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Suite de veille marketing pour gérer l'attribution des canaux, comprendre les parcours multipoints et optimiser le retour sur investissement des campagnes en ligne.
Easy to use data-driven attribution with fast support.
Considering we are not standard ecommerce sales, there are some limitations in using few features, because of problematic data integration.
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Roivenue helps us evaluate every step in marketing
Commentaires : We were searching tool that will help us integrate all the data from marketing platforms, analytical softwares and CRM into one place. And we found it in Roivenue.
Avantages :
We can evaluate every test in marketing (marketing spend increase, freeshipping, improved product page, different pricing,..) and learn from in. It is very easy to evaluate tens of ecommerce sites within literally few minutes.
Inconvénients :
Setting up traffic channels would be better if sitespeed is faster.
Réponse de l'équipe de Roivenue
il y a 3 ans
Hi Martin, Thank you for the review!
Alternatives envisagées précédemment :
Data driven performance marketing
Commentaires : We totally changed our point of view to performance marketing. We already saved big money for non efficient campaigns and accordingly we move part of the budget to the most effective segments.
Avantages :
It helps us to track our investments and match it with performance of marketing campaigns, also make an attribution view. Sales data are exact because of connection to ERP system, also we can see Marketing Profit which means that we can optimise all the campaigns in dependence to real margin. System is well automated and safe your time. Traditional ROAS method (we ran before) is good but doesn't count with margin and is focused on the ratio between revenue and marketing spend - that's not enough for nowadays marketers.
Inconvénients :
Sometimes it slower and I have to wait for results.
Reivenu could be great but it depends on your business situation
Commentaires : It is a great tool, but our agencies did not want to use it, otherwise I believe it would helped our business to grow.
Avantages :
I liked all kinds of reports to DataStudio. I used analytics prospector, that helped me analyze gaps in our campaignes.
Inconvénients :
It is great tool, maybe a bit expensive. But it does a lot of things for its price.
Réponse de l'équipe de Roivenue
il y a 3 ans
Thank you for your review, Libor!
A perfect choice for data-driven marketing, data integration and attribution
Commentaires : I highly recommend Roivenue as a data-driven marketing tool for ecommerce businesses for its perfect data integration, marketing analysis and atrribution modeling.
Avantages :
The most useful feature for our company was integration data from all marketing platforms. Roivenue is the right tool for this purpose, wide scale of connectors with many export options is exactly what we need. The second most important thing is well-designed attribution modeling including custom models. After upgrade to Roivenue2 there is also very comfortable work on frontend.
Inconvénients :
Considering we are not standard ecommerce sales, there are some limitations in using few features, because of problematic data integration. UI bugs may be a little disturbing but this should be a temporary issue as Roivenue2 is a relatively new environment.
Réponse de l'équipe de Roivenue
il y a 3 ans
Thank you so much for a great review, Denis.
Control your ROAS, costs and revenues throughout multiple marketing sources
Avantages :
We usy Roivenue mostly for one reason and that is they are one of few apps that provides a lot of connectors to marketing sources and also has a mutimple ways to export the data. You can add dozens of marketing sources and pair it with Google Analytics and have a clear view of your bussines costs to roivenue ratio. They newly provide export to Google Data studio so you can easily vizualise the data. Or you can just view the raw data at their app if necessary.
Inconvénients :
Basically just one thing and that is the problem with exporting a lot of data is really problematic here, having 20+ Google Analytics accounts exported to GDS is really problem and every reload takes a few minutes to view the graphs.
Réponse de l'équipe de Roivenue
il y a 3 ans
Hi Ondej, Thank you for your review!
Tracking & Attribution of the entire Online Marketing Mix - Done!
Commentaires : After working with other similar companies I am incredibly pleasantly surprised by their willingness to help, and assist when needed, as well as being very flexible when obstacles arise from our side.
Avantages :
+ The Integration: We were more or less up and running with the entire software within a couple of weeks + The Service: From the training to ongoing problem-solving; these guys are great! + The Platform: Inside the platform we have more or less everything we as a marketing-department would like to have. We can now have one single platform to compare channels, costs and conversions over multiple regions. + The Export options: We've been able to export all of our data into other systems where we have been able to explore it even further.
Inconvénients :
- I was bummed that there is no possibility to actually build our own dashboards within the platform
Réponse de l'équipe de Roivenue
il y a 3 ans
Hi Daniel, Thank you for the review and for the suggestion where to improve, we will focus on it!
Great marketing attribution platform!
Commentaires : Overall its a good user experience and I would recommend this tool to every agency or company that wants to have a better overview of their most important indicators - marketing spend, attribution and ROI.
Avantages :
Finally, we were able to find software that helps us evaluate our marketing activities and gives us the ability to instantly see performance for each marketing channel and country. It only takes a few clicks to have the important information needed for better strategic decisions.
Inconvénients :
During our use, we came across a few bugs, which were quite promptly resolved. The integration of the software went well and it was not extra complicated.
Réponse de l'équipe de Roivenue
il y a 3 ans
Thank you for a great review, Ondrej. It is good to hear that our new user interface makes it easy to access the key metrics.
Great tool for e-commerce sector
Avantages :
Customer support, easy to use, a new look at data,...
Inconvénients :
Nothing important. Maybe little user experience issue.
Réponse de l'équipe de Roivenue
il y a 3 ans
Thank you for an awesome review, Jakub.
Must-Have Tool for eCommerce Website
Commentaires : A comprehensive attribution tool perfectly adapted to e-commerce.
Avantages :
We like to use roivenue to compare attribution models in different dimensions. The system is well designed and easy to use.
Inconvénients :
Roivenue is time consuming to implement, but it's to be expected, it's an ongoing process.
great value, superb customer support
Commentaires : We have switched from simmilar tool (Funnel) and liked onboarding and overall experience, we have already saved quite some money. I appreciate advanced attribution.
Avantages :
We like the easiness of onboarding and overall experience.
Inconvénients :
They could have more marketing connectors
Réponse de l'équipe de Roivenue
il y a 3 ans
Thank you for leaving us a review. It's great to hear that the new AI-powered attribution model is appreciated by our users. Best, Daniel from ROIVENUE
A tool for marketers needs
Commentaires : Very helpful customer service
Avantages :
There are plenty of tools on the market that share similar functionality - ads costs, multi touch attribution. Roivenue is tailored for marketing specialists (you can upload costs of freelancers, set budgets, targets) and this is where the tool shines.
Inconvénients :
More connectors (especially to marketplaces), site speed
Roivenue provides you with all the insight you would need
Avantages :
Great insight into your customer story. Valuable data about your conversion and non conversion paths. Variety of attribution analysis.
Inconvénients :
More variable date range would be great.
Réponse de l'équipe de Roivenue
il y a 3 ans
Thank you, Robin, for the review!
Easy to use
Commentaires : Roiv. helps us to optimize our campaign budget.
Avantages :
Most of all I like compact overview.
Inconvénients :
Nothing
Réponse de l'équipe de Roivenue
il y a 3 ans
Hi Petra, Thank you for the review and for enjoying our service!
Ingenious tool - The best investment to any platform that we've ever made
Avantages :
Very "easy to use" attribution platform.
Inconvénients :
Nothing important. Maybe little user experience issue.
Réponse de l'équipe de Roivenue
il y a 3 ans
Thank you for such an awesome review. I'm pleased to hear that your ecommerce business is getting great ROI on ROIVENUE.
Great marketing attribution solution
Avantages :
It’s a very intuitive platform at an affordable price. The setup is easy and has great support. It provides the ability to slice and dice the data and compare different attribution views at a granular level. It gave us the confidence to push channels that otherwise were deemed low-performing according to the Google Analytics default attribution. With great results!
Inconvénients :
Eagerly waiting for their app integration.
Réponse de l'équipe de Roivenue
il y a 3 ans
Hi Matteo, We are very happy you enjoy working with us! Thank you for a great review.
Data-based budget decisions
Avantages :
Roivenue attribution model helps us to divide the overall marketing budget into channels and campaigns with reference to reach the client's performance goals.
Inconvénients :
Considering the high market volatility caused by COVID, it is not easy to report the added value of this tool comparing annual or monthly results.
Réponse de l'équipe de Roivenue
il y a 3 ans
Thank you for a great review, Adam. We love to hear from our customers.
Easy to use
Commentaires : Budget optimizer. Data-driven attribution.
Avantages :
Easy to use data-driven attribution with fast support
Inconvénients :
sometimes there are long delays in the update
Réponse de l'équipe de Roivenue
il y a 3 ans
Thank you for a great review. We love to hear from our customers.