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Gérez facilement vos comptes PPC grâce à des recommandations automatisées, des vues de données uniques et une mise en œuvre rapide. À la fois simple et performant.
I love the audit tool, the budget pacing, bidding tool, and the most essential - the A/B testing functionality.
The interface looks a bit dated. Doesn't support PayPal - only ChargeBee where their payment merchant doesn't support some banks.
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One of my Favorite Tools for PPC, and Boy Have I Tried Many...
Commentaires : Generally speaking, in terms of ad testing and ease of use, AdAlysis is a tool that's very easy to recommend for this alone, and really it's worth the entire price of entry (which is fairly low to begin with). The remainder aren't very strong, but useful if you don't have other tools that do these things better. They also don't charge per account, so for agencies with many, the costs only decrease which is fantastic.
Avantages :
It's clear a lot of thought went into the workflow and processes in Adalysis. Testing creative and the controls to drill down to your important KPI's for that testing is great. Optimizing and tracking winners and losers is easy, and can be automated. The tools are valuable such as QS, and Campaign builder are great. Ad Scheduling is unique and amazing.
Inconvénients :
Some features such as the account checks are done for free using tools provided by 1st party some of these alerts are predefined and easy to implement but there's not much of a value-add here except if you don't use Editor (or the versions of Editor that exist).
Alternatives envisagées précédemment :
Best Known Google Ads Management Tool
Commentaires : My team and I becoming a big fan over 6-12 months of using it. We had couple of training sessions and Adalysis support team is always engaging. When we have new enhancement ideas, they are very fast to implement
Avantages :
Dashboard view makes both managers like myself and hands on specialists' life 10 times more easy in identifying problems, seeing trends. The data visualization and action buttons in each call out improves our team's efficiency and ultimately improve client ad account value.
Inconvénients :
Linking accounts is a bit time consuming but that's not a task we do daily. I'd love for this tool to work with FB Ads.
so expensive compared to its features
Avantages :
multiple features covering the main areas Google ads account, but not so detailed
Inconvénients :
Not what I expected in analysing account performance and areas for improvement
Réponse de l'équipe de Adalysis
le mois dernier
Thank you for your feedback and we're sorry to hear you didn't think the platform offered value for money. We see from our logs you didn't use much of the platform during your free trial and hence probably missed most of what it offers. The most common feedback we get is our platform is actually underpriced. We're not aware of any other platform that offers the same detailed analysis, automation and control, let alone for anywhere near the price we charge. We wish you all the best in finding a suitable tool.
Way too complex
Commentaires : Watched all the videos, but didn’t progress beyond the trial because I couldn’t see the value compared with the other tools I was evaluating. Advice: Simplify the UX and make the core value of at more accessible.
Avantages :
- A lot of data, but that is not in itself useful without the actionable insights being easily surfaced
Inconvénients :
- way too complex- too many options, not clear where the value is- not clear what data is available here, not available elsewhere
Réponse de l'équipe de Adalysis
il y a 11 mois
Hi Matt, we're sorry you found the tool complex to use. We understand everyone is unique in what they expect from a platform. The vast majority of our users find the platform easy to use as evident from all the other reviews here. The most common feedback we get is the value the platform gives is far more than its cost and much more than what most other tools offer. One of our dedicated account managers offered to do a demo and answer your questions but we didn't receive any replies from you. We wish you all the best in finding an alternative solution.
Alternatives envisagées précédemment :
My trial use review
Avantages :
it has most of tools I need. Very complete suite of tools
Inconvénients :
costs for a very small business like mine. in my case they could impact up to 8-10% of the expenditure... so I would imagine to gain at least the same as performance improvement of the account (not so easy). A lighter starter fee for very small businesses maybe could be a great solution.
Alternatives envisagées précédemment :
Great tool
Commentaires :
In our markting agency, Adalysis is part of the day-to-day optimization of all our Google Ads Search accounts that we run for our customers. It's fully integrated in our way of work, I can't imagine not having Adalysis anymore.
Ad optimization used to be hard especially in terms of anlayzing if differences between ads where actually statistically significant. With Adalysis this is made easy and the results show in our accounts.
Avantages :
Adalysis helps a lot in the optimization of you Google Ads Search campaigns without trying to take over. You still can/have to think for yourself, the tool just helps to spot possible improvements. The posibility to set custom variables, the tool combining data and calculating statistical probability, gives great and significant insights. Especially useful for ad testing/optimization.
Inconvénients :
It's no longer possible to include or exclude specific campaigns within accounts. The ad extensions checks can't be customized and are only seen by the tool when there is actual spend in a campaign.
Alternatives envisagées précédemment :
Powerful, Next-Level Paid Search Insights
Avantages :
Adalysis has a robust feature set. My personal favorite feature is being able to analyze the N-grams on our search terms - basically, what individual words in all our search queries are successful, unsuccessful, etc. The alerts for missing ads, missing extensions, etc. (there are dozens that are configurable) are also quite helpful.
Inconvénients :
There is definitely a learning curve to getting used to things. The UI & UX are a little lack IMO.
New, But Really Enjoy!
Avantages :
I think I really enjoy the extra layer of accountability through account audits that Adalysis can provide.
Inconvénients :
I don't like how Adalysis is limited to just a few ad platforms. I wish it was open to more platforms. I also wish it could automatically update daily budgets in platform for us based on our budgets.
Réponse de l'équipe de Adalysis
il y a 7 mois
Thank you Adam for your review. You will be pleased to know we're about to release the feature you mentioned; to automatically set the daily budgets throughout the month along with a few other budget management tools that will greatly simplify the process of managing budgets in Google Ads.
Adalysis Review
Commentaires : Best, give us best insights for our campaigns and optimization
Avantages :
All campaign over all optimization feature directly from one tool
Inconvénients :
google ads recommendation coming in adalysis as suggestions which is not worthy
10/10 must use
Avantages :
it makes a lot easier to optimize google ads
Inconvénients :
nothing as such because I have only used it for 14 days although it takes some time to refresh the recommendations sometimes
A Cut Above The Rest
Commentaires : Google ads is requiring marketers to become more and more innovative with their strategies in order to get ahead of the competition and I am using this tool to do exactly that. Buying time automating and monitoring tasks means that more time can be spent devising new strategies.
Avantages :
Insightful reporting that is possible to action right within the interface. Surfaces issues that I never knew were issues. Saves a huge amount of time by automating repetitive tasks. Doesn't just follow trends within software tools, it releases frequent innovative updates that are unique. Quite obviously written by someone who is having the same issues I am in the ever-changing PPC landscape. Great knowledge base containing video and text tutorials. Considering the amount of time it saves me it is great value for money.
Inconvénients :
Some aspects of the system take a while to wrap your head around but at the end of the day, it's worth it.
A great ad management tool - a must have for businesses managing their own ads!
Commentaires : Adalysis is a great tool at a great price. Save yourself the need to hire an Ad Management Company and teach yourself the basic / administer your own Ads using this tool. It's more affordable than Wordstream and quicker to use. The styling feels slightly dated but thats such a minor point as the quality of the tool is first class.
Avantages :
* More cost-effective then others (Eg. Wordstream). New suggestions each night * Easily see suggestions to improve campaigns * A/B Testing is constantly working automatically * Quality Score shows you how your Ads are performing and what you need to concentrate * Fairly priced and scales as your Advertising Spend Scales
Inconvénients :
* Bing Ads and Google Ads have two differn't subscriptions * The interface looks a bit dated * Doesn't support PayPal - only ChargeBee where their payment merchant doesn't support some banks.
Adalysis is an excellent resource
Commentaires : My team tested Adalysis with the trial and we are in the process of making it our primary workflow tool.
Avantages :
Adalysis is fast and intuitive to onboard and has a robust set of features that simplifies ad management at a high level but also allows you to make in depth modifications with data driven insights.
Inconvénients :
It is a shame that things have to cost money.
Keeps its promise!
Commentaires : Solves our need for effective ads testing
Avantages :
Fast, intuitive and a very fast break even.
Inconvénients :
A bit better setup for multi ad testing in granular setups could be great.
Best tool I found
Commentaires : Highly recommended. I've used it on and off for a few years (depending on my marketing intensity).
Avantages :
Google ads are not very user-friendly, and it's a nightmare to get some good insights into how ads are performing. With Adalysis, I loved the AB testing and Keyword analysis feature.
Inconvénients :
It takes a while to get familiar with the UX but there are a lot of great videos that will guide you through most of the tools.
Very Useful Tool For AdWords
Commentaires : We monitor budget and keywords mostly with Adalysis. This makes changing and fixing our large accounts very quick in bulk. I highly recommend Adalysis.
Avantages :
I love the negative keyword conflict function. I use this on all new accounts. We have very large clients and very large negative lists. Adalysis makes it so easy to find and delete negative keywords.
Inconvénients :
No cons so far. I absolutely love this tool.
Excellent PPC Software
Avantages :
Adalysis helps automate some of our PPC processes. It helps quickly analyze things that we routinely check in any case so we don't need to undergo all the steps each time. It is especially useful for analyzing my ad copy tests.
Inconvénients :
Sometimes, navigating the recommendations can be a little difficult but honestly, it's totally worth it to get the recommendations because their recommendations are significantly more useful than those of Google themselves.
Great Softwre
Avantages :
Easy to use & shows you the main sections to work on, on your account
Inconvénients :
It can be a little difficult to find your way around.
Great to give you back time
Avantages :
Adalysis gives you a complete picture of your account right away and that saves you time.
Inconvénients :
The User experience is somehow dated. I wish it more clean.
Amazing tool
Avantages :
Very user friendly tool. Definetely the best software for PPC management
Inconvénients :
Could be more expensive than competitors
For use myself
Commentaires : It's a great benefit for PPC, and helps a lot.
Avantages :
It's great to use and integrate with Google PPC. It's fast and useful. Just too expensive to operate user for small businesses.
Inconvénients :
I am a small business and my business is a limo car service and does not have too many keywords that are hard to manage. Adalysis is a great software. Will be good a and affordable price for small businesses.
Perfect for A/B testing your ads and account optimization
Avantages :
It saves a lot of time. Before I had to aggregate the data in excel and now I can handle everything directly in Adalysis
Inconvénients :
I think the user interface needs some UX improvements. But all in all, it's a fantastic time saver for Google Ads and Bing Ads accounts.
Good platform for quick check-ups and fixes
Avantages :
Easy way to find underperforming or well-performing areas in an account and address them.
Inconvénients :
Would be great if some of the options allowed for longer-time frames e.g. some useful reports are limited to 60 or 90 days fo data.
Great Product
Avantages :
We have been using this product for a while and havent had a single complaint!
Inconvénients :
Nothing we loved everything about it. Keep up the great work.
Great tool for PPC nerds
Avantages :
Account audit alerts and also the Ad Copy AB Testing
Inconvénients :
The UX is not the best - it's not that intuitive and easy to use in my opinion and somehow has an 'old' look and feel