsumo is totally worth it. Also, if it only had a mobile app, then my life would be complete. ;)

Alex
Digital & Content Specialist (É.-U.)
Marketing et publicité, 11–50 employés
Temps d'utilisation du logiciel : plus de deux ans
Source de l'avis

Good Software, But Could Be Great

4,0 il y a 6 ans

Commentaires : Overall, BuzzSumo has helped a lot in my work as a digital editorial content creator, and I will continue to use it and hope it gets better and better. The addition of influencers was awesome, and I'm confident the team can continue to keep their product cutting-edge.

Avantages :

The tool is a great aggregator of content, and I like how the software ranks each link based on popularity. I also enjoy seeing what's trending overall, and find it very useful to identify influencers in a certain topic area. The design of the site is also very intuitive, good looking and easy to use.

Inconvénients :

You have to be very specific about the keywords you type to find the content you're looking for. I also don't think it pulls in everything, since I've found other popular content through simple Google searches > News. Wish the platform didn't have to be so precise in finding content, and also wish it would recommend topics based on what I was searching.

Brice un
Strategic marketing officer (Burkina Faso)
Banque, 201–500 employés
Temps d'utilisation du logiciel : 6 à 12 mois
Source de l'avis

BuzzSumo

5,0 il y a 2 ans

Avantages :

For contant marketing it is one of the best the customer support is friendly and welcoming and there is an interesting feature that allows me to scan backlinks and perform searches related to my competitors

Inconvénients :

The price of monthly service is very high it thought to review that

Chris
Marketing Executive (R.-U.)
Services financiers, 10 000+ employés
Temps d'utilisation du logiciel : plus d'un an
Source de l'avis

Powerful content insights tool

5,0 il y a 4 ans

Commentaires : BuzzSumo is my first port of call for laying the foundations of a content strategy. The breadth of features available help paint a picture of what our audiences want, what our competitors are publishing, as well as influencers we can source to help promote our content.

Avantages :

Extremely powerful tool for gathering insights on publication volumes and social engagement of content. The team recently launched a keyword tool which, by my accounts, is the only tool available to map content publication vs search popularity.

Inconvénients :

Insight into social engagement is limited to Facebook, Twitter and Reddit. Insights into LinkedIn engagement would be particularly helpful from a B2B perspective.

Andrew
SEO and Content Manager (R.-U.)
Gestion de l'enseignement, 201–500 employés
Temps d'utilisation du logiciel : plus de deux ans
Source de l'avis

Great for shareable content discovery

5,0 il y a 6 ans

Commentaires : It helps us understand what content our customers need and who they associate with the information. Also, it is great for brand mentions into your inbox so these can be monitored.

Avantages :

This really helps us understand what people engage with and what they are actually looking for to solve their problems. Also, this tool helps us monitor brand mentions and understand who is saying what about us.

Inconvénients :

You need to learn the nav as it sometimes feels you go round in circles

Chip
Managing Partner (É.-U.)
Conseil en gestion, 2–10 employés
Temps d'utilisation du logiciel : plus d'un an
Source de l'avis

BuzzSumo keeps us smart

5,0 il y a 6 ans

Commentaires : As a business that assists its clients by keeping a pulse on what's happening, BuzzSumo has been our best solution for aggregating information smartly.

Avantages :

I enjoy that this service integrates articles, blogs, social posts, infographs and more. The search functionality lets you then discover a multitude of insights that pertains to the topic you're seeking information on.

Inconvénients :

There are times when I want to search for topics and I'm limited to pre-established configurations, but the pros outweigh this sporadic con.

Dani
Content (É.-U.)
Logiciels, 201–500 employés
Temps d'utilisation du logiciel : plus de deux ans
Source de l'avis

Great tool

5,0 il y a 6 ans

Avantages :

I use BuzzSumo for content research. We've created some top-performing articles based on reviewing what other articles have a high volume of shares. This translates into SEO and real revenue for the company!

Inconvénients :

The navigation can be confusing at times, especially the sections I don't use.

Andy
Digital Marketing Manager (É.-U.)
Marketing et publicité, 51–200 employés
Temps d'utilisation du logiciel : plus de deux ans
Source de l'avis

Easy to Use and Access to Thorough Data

5,0 il y a 6 ans

Avantages :

Buzzsumo is really straightforward and easy to navigate and use. Also, as a content marketer, access to Buzzsumo's social data is really valuable for topic research and editorial planning.

Inconvénients :

I would love to have access to social data from even more platforms.

Likhwa
Software Engineer (Zimbabwe)
Logiciels, Auto-entrepreneur
Temps d'utilisation du logiciel : 6 à 12 mois
Source de l'avis

Buzzsumo review

5,0 il y a 5 ans

Commentaires : I have been able to get content ideas through Buzzsumo and redirect the focus of my blog to effectively compete with other blogs online. Using Buzzsumo, I have also been able to identify influencers for my marketing campaigns.

Avantages :

I like how Buzzsumo gives me insights about my competition as well as what content is working for them and the engagement of each post. This gives me content ideas and helps me redirect the strategic direction of my blog. I also like how I am able to use Buzzsumo to search for influencers on various topics and ascertain their influence and reach. Metrics such as their number of followers helps me identify the right people to partner with for my ad campaigns.

Inconvénients :

Despite being helpful, some of the stats on Buzzsumo do seem rather shallow or outdated. For example, I did a search for someone I know and the content that showed up seemed rather inaccurate. Their followers were lower than the actual.

Aala
Director (Japon)
Internet, 2–10 employés
Temps d'utilisation du logiciel : 6 à 12 mois
Source de l'avis

Great tool

4,0 il y a 6 ans

Avantages :

Really great and powerful tool that help anybody who wants to get a better marketing strategy on Internet

Inconvénients :

Some aspects are not perfect yet and need improvment.

Bingyi
Graduate Research And Teaching Assistant (É.-U.)
Utilisateur LinkedIn vérifié
Enseignement supérieur, 1 001–5 000 employés
Temps d'utilisation du logiciel : Essai gratuit
Source de l'avis
Source : GetApp

Super neat UI and features

5,0 il y a 6 ans

Avantages :

I loved it when I was working as a digital marketing analyst. The pro features are really worthy of trying. They have pretty nice graphs and most importantly, the quality of data collected is pretty authenticated. They offer 7-day free trial for the BuzzSumo pro now. It was 14 days if I am correct.

Inconvénients :

Again, I don't like the price for the pro feature. But if you are a business, it is totally affordable and it is one of the few app I would recommend to purchase.

Becky
Content Marketer (R.-U.)
Assurance, 51–200 employés
Temps d'utilisation du logiciel : 6 à 12 mois
Source de l'avis

Great tool for cotnent marketers

5,0 il y a 6 ans

Commentaires : We are using it to aid our ideation for content campaigns and to inform our overall content strategy

Avantages :

- the ability to see who's shared your content on Faceboook and Twitter - you can see links you wouldn't have been aware of otherwise - the influencers search feature is a handy tool for outreach - you can see other pieces of content about a topic that have done well and use that to inform your own content plan

Inconvénients :

- sometimes backlinks take a while to be shown on BuzzSumo.