Avis clients sur HubSpot Marketing Hub

4,5 (4 962) Écrivez votre avis !

En savoir plus sur HubSpot Marketing Hub

Plus de 68 800 clients à travers plus de 100 pays utilisent le logiciel primé HubSpot pour attirer, engager et satisfaire leurs clients.

En savoir plus sur HubSpot Marketing Hub

Avantages :

The best easy way to manage clients. Best value for money ever about CRM.

Inconvénients :

Also, workflows can be confused in their elaboration. Recomendation: Test before you start on.

HubSpot Marketing Hub - Notes

Note moyenne

Facilité d'utilisation
4,3
Service client
4,4
Fonctionnalités
4,4
Rapport qualité-prix
4,2

Probabilité de recommander le produit

8,4/10

HubSpot Marketing Hub a reçu une note globale de 4,5 étoiles sur 5 d'après 4 962 avis d'utilisateurs publiés sur Capterra.

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Filtrer les avis (4 962)

Jeffrey
Jeffrey
The standard cloud based suite of office tools
Utilisateur LinkedIn vérifié
Biens de consommation, 201-500 employés
Temps d'utilisation du logiciel : plus de deux ans
Source de l'avis

Best All Around Marketing Platform for Small to Mid Sized Businesses

4,0 il y a 2 ans
Sous-titres en français disponibles pour la vidéo
Pierre-Luc
Pierre-Luc
ceo (Madagascar)
Utilisateur LinkedIn vérifié
Marketing et publicité, 2-10 employés
Temps d'utilisation du logiciel : plus de deux ans
Source de l'avis

CLient et agence partenaire

5,0 l’année dernière

Commentaires : Je ne recommandes pas hubspot pour une petite entreprise

Avantages :

Facilite d'emploi et richesse des fonctionnalite. c'est un outil cle pour l'acquisition.

Inconvénients :

trop cher et le support est cher de plus la politique de renouvellement est peu lisible et leur equipe qui gere les contrat manque de souplesse.

Hugo
Hugo
Chef de projet (France)
Utilisateur LinkedIn vérifié
Marketing et publicité, Auto-entrepreneur
Temps d'utilisation du logiciel : plus de deux ans
Source de l'avis

Performant et efficace

4,0 il y a 2 ans

Commentaires : Globalement je suis satisfait d’Hubspot, je l’utilise de manière gratuite pour mon site web. En revanche je pense qu’il y a des axes d'amélioration dans la configuration de ces outils car ce n’est pas très instinctif malheureusement.

Avantages :

HubSpot est très efficace notamment pour la création de formulaire en ligne et l’utilisation du chat en ligne. C’est un outil très important pour mon business pour ne pas perdre contact avec mes clients potentiels.

Inconvénients :

Malheureusement je trouve l’interface compliqué a gérer et a comprendre. Ce n’est pas forcement instinctif et facile à configurer notamment pour le chat. Je pense qu’il y a encore quelques progrès à réaliser la dessus.

romain
responsable administratif (Cameroun)
Philanthropie, 501-1 000 employés
Temps d'utilisation du logiciel : plus d'un an
Source de l'avis

mon avis

5,0 l’année dernière

Commentaires : il me permet d'automatiser mon business et de gagner beaucoup de temps que je peut investir dans d'autres business et gagner plus d'argents

Avantages :

il est rapide d'utilisation et facilite l'envoie des émails

Inconvénients :

la facilité a automatiser l'envoie des mails et le faite de gagner en temps

Régis
Régis
Responsable des Relations Publiques (Congo-Brazzaville)
Utilisateur LinkedIn vérifié
Loisirs, voyage et tourisme, 51-200 employés
Temps d'utilisation du logiciel : plus de deux ans
Source de l'avis

HubSpot, Une approche client bien taillée

5,0 il y a 3 semaines Nouveau

Commentaires : Le marketing digital est bien assuré

Avantages :

La facilité d'utilisation de ce produit est complètement bonne

Inconvénients :

Oui, la gratuité devrait un peu s'élargir

Aarón
Aarón
Director Of Database Marketing (É.-U.)
Utilisateur LinkedIn vérifié
Logiciels, 5 001-10 000 employés
Temps d'utilisation du logiciel : plus de deux ans
Source de l'avis

HubSpot Marketing Hub helps companies grow

5,0 il y a 2 mois

Commentaires : Thanks to HubSpot we have had more prospects so that they can become leads and later become long-term customers. In its free version we can add a lot of contacts, unlimited users, and access has no time limit, the Features that stand out the most in HubSpot are sales funnel management, which consists of having a trusted third party express their experience with my service or product, automatic recording of all activities, unified contact information, and conversations with leads and customers.

Avantages :

I like it because it is a CRM that helps me automate marketing, sales, and service processes, the goal of HubSpot marketing hub is to help marketers develop inbound marketing strategies. HubSpot allows me to control my marketing and sales actions in the same place, allowing me to have a global vision of all my potential clients: their name, their phone number, their address, the company, which are the business opportunities they are managing, etc. I can also associate this platform with social networks, Facebook, Instagram, Twitter and LinkedIn and with our website, to open an account I can fill out the form or I can open it automatically with a Google account.

Inconvénients :

Something that I don’t like about HubSpot in general is the support team, they give very generic answers that on many occasions does not solve my problems and this is time consuming, they should train the support team more.

Mike
Mike
Marketing consultant (Pays-Bas)
Utilisateur LinkedIn vérifié
Marketing et publicité, 2-10 employés
Temps d'utilisation du logiciel : plus de deux ans
Source de l'avis

Great Marketing Software for Agencies

4,0 il y a 2 semaines Nouveau

Commentaires : I use HubSpot Marketing Hub to help my business. I have been using it for a while and it has helped me a lot. It makes marketing easy and effective. I like that HubSpot is always updating its software so that we can change our strategies quickly if we need to. The only thing I didn't like about HubSpot was the price

Avantages :

The thing I like best about HubSpot is that it makes marketing easy and effective. From the get-go, HubSpot has made marketing easy and effective for our team. Since we are an agency, we need to be able to quickly adapt and change strategies on the fly. HubSpot's software is constantly evolving and updating which enables us to do just that. If you're looking for a marketing solution that will make your life easy, I highly recommend HubSpot!

Inconvénients :

The thing I liked least about HubSpot was the pricing. It was a little more expensive than some of the other options out there. However, the quality and features of HubSpot were well worth the price.

Alternatives envisagées : SharpSpring from Constant Contact et Marketo Engage

Pourquoi choisir HubSpot Marketing Hub : We switched from SendinBlue because HubSpot provides more features for our team. We were able to get more done with HubSpot and it made our marketing more effective. The price was a little higher, but the quality was worth it.

Logiciel antérieur : Sendinblue

Pourquoi passer à HubSpot Marketing Hub : HubSpot Marketing Hub is more user-friendly and provides more features than sharpspring and marketo. HubSpot is always updating its software so that we can change our strategies quickly if we need to, which is a major plus. (Marketo pricing was even higher if we wanted everything).

Charles
Mental Performance Consultant (Canada)
Santé, bien-être et fitness, 2-10 employés
Temps d'utilisation du logiciel : plus d'un an
Source de l'avis

HobSpot Marketing Hub 101 Review

3,0 le mois dernier Nouveau

Commentaires : It has been an up and down experience but overall I'd say a neutral one. I received advices that worked and some that I knew wouldn't work for my business and clients. It's been a mixed experience but I'm leaning on the neutral side.

Avantages :

At first, I didn't know much about marketing so it gave me great insights and information about what I wanted to know overall. I thought that some of the emails and tips given were great early on.

Inconvénients :

It became repetitive quickly. I feel like I was getting the same type of information for the time and money that I invested. I wasn't particularly impressed by the content and it simply didn't fit what I was looking for.

Mike
Manager (É.-U.)
Services et technologies de l'information, 2-10 employés
Temps d'utilisation du logiciel : plus de deux ans
Source de l'avis

HubSpot is our go-to for Marketing Automation

5,0 il y a 3 semaines Nouveau

Commentaires : Overall we have been very happy using HubSpot Marketing Hub and it gets the job done. We are not looking for another solution, so that says a lot that we're more than satisfied with its performance.

Avantages :

Setup is easy, support is there if and when you need it and the system just does the job. We use it as a CRM and sale automation platform and it has performed better and more efficiently than others we've used over the last 2 decades in business.

Inconvénients :

I would like to ability to make greater changes to the platform display so it outlines the exact customer / company information needed at a particular time.

Alternatives envisagées : Zoho CRM

Pourquoi choisir HubSpot Marketing Hub : Looking to get a great system at a better price, and to try something different after 10 years.

Logiciel antérieur : Salesforce Platform

Pourquoi passer à HubSpot Marketing Hub : Easier integration, good support and overall

Nona
marketing (É.-U.)
Génie mécanique ou industriel, 2-10 employés
Temps d'utilisation du logiciel : plus d'un an
Source de l'avis

Best all-in-one solution for us!

5,0 il y a 2 semaines Nouveau

Commentaires : Overall it's the perfect solution for us with our Email Campaigns. I love that it tracks them, alerts me to when a customer isn't getting an email plus you can see how many people open them, read them etc.

Avantages :

Although it's a little hard to figure out what you are doing if you haven't every used a software like this, Hubspot makes it easy with free courses to help you learn it. It really is an all in one hub that everyone has access to so we all know what page we are on!

Inconvénients :

Having no experience with this software, it was rough figuring it out but it didn't take me long to get it going. Plus I am always learning new things in it.

Utilisateur vérifié
Director (R.-U.)
Utilisateur LinkedIn vérifié
Logiciels, 2-10 employés
Temps d'utilisation du logiciel : plus de deux ans
Source de l'avis

HubSpot, capable at a price but watch the terms

4,0 le mois dernier Nouveau

Commentaires : Overall the platform worked well for us on a technical level but the continuous uplifts and contract term means we were left with a sour taste in our mouths.
We will be looking at alternatives options for future projects.

Avantages :

The platform is easy to use and configure. We've run multiple email marketing campaigns from it and the analytics feedback is great. You can easily see how many times individual emails have ben opened and passed around.

Inconvénients :

The thing that really didn't sit well with us was that you are constantly pushed up the payment tiers. Everything is an extra. You also need to watch the small print, whilst we thought we are on a monthly rolling contract it turned out we had unintentionally signed up for a 12 month one for which there is no way out. We've disabled renewal and will be leaving the platform.

Alternatives envisagées : Sendy et GMass

Pourquoi passer à HubSpot Marketing Hub : The full CRM solution addressed more than our email marketing needs. In retrospect GMass or Sendy would have been more cost effective.

David
Growth Marketing Manager (Équateur)
Services et technologies de l'information, 11-50 employés
Temps d'utilisation du logiciel : plus d'un an
Source de l'avis

The best marketing automation tool I've used. However, it's too expensive.

5,0 le mois dernier Nouveau

Commentaires : Great experience with large clients, but once we went into the startup world it became unaffordable.

Avantages :

I loved everything, from their email editor to their form editor Like that the workflows for email marketing deployment are easy to set The winner for me is the Marketing Automation + CRM integration.

Inconvénients :

There is no lead grading or lead scoring fields like in Pardot. The Landing page editor is amazing but can be a headache to use. They should improve that UX. Too expensive. Great for growing businesses but not suitable for startups.

Perryn
Perryn
VP of Marketing (É.-U.)
Utilisateur LinkedIn vérifié
Construction, 51-200 employés
Temps d'utilisation du logiciel : plus d'un an
Source de l'avis

Affordable Power Player in CRM & Automation

5,0 il y a 3 semaines Nouveau

Commentaires : Good experience. Support seemed to grow and added less experienced team members in early 2022, but that seems to be less of an issue more recently.

Avantages :

Robust features, easy to use for advanced and first time users.

Inconvénients :

I’ve worked at multiple companies that I consider “low volume B2b companies” that need more features, but don’t have huge lists or outbound emails to justify the top tier levels and cost.

Alternatives envisagées : SharpSpring from Constant Contact, Salesforce Marketing Cloud, Mailchimp et Hootsuite

Pourquoi passer à HubSpot Marketing Hub : Features, price point, ease of use, and integrations

Abdul Haseeb
Abdul Haseeb
Head Of Sales (Pakistan)
Utilisateur LinkedIn vérifié
Immobilier, 11-50 employés
Temps d'utilisation du logiciel : 6 à 12 mois
Source de l'avis

Good tool for Sales and Marketing Teams

4,0 il y a 2 semaines Nouveau

Avantages :

Hubspot saved me a lot of time in sales and marketing work. It reminds me of the fresh leads, followups, meetings, tasks, calls etc on time and helps me close more deals. Helped me a lot in increasing the efficiency of my sales work and automating it.

Inconvénients :

The tool is not very user friendly. It takes good time to learn and deploy it but once you learn about the user interface, it's a worth it tool to implement in your organization.

Utilisateur vérifié
Director (Espagne)
Utilisateur LinkedIn vérifié
Art/artisanat, 2-10 employés
Temps d'utilisation du logiciel : plus d'un an
Source de l'avis

Free Marketing Solution

5,0 il y a 3 semaines Nouveau

Avantages :

It's free, and it's very good, great interface. On your path to a more sophisticated solution. You can manage your contacts and deals with ease.

Inconvénients :

The moment you need some advanced features the free version becomes limited, which is fair enough in any case. For instance marketing automation, it'd be great if it came for free as well :)

Alternatives envisagées : SALESmanago Marketing Automation et Pardot

Pourquoi passer à HubSpot Marketing Hub : It's free and has all the basic functionalities I needed at the time: Managing contacts and deals.

Mohammad
Demand generation lead (R.-U.)
Logiciels, 51-200 employés
Temps d'utilisation du logiciel : plus de deux ans
Source de l'avis

An outstanding all in one marketing platform

4,0 il y a 2 semaines Nouveau

Commentaires : We got the all-in-one marketing platform 'Hubspot' to manage all our marketing campaigns, and emails, create landing pages, check the SEOs, manage leads, etc. This platform is very easy to use and offers great integration.

Avantages :

-Perfect platform for creating and managing all your marketing campaigns. -Offers great integration with other platforms. -Offers great UX/UI, with plenty of free training available at Hubspot academy -Easy to manage leads, segment your audiences -Easy to create landing pages, workflows for marketing automation, and emails -

Inconvénients :

-The feature for managing social media is not the best, does good scheduling but could be improved -The pricing is too much, as you move forward to the next tier - it is very expensive -Reporting is confusing, there are limits on reports and dashboards and they are very basic

Alternatives envisagées : Pardot

Pourquoi choisir HubSpot Marketing Hub : New hire wanted to use HubSpot

Logiciel antérieur : Keap

Chase
Marketing Manager (É.-U.)
Automobile, 11-50 employés
Temps d'utilisation du logiciel : plus de deux ans
Source de l'avis

A highly recommended, highly regarded service that simply needs a few tweaks for automotive.

5,0 il y a 3 semaines Nouveau

Commentaires : Excellent. HubSpot has allowed us to streamline our communications with prospective customers and those who have already converted. In conjunction with our current marketing efforts, HubSpot is an excellent way to track communication, generate leads, and plan and execute campaigns.

Avantages :

HubSpot is extremely easy to use, especially for non-marketing professionals. It's an extremely intuitive service that offers virtually everything that a businesses needs for inbound and outbound marketing. We have never had any issues using it for everything for database management to email campaigns to social listings. I highly recommend HubSpot for everyone who needs a CRM for their small to medium sized business.

Inconvénients :

My greatest point of criticism is that I wish HubSpot were more seamlessly integrated with our DMS and website to make it more friendly to the automotive industry. It would be phenomenal to be able to integrate it with features to make it more usable internally; however, I do understand that Hubspot is a marketing hub and not necessarily the perfect use-case for automotive when it comes to both sales *and* service. I do have a little bit of trouble with uploading a large database and tracking communication with each of those individuals. While HubSpot is excellent for mass emails, sometimes it does lack slightly with sending specific emails to individuals.

Oscar
Marketing Director (É.-U.)
Immobilier, 11-50 employés
Temps d'utilisation du logiciel : plus de deux ans
Source de l'avis

HubSpot lets you explore marketing like never before.

5,0 il y a 4 semaines Nouveau

Commentaires : This tool is practically already integrated by itself due to the features it has, unlike other platforms that do the work separately, I mean that with HubSpot I have complete management for social networks, both the creation of a post and the programming . Also afraid to run email marketing like campaigns and newsletters without using third parties like Robly or Mailchimp. Thanks to this platform, it has been possible to better measure the behavior of website traffic, social networks, the impact of integrations with ads, giving a true vision of how marketing is going, keeping everything in one place without any complications.

Avantages :

Although HubSpot looks like a very overwhelming platform, the customization is really simple and easy, having this as an aid for marketing workflow automation. With this platform it hasn't helped to keep a focus on managing new content either via email or social media, it's also very good at creating quick forms. HubSpot allows us to track, analyze and apply improvements, optimizing our responsibility to our customers and prospects because we have the content to do good marketing. I like that it's an all-in-one tool where you can find email tracking, social media, and even ads, without having to go to individual platforms to do the job.

Inconvénients :

There is a problem when it comes to having an integration with SalesForce and this method is important as it would be nice to have the ability to view customers and prospects without going directly into SalesForge since everything should be within the HubSpot platform. This is a minor and superficial problem but I feel that it is inconvenient for me, but there are times when the user experience is complicated when HubSpot makes an update changing things that were well placed and / or the appearance is changed such as the font or the text, this gets confusing and frustrating because if something works it shouldn't be touched. With the metrics I have problems since in some areas within the platform it is not possible to select to open a specific metric in more detail but I have to go to a new tab to be able to see the data in more detail. Lack of robustness within reporting.

Muzamil
Sales and Marketing Specialist (R.-U.)
Santé, bien-être et fitness, 51-200 employés
Temps d'utilisation du logiciel : plus de deux ans
Source de l'avis

Phenomenal all-in-one marketing platform

4,0 le mois dernier Nouveau

Commentaires : A great tool that has helped our company to manage all our leads, target the interested prospects and convert them. It is very easy to use and very efficient.

Avantages :

1. Easy to use 2. The UX/UI are superb 3. Plenty of documentation and training available to start learning 4. Easy to create landing pages and emails with drag and drop tool 5. Easy to manage and create workflows for marketing automation (lead nurturing and generation campaigns) 6. Great for tracking activities of the users (Segment them based on lead scoring model) 7. Great lead scoring model (Helps in managing all users based on their activities)

Inconvénients :

1. It is very expensive, and everything comes with a cost 2. The CS team is not the best 3. Limited email templates

Alternatives envisagées : Adobe Campaign

Pourquoi choisir HubSpot Marketing Hub : Cost

Logiciel antérieur : Salesforce Marketing Cloud

Ahsan
Marketing Executive (R.-U.)
Santé, bien-être et fitness, 11-50 employés
Temps d'utilisation du logiciel : plus de deux ans
Source de l'avis

All in one marketing tool with great set of tools

5,0 il y a 2 mois Nouveau

Avantages :

1. Creating landing pages and emails is very easy with drag and drop feature 2. Managing and creating workflows for marketing automation is very easy and straightforward 3. Plenty of online resources available for training and great Hubspot academy certifications 4. UX is simply extraordinary 5. Great for managing all the posts for socials and scheduling them 6. Managing all your leads is very easy and useful 7. Lead scoring is one of the best in the market (Help you manage all the leads) 8. Great for creating forms and pop-ups for websites and very easy to manage them 9. Excellent platform for demand generation and lead nurturing campaigns 10. Gives you a great way to personalize your messaging on landing pages and emails easily

Inconvénients :

1. Customer support is not amazing - they are average 2. It is very expensive 3. Not the best platform for ABM campaigns 4. The account managers from HubSpot are of no use (They don't understand your problem) 5. Less flexibility in customizing and managing your themes for emails and landing pages (Or needs technical knowledge to manage them)

Shannon
VP, Operations (É.-U.)
Marketing et publicité, 11-50 employés
Temps d'utilisation du logiciel : plus de deux ans
Source de l'avis

HubSpot - A Moderately Decent Enterprise Platform for Mid-Size Business Needs

5,0 il y a 4 mois

Avantages :

What I like most about the software is it's ease of use, it's extensibility, and the robust network of developers and consultants that specialize on the platform. HubSpot has done an excellent job of cultivating a community of users and engineers to service the software, which makes finding the right talent for the platform super easy. Implementation is a breeze and daily use is painless once you're up to speed.

Inconvénients :

what I like least about the software is how it's user permissions are structured. They are extremely rigid and don't allow for granular access control. Also, when you block someone from having access to a specific section of the site, you would think they wouldn't see that section in their nav bar, or at least see anything when they click on it, right? Wrong. Blocking someone's access to a feature doesn't block them from seeing the objects they're being blocked from, they just can't interact with it. This is not a tool to share with the overarching team as anyone can access many parts of the platform even when they shouldn't have access. It's extremely fustrating.

Alternatives envisagées : ActiveCampaign, Sendinblue, Act-On, Mailchimp et Marketo Engage

Pourquoi passer à HubSpot Marketing Hub : The agency partner options and platform capabilities were the key influencers in my decision to select HubSpot.

Nour
Structural Engineer (Jordanie)
Construction, 10 000+ employés
Temps d'utilisation du logiciel : plus de deux ans
Source de l'avis

Strong support for optimal operation and marketing, sales, and staff management.

5,0 il y a 5 mois

Commentaires : HubSpot Marketing Hub has made a paradigm shift in our work, and we have benefited a lot from reports and dashboards. He has also worked to increase communication between team members, and provide a distinguished service by managing emails. He has also provided us with a strong comprehensive database available on the cloud and accessible from anywhere and at any time. Which enhanced our capabilities to successfully manage our business remotely.

Avantages :

The HubSpot Marketing Hub is very easy to use and very enjoyable, and provides many features for companies of all sizes, especially in the areas of marketing and sales, to increase their ability to follow up and organize their affairs. I love the connectivity features that the HubSpot Marketing Hub offers because it allows you to add a company's mobile phones and computers and enables you to track their activity and see how much interaction they're getting. Everything is connected to web hosting and support, and have an integrated CRM with sales center that there are no problems with integrations and integration with the rest of the applications we use. I also like how you can create dashboards that can record and monitor the working hours and vacations of the employees. It's nice to be able to connect with co-workers via the Groups panel on the home page, and I really enjoy the ease with which the HubSpot Marketing Hub allows me to interact with my team and collaborate in real time, as well as the ease with which I can send an individual message to a specific person and get an instant reply. him at the same time. The administrator keeps a note when checking in and when completing tasks. The fact that it is low cost and allows an unlimited number of users and tools is one of the things that I appreciate very much.

Inconvénients :

In fact, there are not many annoying things in the HubSpot Marketing Hub, but it depends on the work team receiving the appropriate training, as each department of the company has its privacy, and this privacy must be taken into account when conducting training, in order to achieve the maximum benefit.

Derrick
President (É.-U.)
Logiciels, 11-50 employés
Temps d'utilisation du logiciel : plus d'un an
Source de l'avis

HubSpot solves all the major pain points for online marketers.

5,0 il y a 6 mois

Commentaires : We now have greater control of our blog and website content from an SEO point of view. We use Wordpress and have started shifting our blog/articles to the HubSpot platform. Overall, we are very happy to invest time in optimizing how we use HubSpot's vast feature set.

Avantages :

The combination of content creation and marketing automation tools helps manage both the website SEO and email marketing components of our marketing plan.

Inconvénients :

Getting access to some variables for use in email template creation could be a little easier. The editor is super easy and powerful but accessing variables of our HubSpot users isn't available. (e.g. a sales rep's phone number). I also don't like that the administrator can't update their users' email signatures.

Alternatives envisagées : Pardot

Pourquoi choisir HubSpot Marketing Hub : We used Pardot from 2011 until 2021. We chose Pardot in 2011 over HubSpot and Marketo. While HubSpot had a lot to offer in 2011, they had a long ways to go to meet our needs. Fast forward 10-years and HubSpot has added a ton of features and it was time to switch.

Pourquoi passer à HubSpot Marketing Hub : We felt a bit "painted into a corner" with Pardot. I'd be happy with Pardot today but not as happy as I am with HubSpot. I will keep an eye on Pardot as Salesforce has been evolving the product. The content creation tools in HubSpot were a major reason for us to switch.

Tom
VP (É.-U.)
Marketing et publicité, 2-10 employés
Temps d'utilisation du logiciel : plus de deux ans
Source de l'avis

Hubspot Marketing Hub is the Must Have solutions for every marketer

5,0 il y a 6 mois

Commentaires : Hubspot is a marketing solution that I have used for nearly a decade. I have deployed at every company I have worked for and when I started my own business I knew I would deploy it there. I recommend to my clients and can't wait to see what the team at Hubspot comes up with next.

Avantages :

Hubspot is such and easy tool for marketers to utilize right out of the box without having to leverage the IT team or a group of developers unless you want to. If you are a small business, you get a robust solution right out of the box and can start deploying campaigns, emails, list management and more the day you start.

Inconvénients :

While there are many integrations the biggest thing missing is the integration with accounting solutions is the biggest short coming. Many small businesses could absolutely benefit from easy integrations for smaller cloud based accounting solutions like Wave App and more.

Alternatives envisagées : Pardot, Salesforce Sales Cloud et Marketo Engage

Pourquoi passer à HubSpot Marketing Hub : HubSpot is so easy to use, deploy and customize to your needs and not having to involve IT for every detail is every marketers dream. No other software compared on these fronts, so the decision was simple.

Andrew
Digital Marketing Specialist (É.-U.)
Appareils médicaux, 51-200 employés
Temps d'utilisation du logiciel : plus d'un an
Source de l'avis

Hubspot Is An Upgrade

5,0 il y a 7 mois

Commentaires : Overall, Hubspot is a solid B+ type of software. I'm glad it's there, I'm lucky to have it, and I don't even have an idea of something better to recommend right now. But that being said, there are a handful of fixes that, if implemented, Hubspot could be among the best. I don't even have access to the sales or web design module. I feel like if I did, it may even move it up a rank.

Avantages :

Hubspot does a lot of useful things for a marketer and makes automation easy. You don't need to have deep coding intelligence or skills to manage marketing for a client or business. The email marketing tools alone are some of the best I've used. There are other features in place that just make the application more useful than others. Hubspot is typically easy to use and makes my job easier - not harder.

Inconvénients :

Hubspot has gone down a handful of times, or encountered issues where some aspects could have been affected on the customer or site owner's ends. Usually these were fixed quickly and not a big issue. Something I really don't like is the user interface for creating landing pages or web pages seems obtuse. No matter how many times I go back and learn it, I feel like there are better ways to get to the drag and drop editor, or that there could be better ways to edit the content of pages. The Hubble language and interface when it comes to editing Hubspot's page modules is intimidating and unpleasant to use. By contrast, the drag-and-drop editor is fine. Customer Personas exist in the property settings for some reason. For every brilliant addition to Hubspot's toolset, there is a goofy decision behind how things work or how users are expected to use the software. I feel intuitive design isn't always behind these decisions, but am hopeful things will improve in the future.

Alternatives envisagées : ActiveCampaign

Pourquoi choisir HubSpot Marketing Hub : Emma wasn't great to use for making emails more customizable. The interface seemed kind of outdated. Hubspot just does a lot more - but it costs more too. (At least I believe it did)

Pourquoi passer à HubSpot Marketing Hub : Hubspot seemed more like the tool we needed for our needs. Hubspot Academy and their blogs also meant we were already familiar with them.

Nicole
Nicole
Digital Marketing Manager (É.-U.)
Utilisateur LinkedIn vérifié
Logiciels, 11-50 employés
Temps d'utilisation du logiciel : plus d'un an
Source de l'avis

Powerful and Easy to Use

5,0 il y a 7 mois

Commentaires : Marketing Hub has allowed us to become a full-fledged marketing team with 2 contributing people on average. We went from one blog a week and one newsletter a month to a completely integrated marketing strategy. The onboarding process was borderline delightful and we've had excellent support ever since.

Avantages :

The most impactful aspect of Hubspot is its all-in-one capabilities— especially for small businesses. I never felt like we were paying for features we didn't need. Automation features like workflows, support surveys, sequences, and content scheduling allowed us to operate at the level of a larger team. We could push more content and reach more audiences than was previously impossible. And, the customer support is PHENOMENAL. When reaching out to support actually solves your problem without taking a chunk away from your day is huge IMO. I love using chat support because you can include links and screenshots to address problems quickly.

Inconvénients :

Honestly, Hubspot adapts so much that my complaints aren't relevant for very long. However, I do really wish we could set up our own rules to manage duplicate contacts and contact - company associations. There are also some features that seem silly to have to upgrade to enterprise to receive like multi-variate landing page testing.

Alternatives envisagées : Zoho CRM et ActiveCampaign

Logiciel antérieur : NetResults Tracker