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En savoir plus sur Bitly

Créez des liens de marque pour vos campagnes marketing, surveillez les taux de clics et optimisez en conséquence sur une seule plateforme.

En savoir plus sur Bitly

Avantages :

It is easy to use and can be integrated with many other products or software. It has link clicks analytical features which help me to know the number of people that clicked my link and their country.

Inconvénients :

My only complaint is when my personalized URL is already taken. There are a lot of schools that have the same name as mine.

Bitly - Notes

Note moyenne

Facilité d'utilisation
4,8
Service client
4,4
Fonctionnalités
4,6
Rapport qualité-prix
4,6

Probabilité de recommander le produit

9,1/10

Bitly a reçu une note globale de 4,8 étoiles sur 5 d'après 1 287 avis d'utilisateurs publiés sur Capterra.

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Filtrer les avis (1 287)

Dayna
Dayna
Director of Marketing & Communications
Utilisateur LinkedIn vérifié
Marketing et publicité, 2–10 employés
Temps d'utilisation du logiciel : plus de deux ans
Source de l'avis

Bitly makes web address more attractive and easier to trend!

4,0 il y a 2 ans
Sous-titres en français disponibles pour la vidéo
jean claude
freelance (France)
Marketing et publicité, Auto-entrepreneur
Temps d'utilisation du logiciel : 6 à 12 mois
Source de l'avis

Des aménagements à prévoir pour ce site

3,0 il y a 2 ans

Commentaires : Bitly raccourcit les liens, mais réfléchissez avant de poster, consultez la politique de confidentialité des différents réseaux sociaux. Evitez Facebook et Messenger.

Avantages :

Bitly raccourcit les liens, il est facilement utilisable et analyse vos clics. Vous avez la possibilité de changer vos url. A noter que ce logiciel est doté d'une version gratuite (appréciable).

Inconvénients :

1er défaut: Vous ne pouvez pas changer les liens que vous avez conçus. 2ème: Les résultats de votre business ne dépassent pas 3 mois... C'est peu. 3ème: Attention, les réseaux sociaux comme Facebook rejettent systématiquement les liens Bitly... Je me suis fait bannir à cause de ça !! Soyez Vigilant...

Audrey
community manager (Côte d’Ivoire)
Marketing et publicité, Auto-entrepreneur
Temps d'utilisation du logiciel : 6 à 12 mois
Source de l'avis

Le meilleur outil pour raccourcir l'url des liens

4,0 il y a 3 ans

Commentaires : Bah en tant que community manager j'utilise beaucoup ce logiciel pour rendre plus courts les liens que je partage dans mes posts.

Avantages :

il raccourcit considérablement les longs url de lien c'est super. En plus on a une option de compte gratuit

Inconvénients :

Rien à dire hein. Pour l'option gratuite que j'utilise, pour moi c'est complet

Amine
Cfo (Maroc)
Externalisation/délocalisation, 2–10 employés
Temps d'utilisation du logiciel : 1 à 5 mois
Source de l'avis

Bon outil

4,0 il y a 3 ans

Avantages :

Bon outil pratique et efficace qui permet de réduire le lien internet

Inconvénients :

Toujours le même format de lien qui se répète

matt
entrepreneur (Cameroun)
Marketing et publicité, Auto-entrepreneur
Temps d'utilisation du logiciel : 1 à 5 mois
Source de l'avis

Mon avis sur bitly

5,0 il y a 2 ans

Avantages :

Raccourcisseur de liens: Elle est vraiment cruciale

Inconvénients :

Ma seule plainte est lorsque mon lien personnalisé est déjà pris.

Nadish
Nadish
Senior Animator (Pakistan)
Utilisateur LinkedIn vérifié
Marketing et publicité, 11–50 employés
Temps d'utilisation du logiciel : plus d'un an
Source de l'avis

Bitly is the best url shortly shortening service even with free account

5,0 il y a 2 ans

Commentaires : I used to use another url shortening service, but then I found Bitly and registered my account there. One day I faced some technical issues with the previous service and I decided to try Bitly. And trust me, I was amazed to find it very user friendly. Bitly has become more user friendly and powerful if we compare it from the past 2 years when I started using it. I'm 100% satisfied with Bitly, thanks to Bitly team for providing such a brilliant service. :)

Avantages :

I love Bitly because it's providing very useful tools like integrating UTM link features, official WordPress plugin and link tracking features even on Free accounts. :)

Inconvénients :

The least that I like about Bitly is that I cannot use my custom domain with free account :(

Shaileshkumar
Master of Advanced Product Researcher (Inde)
Marketing et publicité, 2–10 employés
Temps d'utilisation du logiciel : plus de deux ans
Source de l'avis

Alternatives envisagées précédemment :

Trusted and Worthy URL Shortner Software I have seen throughout My life.

5,0 il y a 2 ans

Commentaires : Not only can you shorten your URLs using Bitly, but the service also has features tailored to businesses looking for a unique link experience.
Here's an example of what Bitly can accomplish for you: Replace bit.ly with your company's name. Make secure connections. Redirecting a URL is simple. I am very happy with using Bitly software.

Avantages :

If you're trying to develop a brand through a social media campaign, it's critical that all your links are the same length and seem comparable. In Instagram biographies, as well as Twitter bios, shorter links seem better. So, it is more streamlined in appearance. If someone has chosen to share long URL, there's far too much space for error, and a potential sharer may become annoyed and give up before sharing your link with anyone. So Bitly is easier to replicate. Really, Bitly Shortened URL is working for my running business.

Inconvénients :

It has some security issues. You have no idea what this link is for, and if someone provided it to you without any context, you would either block it or distrust it and refuse to click on it. Sometimes i face this problem to run my business.

Utilisateur vérifié
Utilisateur LinkedIn vérifié
Vente au détail, Auto-entrepreneur
Temps d'utilisation du logiciel : plus d'un an
Source de l'avis

When Longer Isn't Better Choose Bitly

4,0 le mois dernier Nouveau

Commentaires : Bitly has been a great tool! I often need to create shortened links & Bitly is my go-to platform for this purpose.

Avantages :

It's very easy to use and has great new features like landing pages!

Inconvénients :

I wish the link analytics were available for more than 30 days.

Gaurav
Senior Web Analyst (É.-U.)
Produits alimentaires, 1 001–5 000 employés
Temps d'utilisation du logiciel : plus d'un an
Source de l'avis

Intuitive URL Shortening Tool with Analytics

3,0 il y a 4 ans

Commentaires : I use Bitly software to solve the business problem of shortening the product or category landing page links, tracking their clicks and eventually, use those insights to optimize customer experience and drive higher sales by reducing user experience or content issues. For example: if a customer engages with our voice assistant tool to shop and is not able to find a product on our website, we want to help that customer using an auto generated link to that product and track if clicking that link made that customer more satisfied. So, benefit of Bitly is it improves customer engagement through shortened landing page links and allows us to track their experience on our site. Hence, helping us improve ROI of our online business.

Avantages :

I use Bitly software to shorten product and category links which have Google Analytics tracking tags appended to them. So, when the marketing team includes those links in chatbot, customers see a shortened version of the links with the tags hidden. This strategy ensures links are user friendly. And at the same time, enabled for tracking so I can report on which link drove the most clicks as well as who those engaged customers were. Ultimately, using Bitly allows my marketing team to improve customer engagement and retarget those customers to drive higher conversions - a simple recipe for success. I also use Bitly analytics if for some reason Google Analytics UTM tags don't work. So, a nice backup plan.

Inconvénients :

Couple of Bitly features are needing improvement. First, the ability to customize the landing page website link I am trying to shorten and include in chatbot. So, instead of showing a random string of characters in the shortened link, I would like to show a name of the page title clarifying what product or category that page is about. I feel this feature would drive higher click-through rate from customers who see that custom link. Secondly, the ability to integrate Bitly click analytics with UTM session activity and customer id. So, I can see an end-to-end experience of customers from link click to landing to buying a product or researching it. These holistic insights would help my marketing team to improve design and content.

Naouel
frelancer (Algérie)
Marketing et publicité, Auto-entrepreneur
Temps d'utilisation du logiciel : plus d'un an
Source de l'avis

Bitly review

5,0 il y a 3 mois

Commentaires : My overall experience with Bitly has been positive due to its effective URL shortening capabilities and robust analytics tools. It's convenient for managing and tracking links, although pricing for advanced features can be a consideration.

Avantages :

Bitly stands out for its simplicity in shortening URLs and providing powerful analytics. It offers customization options for branded domains and integrates seamlessly with various platforms, making it a preferred choice for efficiently managing and tracking link performance.

Inconvénients :

Bitly's main drawbacks typically revolve around its pricing structure for advanced analytics and branded domains, which can be costly for some users. Additionally, there are occasional concerns about link reliability and dependency on third-party services for link redirection.

Eliud
SHE Manager (Allemagne)
Services aux consommateurs, 10 000+ employés
Temps d'utilisation du logiciel : plus de deux ans
Source de l'avis

Bitly keeps links neat and scalable. BEST.

5,0 il y a 10 mois

Commentaires : Amazing experience. Choosing Bitly is choosing a good way to handle links and URLs. It is worth paying for.

Avantages :

Bitly have a smart dashboard. Intuitive and beautiful results which are so far unquestionable. It has the best URL shortening tactics with analytics at all levels. Links are made beautiful to handle and professional to share. It has kept my posts clean and desirable. The most amazing thing about Bitly is that even on free trial, you can access the bigger part of its services. Good work.

Inconvénients :

Absolutely love it. No cons for Bitly. It is amazing.

Rikaz
Rikaz
Medical Officer (Health Informatics) (Sri Lanka)
Utilisateur LinkedIn vérifié
Santé, bien-être et fitness, 1 001–5 000 employés
Temps d'utilisation du logiciel : plus de deux ans
Source de l'avis

Alternatives envisagées précédemment :

Shortens links and expands productivity!

5,0 il y a 2 ans

Commentaires : If you are in the business of studying links either as an amateur or for a living, Bitly can be your go to tool!

Avantages :

One of the easiest app recommendations I can make. If your website has abnormally long links or you need to have good analytics on your links there is no better tool in my opinion. I used Bitly extensively for academic work and it was an indispensable tool to report to my board about the performance of the academic posts I was putting up. Link performance based on time and geographical locations allowed me to fine tune the posts that were being published. The easy integration with Buffer also allowed me to publish and shorten links at the same time.

Inconvénients :

This is one app I cannot say had a weak spot for me.

Ibrahim
Ibrahim
Internal Auditor (Nigeria)
Utilisateur LinkedIn vérifié
E-learning, 11–50 employés
Temps d'utilisation du logiciel : plus de deux ans
Source de l'avis

Bitly is an effective and efficient to for every operator in the Online Space.

5,0 il y a 2 ans

Commentaires : My experience has been positive, and I would recommend this software to everyone.

Avantages :

It is simple and timesaving, user friendly, with excellent tracking capability. You can get well driven data analysis to evaluation performance on all your link

Inconvénients :

The only thing is the custom domain is not in the free plan.

Tammy
Director (É.-U.)
Art, 2–10 employés
Temps d'utilisation du logiciel : plus d'un an
Source de l'avis

Bitly - so easy to use!

5,0 il y a 7 mois

Commentaires : So easy to use and manage. It is a very positive experience.

Avantages :

The ease of use of Bitly keeps us using this program over and over.

Inconvénients :

Cannot delete links you no longer use without upgrading.

Qamar
Qamar
Civil Aviation (Pakistan)
Utilisateur LinkedIn vérifié
Compagnies aériennes/Aéronautique, 5 001–10 000 employés
Temps d'utilisation du logiciel : 1 à 5 mois
Source de l'avis

Bitly is more than a weblink shortener

5,0 il y a 3 ans

Commentaires : It's an immense pleasure for me to be a part of Bitly's platform. It's an intelligent tool and takes less time to shorten URLs. I am enjoying its features.

Avantages :

I always got frustrated to send someone a lengthy web link, and then I started using Bitly, which resolve this issue. Just paste your link on Bitly, and get it short. That's what I created using Bitly, but I found so many other cool features available on Bitly. It provides branded links and customization along with custom domain essentials as per the payment plan. Bitly supports companies shine by transforming their relations into authoritative tools for marketers and customer care units. Bitly also provides custom links, which replace 'Bitly' with our selected domain name, making our links constantly familiar across networks. It's a fantastic platform, which is essential for data and analytics for better brand management.

Inconvénients :

Bitly has a free version, but it has minimal features if someone wants to use all its features, comprehensive guidelines are required. Despite this, it works well.

Utilisateur vérifié
Utilisateur LinkedIn vérifié
Emballage/livraison de marchandises, 2–10 employés
Temps d'utilisation du logiciel : 6 à 12 mois
Source de l'avis

Bitly is the simple go-to for all your link-related needs

5,0 il y a 3 ans

Commentaires : Besides working in the package/shipping industry from home, in my spare time, I do a lot of art and photography projects, with many other things in between. I love how I can use Bitly to shorten any link I need to use with the ease of just a couple of clicks. Bitly's simple, user-friendly software makes sharing things that are important to me, as well as profiting from links the easiest task of my day. They provide relevant, real-time analytics, enabling me to get the best statistics quickly and adapt accordingly.
If you don't have a lot of time, or you consider yourself somewhat new to using software related to everything about links, I would definitely recommend trying Bitly's free plan to see how it can work for you.

Avantages :

What I enjoy the most about Bitly, is their pricing options. Bitly has subscription options available to meet anybody's needs. They have a variety of tools that come with each of their plans to help you succeed no matter what your needs are. With everything from a FREE subscription to a Basic plan, a Premium plan, or their conveniently customizable Enterprise plan, Bitly makes sure there are enough options available for everyone.

Inconvénients :

I was not too fond of the jump between their Basic plan and their Premium plan. The Basic plan they offer costs an affordable $29/month, securing a handful of great features. Then the price for a Premium plan jumps all the way up to $199/month! That is a huge spike in my opinion. You do get everything the Basic plan offers, plus advanced analytics, campaigns, UTM builder, mobile deep links, and the ability to integrate with 1k+ apps. Yes, this is a lot of great features. However, for the monthly price, the user must make sure that they're able to make a consistent and significant profit utilizing these tools.

Utilisateur vérifié
Utilisateur LinkedIn vérifié
Recherche, 11–50 employés
Temps d'utilisation du logiciel : plus de deux ans
Source de l'avis

Under rated tool for academics -- it helps!

5,0 l’année dernière

Commentaires : Does everything I need for me as an academic even with the free tier. Makes emails and slides look very clean. No ugly multi-line URLs.

Avantages :

It does exactly what it is meant to do which is primarily shorten URLs. For content creators and social media managers, it offers much more in their paid tiers. But for me, as an academic, I use Bitly all the time to shorten very long and ugly URLs pointing to journal articles, various items to purchase, among others. It keeps an email clean when you have a list of short URLs to share with your colleagues instead of links that spill over into several lines. This is also very important when sharing URLs on presentation slides. The QR code feature is also very handy for these reasons as well. Even in the free plan, you can get a count of how many clicks went through the URL. This is enough for me as an academic, it shows if any of the links I featured in my slides, etc. were actually visited by anyone. For content creators, you might need more than that and I believe their paid plans do just that. As far as I know, it also doesn't

Inconvénients :

I don't have anything bad to say about Bitly. For my purposes, it does the job and I don't really need much from it aside being an ad-free URL shortener and click count tracker.

Christos
CEO (Grèce)
Marketing et publicité, 2–10 employés
Temps d'utilisation du logiciel : plus de deux ans
Source de l'avis

Alternatives envisagées précédemment :

More than a url shortener

5,0 il y a 5 ans

Commentaires : The most intuitive URL shortener with deep analytics. A must have for anyone that manages social media accounts.

Avantages :

We've been using bit.ly since the very first days, when it was just a URL shortener. Since then we've been happy to see it add more features such as deep analytics. We've been using the FREE version for all our clients' social media accounts for the last 4 years.

Inconvénients :

The paid versions are a bit expensive. Also, sometimes it can get a bit irritating when the custom URL you want to use has already been taken. You cannot hold on to URLs for later use.

Debbie
Manager (Nouvelle-Zélande)
Santé, bien-être et fitness, Auto-entrepreneur
Temps d'utilisation du logiciel : plus de deux ans
Source de l'avis

Bitly from a Person who is not techie

5,0 il y a 2 ans

Commentaires : Facilitates the sharing of long or complex links in a more user-friendly formatProvides valuable data on link engagement, enabling businesses to measure the effectiveness of their marketing campaignsEnhances brand recognition by allowing for customization of shortened linksIncreases the efficiency of link management for businesses with multiple campaigns or projects.BenefitsDifficulty in managing and organizing PDF files in a centralized and efficient mannerInability to easily convert PDF files to other file formats or extract text from PDFsHigh costs associated with specialized PDF software

Avantages :

I love this product use it all the timeShortens long URLs into a more manageable and shareable formatOffers tracking and analytics for clicks on shortened linksIntegrates with various social media and marketing toolsOffers a free plan with basic features and affordable paid plans with advanced features

Inconvénients :

Some features require a paid subscriptionLimited customization options for link appearanceCan be blocked by some browsers or security software

Utilisateur vérifié
Utilisateur LinkedIn vérifié
Biotechnologie, 5 001–10 000 employés
Temps d'utilisation du logiciel : plus de deux ans
Source de l'avis

Best url management tool

5,0 il y a 5 ans

Commentaires : We now shorten our long urls without problems, most importantly we shorten so many urls within minutes due to Bitly's bulk url management ability. We brand our urls and we get best analytics of the urls.

Avantages :

We shorten a bulk of urls with ease thereby avoiding breakage of the urls when we send them to clients. We also brand them to build trust in our customers that the links are legit. Bitly gives us all needed data according to what it gathers from the url visitors including their demographics and behavior on our website. Bitly also helps in campaign management that enables us to walk a client through the marketing process with ease.

Inconvénients :

Bitly has done the best so far and it satisfies our needs, only that it has weak privacy settings to control accessibility when working as a team.

Anant
Manager (Inde)
Services et technologies de l'information, 2–10 employés
Temps d'utilisation du logiciel : plus de deux ans
Source de l'avis

Your go to link shortening service!

5,0 il y a 4 ans

Commentaires : Bitly is the best alternative to goo.gl that we have found. We have been using it regularly since over 2 years. I will surely recommend it to everyone. The free plan is mostly enough.

Avantages :

We used to have goo.gl as our link shortening service, and after its shut down, we moved over to Bitly. - Just put in your link and it will generate a new short link, its that easy. - Link customization! Its one of the best features of this service. - Top notch analytics provided by Bitly, organized and modern clean interface. - You can use your own short domain with Bitly, this is a very unique service that we surely will use in the near future.

Inconvénients :

There are a lot of limitations in the free plan. Even the basic plan is a little limiting. The cost is very high at $300 a month, the monthly Premium package is too expensive. There are often glitches here and there.

Tina
Author (Roumanie)
Édition, 2–10 employés
Temps d'utilisation du logiciel : plus de deux ans
Source de l'avis

Very useful link shortener

5,0 il y a 3 ans

Commentaires : I use Bitly both to shorten links and to keep track of the clicks I get. It's an awesome tool. I'm really glad it exists.

Avantages :

It's super easy to sign up for a free account and start making your long links short. It's also awesome that you can customize the back half of the link so that people have an idea where your short link will lead them to. It's also awesome that it keeps track of the number of clicks your links had, and it also shows from what country the clicks were from. The paid version offers plenty of good features like customizing the first half of the short link or changing the landing page for certain links.

Inconvénients :

The customization of the back half of the link is case-sensitive, so if you make a link with a capital letter and then you share with people, say, offline, on printed promotional material, then some people who don't enter the link with the capital letter will not land on your desired landing page. But it's not a big deal. The solution is easy if you keep the links lower case. The number of clicks doesn't show how many clicks were made by the same person. I also wish they had some features that were available as a one-time payment not recurring monthly.

Melissa
Melissa
Interventionist (É.-U.)
Utilisateur LinkedIn vérifié
Enseignement primaire et secondaire, 201–500 employés
Temps d'utilisation du logiciel : plus de deux ans
Source de l'avis

Here's to Making Lengthy URLs Accessible

4,0 il y a 3 ans

Commentaires : Overall, Bitly has proven to be a very useful and convenient tool for sharing links with students and other staff members.

Avantages :

The application shortens extremely long URLs and even allows customization of newly generated URLs. The ability to sign up and log in to save, catalog, and retrieve links is critical when teaching because I have to share convenient, easy-to-access hyperlinks with my students in a virtual learning environment. The QR code generation feature is very nice for those with the ability to scan and go.

Inconvénients :

Users have to upgrade from the free account to customize URLs. Additionally, the dot in the middle of the Bitly portion of the URL is difficult for students to remember.

roy
digital marketer (Espagne)
Marketing et publicité, Auto-entrepreneur
Temps d'utilisation du logiciel : plus de deux ans
Source de l'avis

its more than link shortning tool

5,0 il y a 5 ans

Commentaires : I have been using bitly almost as long as I have been using social media.
Its so easy to use and obviously the best feature is the ability to customize any url with the naming you want.

Avantages :

1. Shortens long ugly urls into short links that can be customised by any name. 2. URL tracking: one you shorten your url and use it on any social media channel or campaign you will be able to track clicks from your users. 3. Its free. Although the in the free plan you cannot customise your url name, you can still use it to shorten your ulrs and track clicks

Inconvénients :

1. Although you can track analytics, bitly is not the best solution if you are thinking on using it as an analytics tool as it only stores 30 reports for 30 days. 2. Once bitly shortens your url you cannot change link meaning that if you want to change it you will need to create it again.

Utilisateur vérifié
Utilisateur LinkedIn vérifié
Gestion de l'enseignement, 10 000+ employés
Temps d'utilisation du logiciel : plus de deux ans
Source de l'avis

Bitly for Education

5,0 il y a 3 ans

Commentaires : I use bitly for sharing shortened links for students and other educator professionals at work.. It is also especially useful for getting everyone to a certain link fast or checking in students with online forms, research and provides great ways to keep organized with the click of a link.

Avantages :

I love using Bitly because it gives amazing service in creating a usable and simplistic link that anyone can use, regardless of age or technological savvy. Bitly services create short URL's with tracking feature to know how it has been performed and where it has been clicked mostly.

Inconvénients :

The free version has limitations. The starter pack is a bit pricey - the price could be a bit less for individuals.

Heejin
Consultant (É.-U.)
Gestion d'organisme à but non lucratif, 11–50 employés
Temps d'utilisation du logiciel : plus d'un an
Source de l'avis

Simple, quick, and easy

5,0 il y a 9 mois

Avantages :

Bitly's free plan allows you to shorten a certain number of links per month (I think around 10?) This is sufficient for most people but for organizations or companies who need more links, you would need a paid plan. The paid plans start at $8 which I think is quite reasonable. In the world we live in now, you really can't live without link shorteners and bitly makes it simple to use and easy to track.

Inconvénients :

First, I wish there was an easier way to sort the links you make in your bitly account. I believe there's a way to use tags but when you start having nearly 100 links in your account, having folders would be handy. Secondly, the paid plans of Bitly offer UTM builders, which I've never really been able to figure out. Namely, what's the difference between UTM builders and just making more and more links, especially if 100 are already covered under the smallest plant? This however is just a personal issue as I just don't understand the full potential of UTM builders.