En savoir plus sur Hotjar
Hotjar fournit des renseignements sur l'expérience produit. Identifiez rapidement la manière dont les utilisateurs se comportent sur votre site, leurs besoins et leurs ressentis.
It helped us a lot in the development of our Shopify store. Easy to integrate into our store.
Nothing I can say, maybe one... they are costly when upgrade to the more premium plan.
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Allen
Essential for website optimization

Akande
Alternatives envisagées :
HotJar is an awesome tool for studying websites and optimizing!
Commentaires : Overall HotJar is a great platform and I am one of their biggest advocates. I would recommend HotJar to anyone looking to enhance their understanding of on-site traffic and conversion.
Avantages :
At each company that I have worked for, I always bring up HotJar as a solution they should implement as soon as possible. It is so easy to use and allows for such a comprehensive view of the customer experience that it's a loss to NOT use it! I love that it can capture click data, scroll depth, and even user interactions on the website. There is so much valuable information to be pulled from the data!
Inconvénients :
There are two things that I'm a little bummed out about with HotJar. One issue is that they recently removed cross-domain tracking. This was a great benefit and we used it often, so not having it is tough. They also have a limit on the height of the pages that can be captured, 1500px. Our pages are slightly larger so we lose some detail on the report that we would have otherwise had.
Réponse de l'équipe de Hotjar
il y a 4 ans
Hey Akande, Thanks so much for taking the time to review Hotjar! It's great to read that you're getting a lot of value from the tool :) It's indeed the case that we removed cross-domain tracking in light of our continued commitment to privacy-by-design. I'm sorry to hear that working with the tool is a bit tough without this - we'd like to help if we can! Do reach out to us at support@hotjar.com if you've got questions. Following up your note on the height of captured pages for Heatmaps - we do have a 15000px limit, but if it's a pain point I'd definitely suggest using the Suggest a Feature function in-app to let us know what you need :) All best, Alex
Rezaul
Excellent for website visitor tracking and future decision making.
Commentaires : As a data analyst, HotJar enables me to build, personalize, and deliver surveys and polls to our customers so they can respond and let us know what they like and dislike about our business. The data is promptly updated to our HotJar account as clients submit their answers, allowing me to analyze it right away.
Avantages :
The most crucial component of our platform—and the one that has gained it the most popularity among our research teams—are the heatmaps. Heatmaps are used to show users where they can scroll and click on our website after they arrive.Contrary to popular belief, knowledge is not only useful but may really be quite helpful to marketing teams. There are two possible explanations for why someone would scroll down our page: either they don't like what they are reading or they want to read more of it.I can only benefit from this feature if our website has a sign-up form or requests that visitors fill out forms. Form Analysis, as the name implies, informs me of how users interact with and utilize our forms. Utilizing such data will help me lower the amount of unsuccessful attempts to complete our form.
Inconvénients :
Some features should be improved compared to other platform. Price should be customized. Heatmaps feature may be upgraded more.
Megha
Hotjar provides valuable insights into users' behavior.
Commentaires : Hotjar is a highly valuable tool for website owners and digital marketers, providing insights into user behaviour that can help improve website performance and increase conversions. However, the limits on data collection in the free plan may be a drawback for some users.
Avantages :
User-friendly interface: Hotjar's intuitive and easy-to-use interface allows users to set up and start collecting data quickly.Multiple data collection methods: Hotjar provides various data collection methods, such as heatmaps, visitor recordings, and surveys, to give users a comprehensive understanding of user behavior.Customizable surveys: Users can create and customize surveys to gather specific feedback from their website visitors.Integration with other tools: Hotjar integrates with many popular tools, including Google Analytics and Zapier, allowing users to connect their data across different platforms.
Inconvénients :
Limited visitor recordings: Hotjar's free plan has a limit of 2,000 visitor recordings per day, which may not be sufficient for larger websites.

Ioana
Great little tool for starting your UX research
Commentaires : I would be surprised if there was a CRO or UX team that hasn't heard of Hotjar. It's a great little tool, especially given the price, but it doesn't allow enough flexibility to be your main on-site research tool. It's really good for starting out and doing some basic research. Sweet and simple! I guess marketers could benefit the most from this!
Avantages :
Price. Simplicity of implementation. Good customer service. The scrollmaps and polls are my favourite, and only features I use.
Inconvénients :
Potentially slows down the site. Loads the entire js even when only running a poll, so puts unnecessary load on the page speed. Forms have nearly never worked on any of the websites I have used it on. Funnel I don't really use - I don't see the point really. Free GA will still be far better and more useful at that. Polls have very simplistic targeting methods. Adding one or two new targeting triggers would be awesome...but they haven't released any new features in ages. Heatmaps are still very simple with no ability of segmenting the data. I can't complain for the really accessible prices they have been able to maintain though!
Réponse de l'équipe de Hotjar
il y a 4 ans
Hey Ioana! Thanks so much for leaving this review and sharing your thoughts on Hotjar. Following up your feedback - we're always focused on minimizing any increased page load time with the Hotjar script on your site. Have you checked out this resource? https://help.hotjar.com/hc/en-us/articles/115009335727-Will-Hotjar-Slow-Down-My-Site- If you're having trouble please reach out at support@hotjar.com and we can take a look with you. There's new targeting and filtering functionality on the product roadmap :) https://help.hotjar.com/hc/en-us/articles/115012303268-Product-Roadmap Stay tuned for that! All best, Alex
Sardorbek
Hotjar: An Essential Tool for Enhancing User Experience
Commentaires : Overall, Hotjar has been an incredibly helpful tool for understanding our users better and we are able to make informed decisions about the user experience based on the data.
Avantages :
Hotjar has been an incredibly useful tool for understanding our users' behavior and preferences. The heatmaps are incredibly detailed and the recordings are very insightful. The data has been extremely helpful in optimizing the user experience on our website.
Inconvénients :
The setup process can be a bit complex and the pricing can be quite expensive for smaller businesses.
David
Amazing User Experience With Hotjar
Commentaires : Overall, Hotjar is an essential tool for understanding user behavior and preferences. It is easy to use and provides comprehensive data that can be used to improve the user experience of a website or app.
Avantages :
Hotjar is an incredibly intuitive and user-friendly tool that makes it easy to gain insight into user behavior and preferences. It makes the process of creating surveys, heatmaps and recordings very straightforward and the results are presented in an easy to understand format.
Inconvénients :
While the reporting capabilities are quite comprehensive, the data can be difficult to interpret unless you have some degree of experience in analytics. Additionally, the pricing structure can be quite expensive for smaller businesses.

Brock
Alternatives envisagées :
I can't imagine how you do CRO without Hotjar
Commentaires : We have had an excellent experience with Hotjar. It has made our user studies very simple and we have learned SO MUCH about how our customers interact with our website. This has made it infinitely easier for us to streamline our UI and buying process.
Avantages :
It is very simple, it works exactly as you expect it to, it is easy to set up and configure, and WOW is it ever powerful. It is literally like someone turning a light on when you are doing conversion rate optimization work. No more guessing. Now you can study user behavior and see EXACTLY how they are responding to your designs, UI/UX and interfaces. We have literally made MILLIONS of extra dollars once we started using Hotjar.
Inconvénients :
There is little we don't like about Hotjar. It just works (and it is easy to use).
Spencer
Great UX/CRO Tool for the Price
Commentaires : I think overall Horjar is a great tool for small to medium-sized businesses. For the price, it has a number of great features to start user testing and CRO. As a marketer (not technically inclined whatsoever), it's also pretty easy to set up and use.
Avantages :
The surveys are what we use most to get insight into what our users are after, issues they may have, and to get ideas for content.
Inconvénients :
Nothing really. It suits the purpose of a value-based beginner UX/CRO tool. For the price it does exactly what I need it for.
Carlos
Alternatives envisagées :
Excelent but a little expensive
Commentaires : Very great experience, but with the actualization the manual heatmaps are off :(
Avantages :
The heatmaps and recording are so critical to create a UX centered product in all the organization
Inconvénients :
The recordings daily are not configurable, and it´s necesary when you need to track more or lees sessions
Pumelele
Get Ya A Hotjar
Commentaires : Hotjar is an exceptional analytics and user feedback platform that enables businesses to gain valuable insights into their website or app's performance.
Avantages :
Hotjar makes it easy for our business to optimize its online presence and improve the user experience.
Inconvénients :
Its slow loading times when using the software, can be frustrating for those trying to analyze data quickly.
Ciprian
Alternatives envisagées :
An awesome user research and feedback tool
Avantages :
An awesome user research and feedback tool with the most used features readily available. A clean look and a professional UX makes it my favourite tool. The free plan also has enough views/actions/events, allowing it for a good round of testing before going fully paid.
Inconvénients :
I'd like more popup options, something similar to GetSiteControl.
Réponse de l'équipe de Hotjar
il y a 3 ans
Hi Ciprian, Thanks for taking the time to review Hotjar. It's great to hear that you're getting a lot of value out of it. If you would like to give us more detail about what pop-up options you'd like to see, you can do so under 'Suggest a Feature' from within your Hotjar account and our product team will pick it up. Also, if you reach out to me directly [mike.cullen@hotjar.com], I'd like to send you a little something as a thank you for taking the time to review us. Mike
Atour
Alternatives envisagées :
Best for website visitor behavior analysis
Commentaires : It is outstanding for survey and forms purposes. Screen recording can be done easily using it.
Avantages :
Customer behavior analysis is very crucial for any website. As a analyst, I need to analysis data and I found this software is very useful in this regard. Heatmapping is an excellent element of this software. It is very easy to set up . Efficient customer support available.
Inconvénients :
A/B testing feature may be added.Event tracking record may be introduced.Price Little bit seems higher than others platform.
mook
capture the live user usage of your web product, and analyse the user experience
Commentaires : good experience, but i hope this dose not eat much of end users internet and hope it dos not reduces the web performance
Avantages :
It capture a video of the user screen who is using the web product which is integrated with hotjar and store's it in clean directory structure it also stores meta data information of the user session which is really help full in analytics good documentation
Inconvénients :
the captured data back up is maintained only for 90 days, it wold be better if they provide a permanent storage plan and the meta data collected are in file formate and they also stay for 90 days, we had to write scripts to dump these data in to sql tables for further analysation it wold be better if they provide a simple API to do this they do provide a good documentation for this dumping proses
Réponse de l'équipe de Hotjar
il y a 3 ans
Hi Mook, Thanks for taking the time to review Hotjar. We're happy to hear that you are finding Hotjar useful. I would interested to hear more about the data retention issues you experienced - Hotjar retains data for 365 days from the date the data is captured. We do not have any plans with 90-day data retention, so it would be good to dig deeper into your issue. You can reach me at mike.cullen@hotjar.com if you'd like to discuss further. I'd also like to offer you a little something as a thank you for your review. Cheers, Mike
roy
great website analytics and user behaviour tool
Commentaires :
If you are into deep website analytics and user behaviour and want to get great insights, hotjar is a great tool.
Although i use several analytics tools I combine all data I got with hotjar insights that provide me with that extra info.
I use it on a daily basis. All the different features are great, like the screen recording that visually helps you see what your customers are doing on your website to the website.
Avantages :
1. Great website analysis features which are really easy to use and provide great insights: heatmaps that show you where users are clicking and navigating, visitor screen recording that show you have users are behaving on your website, feedback surveys, form analysis that show you have users are using your forms or detailed convertion funnels that show you where your users are dropping of.
Inconvénients :
in general I really love all features hotjar has but I am missing one important feature to analyse user vs content performance which is the a/b testing feature.
Réponse de l'équipe de Hotjar
il y a 3 ans
Hi Roy, Thanks very much for your review. It's great to hear that you're getting so much use out of all of the behavior analytics tools in Hotjar. I totally understand your comment around A/B testing as this is a natural next step in the process for a lot of people. However, we are 100% focused on building robust behavior analytics software that helps to understand user behavior and get the insights needed to make changes, so we have made a conscious decision not to invest in building A/B testing tools to validate if an approach is working or not. Most of our customers use another tool like Optimizely or Google Optimize for that. If you reach out to me directly [mike.cullen@hotjar.com], I'd like to send you a little something as thank you for reviewing us. Cheers, Mike
Soham
I wish I knew about this earlier!
Commentaires : Hotjar has been critical to our micro analytics. We have been able to go through customer journeys at the most specific way possible. By being able to view the screen recordings (and its plethora of features within that!) along with heatmaps, we were able to test our website rapidly.
Avantages :
Hotjar provides you with the analytics that google analytics or backend website analytics will never be able to provide you with. I loved how intuitive and simple the platform was, and how we were able to get the plan up and running, and analyzing in real time! Another key feature is integration. We were skeptical at first as we thought it might slow down the website with extra code, but by integrating it with google tag manager we were able to get it up and running fast. The pricing is very reasonable and we mainly benefited from the advanced features in the screen recording session!
Inconvénients :
Sometimes the recordings failed to capture the specific nuances of the website. Essentially the website showed up differently on the recording page section.
Utilisateur vérifié
If you need help understanding your users, this is the app!
Commentaires : I LOVE IT! Helped us find how users are looking at our website and what they find important. Super useful too.
Avantages :
Detailed heat maps and scroll maps that allow us to know what is working and what users are focusing on on our website. I also love the ability to view recordings and segment them by UTM. Makes it easier for us to see what's working and not working per marketing channel as well as how to fix inherent UX issues.
Inconvénients :
I wish they made heat maps that segment by marketing channel like Crazy Egg. We have both and it's kinda a lot of money for both. I also dislike how it's hard to get iframes to be seen in recordings and remove HTML elements that we don't want to see in maps such as cookie banners.
Réponse de l'équipe de Hotjar
il y a 3 ans
Hi there anon! Thank you so much for your kind words and your lovely review. So happy to see you are loving HJ generally and that it is helping you to fix issues for UX. This is great news! Heatmaps = segment by marketing channel. This would be great (i.e. If you could segment by referral/UTM URL you mean?). Likewise on your idea regarding removing HTML elements, very valid. I will put your ideas to the product team. Thanks again for your kind words and please do feel free to follow up with any issues or worries you might have via support@hotjar.com. Kind regards Bee @ Hotjar
Utilisateur vérifié
Hotjar is an easy and affordable user feedback tool that helps us tailor user experience.
Commentaires : We've used hotjar to identify navigational, organizational, and functional issues on our website that crop up in actual use, issues that may not appear in our daily use or testing. It allows us to see how users are interacting with our site and collect user feedback, and that lets us find ways to improve the experience
Avantages :
Using hotjar is like being able to stand next to your users and watch them use your site. This gives you actionable insight that many times numbers alone may not be able to tell you. And if you are someone who isn't comfortable sifting through analytics, it makes it extremely simple to identify potential problem areas in the user experience that you, being familiar with the site, might miss. The features are all sufficiently developed to be able to handle most straightforward tasks. Also, Hotjar is (at the time of this writing) very affordable for what you get out of it. My primary site is a local home goods retailer. We mostly use the session recording and heatmapping features, in addition to the poll feature. There are other features, such as the conversion funnel tracking, survey feature, and others. Although we don't use those much, the solution more than worth it for the recording and heatmapping. Their support is also fast and helpful.
Inconvénients :
There aren't many things to not like about Hotjar. I suppose one of the issues I have run into is that the conversion funnel tracking tool doesn't seem to accurately report metrics for us. I've never bothered to try and get this fixed since we use other methods to evaluate conversion funnels anyway. Otherwise, I haven't encountered any notable issues.
Luca
Hotjar-A guarantee of quality
Avantages :
Hotjar is incredibly easy to setup. The learning curve is basically flat. The product is cheap and has a great free version.
Inconvénients :
It can slow down your website without you noticing it. Look at Google Developer Tools, the time to interactive value.
Réponse de l'équipe de Hotjar
il y a 4 ans
Hey there Luca, Thanks so much for taking the time to leave us a review, we appreciate it! Brilliant to hear you find the tool easy to use. Following up your feedback on site speed - have you had a look at this resource? https://help.hotjar.com/hc/en-us/articles/115009335727-Will-Hotjar-Slow-Down-My-Site- On average the initialization of Hotjar has a minimal impact on the page being usable (around 0.01 seconds) and adds around 0.3 seconds to the overall page completion. In the article I link above we also dive into some more factors to consider about speed testing. Most importantly - we'd love to help if you're finding this is causing any issues at all! :) The team is available at support@hotjar.com. All best, Alex
Ahmed
This tool is simply extraordinary for providing excellent UX to visitors of website
Avantages :
Very easy to use and adopt the tool. Has many features that enable companies to provide better UX within a product page or website. The heatmaps feature and screen recording are a great way of understanding the pain points of the customers. This product is not really expensive which is another best thing. Collecting surveys from the users is another best thing to look at what people think of the website, which helps us tackle any issues that they have faced.
Inconvénients :
Setting up forms is not very straightforward although it does provide great value. The support team is not the best.
Utilisateur vérifié
Great Way to Track Website Activity!
Commentaires : Overall great experience! Really helps us see the functionality of our website through the eyes of the user.
Avantages :
Kind of crazy there's a service that exists that literally captures video of the user's time on your website! It's like a video recording of each session. We can see exactly where the mouse goes, and which landing pages they're going to, and where they last are before leaving our site
Inconvénients :
Wish the recording gave us more info on the user. I know that's probably a violation of privacy, but it would be cool! That way we could reach out to them directly to see if they had any questions or needed help finding the right product
Crystal
Watch, Change, Improve, Repeat
Avantages :
Stumbled across Hotjar after paying way too much with another company. Hotjar is the best thing on the market for price, hands-down. It is easy to use, easy to set up, and you can be recording users, generating heat maps, and collecting polls from day one. We used Hotjar primarily for recordings and polls. Recordings are crisp, easy to watch, and I love that you can add notes to the video WHILE you are watching. And then save those notes for other people on your team to see later. The polls feature is great. Many options for when the poll launches. Hotjar makes it easy to analyze your data, or export it and analyze it on your own.
Inconvénients :
The only downside is that Hotjar cannot record what happens inside an iframe. Such a bummer if you really need to see how your users interact.
Utilisateur vérifié
Get to know how your viewers use your app.
Commentaires : I use it to find out about the outcome of my UX/UI decisions.
Avantages :
The best feature of Hotjar is its core functionality therefore recording a whole users session so you can watch it later.
Inconvénients :
Using Hotjar comes with some costs. First of all it costs money. It also slows down your website a little.
Réponse de l'équipe de Hotjar
il y a 3 ans
Hi there, Thanks for taking the time to review Hotjar. I'm happy to hear that you enjoy our Recordings tools and use the insights to inform your UX/UI decisions. Hotjar has been designed to have minimal effect on your site's performance - you can read more about the topic here: https://help.hotjar.com/hc/en-us/articles/115009335727-Will-Hotjar-Slow-Down-My-Site Thanks, Mike from Hotjar

Jonny
Powerful piece of kit
Commentaires : Very positive, would highly reccomend as a tool to improve site performance and to influence testing. Gives you key insights and analysis on the pain points of your site and can also add questionaire features which give invaluable information on how people find using your site.
Avantages :
Laden with features to help you better understand how users are interacting with your website to aid optimisations and CRO testing.
Inconvénients :
Against more expensive tools can feel like it lags behind in terms of UX, and the constant emails about trivial results can be tiresome to receive.
Réponse de l'équipe de Hotjar
il y a 3 ans
Hi Jonny, Thanks so much for taking the time to review us. Great to hear Hotjar has helped you better understand how your users behave on your site and improve your site by doing so. We are always working on improving our UX and are looking forward to some exciting updates in 2020. We are always open to suggestions for improvement, so if you haven't done so already, please submit a suggestion via your Hotjar account under 'Suggest a Feature'. Best, Denis from the Hotjar team
Aniket
Alternatives envisagées :
We use Hotjar to manage customer experience
Commentaires : Overall, Hotjar is a great tool to get necessary insights about customer use and journey.
Avantages :
The heatmap feature is critical and is something we use daily. The ability to quickly visualize how our website is being used is critical to refine it.
Inconvénients :
The level of data given about visitors can sometimes be a little lacking when compared to other competitors.
Faiz
HotJar - One of the Best Tool For Visual Tracking
Commentaires : If anyone ask me for Overall HotJar rating, it deserves 10 out of 10, first because of it's features and second if someone new and want to try hotjar they give 2000/views per day and i suppose it is fine for new website.
Avantages :
HotJar is one of the best software I have used for Visual Tracking of user. It gives me complete vision what my visitor are doing on my website, what is their behaviours that help me to improve that part of website. Also Hotjar has heatmaps feature that shows my most interacted part on my website by visitor. One of the best part in that make it unique is its funnel creation using form data. HotJar help me track data submitted on forms.
Inconvénients :
Yes, I faced one issue with HotJar and not resolve yet. HotJar forms funnels not work with Angular-JS website. It did't read form due to Angular server side loading, i hope team will fix it.