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Avis clients sur Emplifi Social Marketing Cloud

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Comprenez la personnalité de vos clients, créez des contenus attrayants, optimisez vos performances et découvrez l'impact des réseaux sociaux sur votre entreprise.

En savoir plus sur Emplifi Social Marketing Cloud

Avantages :

I like that it's easy to use, the interface is simple and intutituve. I really appreciate the support we have from the chat, the answer is always fast.

Inconvénients :

Even after we stopped using the platform, posts that we deleted went out on our platforms.

Emplifi Social Marketing Cloud - Notes

Note moyenne

Facilité d'utilisation
4,2
Service client
4,4
Fonctionnalités
3,9
Rapport qualité-prix
3,8

Probabilité de recommander le produit

7,7/10

Emplifi Social Marketing Cloud a reçu une note globale de 4,2 étoiles sur 5 d'après 38 avis d'utilisateurs publiés sur Capterra.

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Filtrer les avis (38)

Ricardo
Ricardo
Ecommerce Director (Panama)
Utilisateur LinkedIn vérifié
Vente au détail, 501–1 000 employés
Temps d'utilisation du logiciel : plus de deux ans
Source de l'avis

Alternatives envisagées précédemment :

If you focus on Analytics, this is the best option you have

5,0 il y a 3 ans

Commentaires : We had a great experience with Socialbakers, I even miss it, we just had to focus on a tool that helped us to better create and publish the content rather than measuring it.

Avantages :

It excels Sproutsocial and Hootsuite in the Analytics department, it is by far the most robust and most features to measure your KPIs

Inconvénients :

It lacks on posting schedules or options to get the content out, it focuses more on measuring than helping you create it.

Gabriel
Head of Content and Communications (Malaisie)
Médias en ligne, 201–500 employés
Temps d'utilisation du logiciel : plus d'un an
Source de l'avis

Alternatives envisagées précédemment :

Socialbakers is a no frills solution for our company's social media publishing and operations.

4,0 il y a 4 ans

Commentaires : -Socialbakers is helpful to manage user access to our social media accounts and also plan and manage their outbound posts.
- The overall experience is pleasant however there can be more areas to improve especially on the social analytics area. I am more than happy to help Socialbakers in this area.

Avantages :

Socialbakers is a no frills solution for our company's social media publishing and operations.

Inconvénients :

-More flexibility can be given to build charts and tables. -Can focus on advocating the label/ tagging feature and to use it to drive all analytics and content management feature. -Duration on information collected can be stored longer for Y-o-Y comparison (i.e. without the need to rebuild). A lot of such information we still rely on CrowdTangle.

Utilisateur vérifié
Utilisateur LinkedIn vérifié
Services et technologies de l'information, 1 001–5 000 employés
Temps d'utilisation du logiciel : plus de deux ans
Source de l'avis

Base plan used to be awesome: now the least bang for your buck of all providers

3,0 il y a 4 ans

Commentaires : My experience with socialbakers, when I started with the software nearly 4 years ago was amazing, the functionality was incredible and it delivered value that we were willing to pay for. The way the software has developed over time has been very dissapointing, stripping all of the points of difference out of the package, with a huge price discrepancy making our only other option to switch providers if we want to get even marginally more functionality, rather than being offered a titrated solution.

Avantages :

I like the calendar view, and the ease of creating and scheduling content, and the approval workflow.

Inconvénients :

Socialbakers massively overstates what is included in the base level plan. When I started with the software the base plan included dashboards, which are a fairly standard inclusion in social software. It is so dissapointing that the inclusions in the base plan have been completely stripped back, and I'm left feeling as though we are massively overpaying for something that we could get from pretty much any other provider. The customer service, since moving out of prauge has been terrible as well, impolite, unhelpful and to be frank a bit condescending on the live chat. In my experience there is more often than not lately, little gremlins in the software, necessitating refreshing the calendar between scheduling every single post, half the time not able to see what is scheduled from the calendar view etc.

Utilisateur vérifié
Utilisateur LinkedIn vérifié
Marketing et publicité, 501–1 000 employés
Temps d'utilisation du logiciel : plus de deux ans
Source de l'avis

A great social media monitoring tool which can be super cool if combined with social listening

4,0 il y a 3 ans

Commentaires : Its one of the good tools out there in market and i recommend it to use it at least once

Avantages :

The user interface is just so cool. Everyone in my organization keeps on saying that while using it

Inconvénients :

Export reports to ppt can get better. I mean it is good but it can be improved

Maysa
Marketing Specialist (Brésil)
Vente au détail, 201–500 employés
Temps d'utilisation du logiciel : 6 à 12 mois
Source de l'avis

Missing features

4,0 il y a 4 ans

Avantages :

I like the reports and the many possibilities of date analysis.

Inconvénients :

I find it very frustrating that the software does not allow for programming the posts of stories content on instagram. Also, there should be a way to program carousel posts on instagram.

Ksenia
Ksenia
HR manager (É.-U.)
Utilisateur LinkedIn vérifié
Temps d'utilisation du logiciel : plus d'un an
Source de l'avis

Best Multipurpose Social ROI Tool for the Money

5,0 il y a 7 ans

Commentaires : It helps us monitor the month on month growth of our page and posts, and easily compare these to sector and industry wide competitors.

Avantages :

Everything is so clear and easy to find. The charts are so nicely produced they can practically just be exported straight into a client report.

Inconvénients :

There can be a LOT of data, and sometimes whats on the dashboard is just a taster, so you have to deep dive. Similarly, sometimes the specific reports don't have what is on the dashboard so you can do a lot of back-and-forth. Also, there are some data sets for which I would love an exact number, but it reports as a 'per 1000 users'

Réponse de l'équipe de Emplifi

il y a 6 ans

Hi Ksenia! Thank you for taking the time to give us your feedback! We're glad to hear you're pleased with the quality of the reports you can produce with Socialbakers and that you're finding our platform useful for monitoring and benchmarking your pages' performance. We're continually working on ways to improve the service we offer our customers, to ensure that the data you get has the fine detail you require. Best, Socialbakers Team

Stephen
Senior Digital Communications Spoecialist (R.-U.)
Produits chimiques, 10 000+ employés
Temps d'utilisation du logiciel : plus d'un an
Source de l'avis

Really useful campaign insights tool

4,0 il y a 3 ans

Avantages :

The ability to break down your digital campaign performance across multiple platforms by tagging posts

Inconvénients :

Lack of support of integration into Google Data Studio - the only available exports by default are PDFs and Powerpoints, which make it difficult to integrate into my Google Data Studio Reporting dashboard. There is an API available, but the support is not provided in choosing how to display the metrics.

Utilisateur vérifié
Utilisateur LinkedIn vérifié
Marketing et publicité, 51–200 employés
Temps d'utilisation du logiciel : plus de deux ans
Source de l'avis

Higher price than other competitors, but still delivers

4,0 il y a 3 ans

Avantages :

A full suite of tools for social media and so, such as scheduling, tons of information about your brand and competitors

Inconvénients :

It's pricey. For a local market such as Brazil, Social Bakers charge us in dollars without taking cultural and economical adaptations in the consideration. What happens is that other local competitors, such as Stilingue, delivers almost the same tools for half the price.

Utilisateur vérifié
Utilisateur LinkedIn vérifié
Biens de consommation, 51–200 employés
Temps d'utilisation du logiciel : 1 à 5 mois
Source de l'avis

Social Media Specialist

4,0 il y a 3 ans

Commentaires : Competitor analysis

Avantages :

The ability to create so many different reports and customize your dashboard.

Inconvénients :

Not a huge fan of the mobile site and would like push notifications for publishing ala Later.com

Utilisateur vérifié
Utilisateur LinkedIn vérifié
Internet, 51–200 employés
Temps d'utilisation du logiciel : 1 à 5 mois
Source de l'avis

Exciting Tool for Social Media Marketing

5,0 il y a 6 ans

Commentaires : I was able to improve my performance reaching out to fans on the pages I managed online. The analytics came in handy as it allowed me to assess and redirect my efforts to make the most of the software.

Avantages :

What I love most about this tool is the simplicity and how it makes it allows you to track keywords on every social network.

Inconvénients :

If there is anything I least like about social bakers it will be the notifications but can't do without them either.

Réponse de l'équipe de Emplifi

il y a 6 ans

Hello! Simple & Smart; We're happy to hear you¿re finding our service Valuable & Useful. Please tell us how you would like to see our notification? We'd love to know your thoughts, we will enhance this essential aspect. Thank you for your review! All the best, Simon

Victor
Creative Data Manager (Brésil)
Marketing et publicité, 201–500 employés
Temps d'utilisation du logiciel : plus de deux ans
Source de l'avis

Alternatives envisagées précédemment :

Uma boa ferramenta

4,0 il y a 4 ans

Commentaires : No geral, a experiência é mais positiva e sinto que poderia utilizar melhor a plataforma e suas funcionalidades, mas acabo explorando pouco.

Avantages :

Dashboard modulares com widgets; O jeito fácil e intuitivo de ver os dados; Informações sobre posts e stories do Instagram no content hub; Poder exportar tudo, inclusive os dashboards.

Inconvénients :

A métrica de interação por 1k fãs que dá uma visão distorcida; A falta de informação sobre dados de alcance de concorrentes; Acho confuso a parte de roles e permissions, que nem sempre funciona como configuramos; A quantidade de swaps dos planos e os valores altos para contratar mais; O filtro de busca por influenciadores nem sempre funcionam bem.

Hans
Social Media Coordinator (Nouvelle-Zélande)
Télécommunications, 5 001–10 000 employés
Temps d'utilisation du logiciel : plus d'un an
Source de l'avis

A BIIIIIIIG KUDOS TO THE TEAM!

5,0 il y a 4 ans

Commentaires : Socialbakers makes life easier -- it is social media without all the noise.

Avantages :

The ease of usage -- simplicity and efficiency combined. It is what you want it to be -- you can customise it according to your needs be it simple daily reporting or down to the nitty-gritty of complex reporting! The support team is one of the AWESOMEST! Superb! They are fast, friendly, and will resolve any issues and answer any questions you have with the platform.

Inconvénients :

Nothing too major -- just wanting to add more QoL stuff like notification alerts, etc.

Kaique
Coordenador de Data Strategy (Brésil)
Marketing et publicité, 201–500 employés
Temps d'utilisation du logiciel : 6 à 12 mois
Source de l'avis

A melhor ferramenta de performance digital!

5,0 il y a 4 ans

Avantages :

A ferramenta é excelente para analisarmos as métricas nas mídias sociais, ótima também para análise de conteúdos e formatos. Além disso, o SAC 2.0 na ferramenta também é excelente, especialmente na hora de taguear as temáticas. Além disso, é possível obter excelentes visualizações através de suas dashboards. De forma geral, a Socialbakers nos traz excelentes funcionalidades que, nos entregam bastante insights.

Inconvénients :

Na aba "influencers" da ferramenta, a ferramenta também deveria considerar influenciadores locais (Brasil) e inclusive, influenciadores menores (com menos de 01 milhão de seguidores no Instagram, por exemplo), pois isso nos ajudaria muito nos próximos mapeamentos de influencers. No que diz as redes sociais, a ferramenta poderia nos entregar mais dados sobre impacto no Twitter, e também, entregar mais dados sobre YouTube, Linkedin e Pinterest. Acredito que na parte de social listening, a ferramenta pode apresentar algumas melhoras, talvez se inspirar em ferramentas como Stilingue e principalmente, Meltwater. Neste sentido, o Socialbakers poderá ser uma ferramenta cada vez mais completa e imbatível!

Mariane
Analista de Mídias Sociais (Brésil)
Vente au détail, 201–500 employés
Temps d'utilisation du logiciel : plus d'un an
Source de l'avis

Análise Petlove

4,0 il y a 4 ans

Avantages :

Eu gosto por ser uma plataforma completa e com fácil usabilidade. Posso criar inúmeras análises com um mesmo gráfico, por exemplo.

Inconvénients :

O fato do Community não ter integração com Zendesk, do Analytics não puxar stories que foram repostados pelas marcas e pelas menções estarem no mesmo ambiente que as mensagens recebidas (as menções porderiam estar em uma aba à parte)

Jake
Community & Engagement Specialist (Australie)
Loisirs, voyage et tourisme, 11–50 employés
Temps d'utilisation du logiciel : plus de deux ans
Source de l'avis

Exceptional reporting with superb account management.

4,0 il y a 4 ans

Commentaires : Being a long-term client (4+ years), Socialbakers is one of our long-standing SaaS relationships, and is testament to the superb account management, addition of new features and overall UI.

Avantages :

Socialbakers makes it easy to customise reports from multiple social media channels. With our nuances in reporting required, we often go beyond the user interface and extract raw data in spreadsheets. This is simple and easy to do in Socialbakers.

Inconvénients :

The publishing feature, as the API doesn't allow for the extent of features available when scheduling content natively in each platform. This is a limitation from Facebook, however.

Bayarkhuu
Communications Manager (Mongolie)
Hôtellerie, 201–500 employés
Temps d'utilisation du logiciel : plus d'un an
Source de l'avis

Review

4,0 il y a 4 ans

Commentaires : Satisfied with the product

Avantages :

Easy to schedule future posts on the calendar and generate insightful reports to evaluate its performance afterwards.

Inconvénients :

It would be great if we can create Facebook event post via Socialbakers. Also, boosting a post directly through the bakers would be great too.

Lovelly
Social Media Assistant (Indonésie)
Médias de diffusion, 11–50 employés
Temps d'utilisation du logiciel : plus d'un an
Source de l'avis

Scheduling vs Data

3,0 il y a 4 ans

Commentaires : For overall, the socialbaker is very helpful in looking at the data and seeing the strengths and weaknesses of content.

Avantages :

I usually use a socialbakers to make weekly reports. Socialbakers really helped me gather data and was also very useful for viewing good content for the week. The detailed section on those comments is also very helpful in filtering out how much the artist is talking about.

Inconvénients :

Scheduling. I am very happy that the socialbakers were able to schedule the ig story. However, the content that is already guarded does not come out and this also happens to the scheduling of the ig feed.

Bruno
Coordenador de Marketing (Brésil)
Vente au détail, 10 000+ employés
Temps d'utilisation du logiciel : plus d'un an
Source de l'avis

Good software

5,0 il y a 4 ans

Avantages :

schedule on facebook and instagram at the same time. but I still need to know more about Socialbakers.

Inconvénients :

not schedule instagram stories. but i know the problem is with instagram

Kaylee
Editorial Associate (É.-U.)
Biens de consommation, 10 000+ employés
Temps d'utilisation du logiciel : plus d'un an
Source de l'avis

Analyzing Metrics with Social Bakers

4,0 il y a 6 ans

Avantages :

SocialBakers allows our team to analyze metrics in one platform, rather than multiple. The filtering functionality and ability to pull reports is extremely helpful.

Inconvénients :

Reports downloaded from SocialBakers are not the prettiest for sharing across various teams.

Réponse de l'équipe de Emplifi

il y a 6 ans

Kaylee, Josh, your account manager, can help you with your reports and their presentation; please give him a call. The value of being able to analyze and report on all your social profiles in one place is indeed an advantage. Thank you for your review! All the Best, Simon and Josh, Socialbakers Team

Utilisateur vérifié
Utilisateur LinkedIn vérifié
Télécommunications, 201–500 employés
Temps d'utilisation du logiciel : 6 à 12 mois
Source de l'avis

Great System

5,0 il y a 4 ans

Commentaires : Easy to use and friendly user.

Avantages :

Able to view all of the pages manage at the same time which is very convenient. Easy to assign to different person for different task or inquiry.

Inconvénients :

Unable to retract anything that was send

iliana
social media manager (Mexique)
Télécommunications, 201–500 employés
Temps d'utilisation du logiciel : 1 à 5 mois
Source de l'avis

Great but missing features

3,0 il y a 4 ans

Avantages :

I like that it's easy to use, the interface is simple and intutituve. I really appreciate the support we have from the chat, the answer is always fast.

Inconvénients :

I feel there are some features missing. I think the most important one for me is engagement rate on a profile level. Normally SMMs need to report this every month (in my case every week) so i'm doing it natively which takes time. It would be great to get this from Social Bakers. Also prime time is missing for twitter and instagram and reach for twitter too. Also being able to schedule stories would be great too!

Lydia
Social Media Specialist (Taïwan)
Matériel informatique, 10 000+ employés
Temps d'utilisation du logiciel : 1 à 5 mois
Source de l'avis

Great user experience!

5,0 il y a 4 ans

Commentaires : I really love the the user interface and how I can filter data or build dashboard with intuitiveness. It's really simple and easy for someone just on-board to learn.

Avantages :

We get to build a dashboard not only from scratch with what we want, but also utilize those very useful templates, which are continuously being updated. Now we are also able to connect to data when clicking on the dashboard, and this has been getting positive feedbacks from colleagues too!

Inconvénients :

Comparing to other features, Publisher seems to be not as useful as others. When we schedule posts through Socialbakers, our other team can't track the posts through the social media back-end systems. Though scheduling Story on Socialbakers is helpful for teams to view the schedule more comprehensively, but it would be better if we can get rid of our smartphones when scheulding the stories. (we understand that it is due to technical and policy issues of Facebook and Instagram :))

Utilisateur vérifié
Utilisateur LinkedIn vérifié
, 11–50 employés
Temps d'utilisation du logiciel : plus d'un an
Source de l'avis

It is a good tool to compare the content and performance of social networks

4,0 il y a 6 ans

Commentaires : The tool allows the measurement of the profiles in own networks and of the competition, this allows to understand the lines of future content and of better performance.

Avantages :

What I like most is the visuals of its graphics, in addition to letting you know if the content of the competition has been sponsored

Inconvénients :

It is an expensive tool for small and medium enterprises, which hinders the use of it for them.

Réponse de l'équipe de Emplifi

il y a 6 ans

Hello! First of all, thank you for your feedback. We are pleased that your experience with Socialbakers, and specifically Promoted Post Detection, has been a pleasant one. We are committed to providing the very best quality service possible and continually invest in updates and improvements to the platform. Our knowledgeable sales team is always happy to discuss pricing and package option for small and medium enterprises. Best, Socialbakers Team

Yua
Online Marketing - Social Media Management (Philippines)
Vente au détail, 10 000+ employés
Temps d'utilisation du logiciel : plus de deux ans
Source de l'avis

Review

5,0 il y a 4 ans

Commentaires : Im pleased

Avantages :

Understanding the performance of both Shopee and competitor

Inconvénients :

Hope it could be updated especially in terms of adapting to new platforms - TikTok

Utilisateur vérifié
Utilisateur LinkedIn vérifié
Services et technologies de l'information, 501–1 000 employés
Temps d'utilisation du logiciel : 1 à 5 mois
Source de l'avis

Best tool for all social media platforms

3,0 il y a 5 ans

Commentaires : Overall it was nice experience as my client was very happy with the quality of insights which I garned from Social bakers. Though I used it 3-4 times but really like its quality though live data cannot be tracked which is negative feature in it

Avantages :

Though i used it 3 times but i like its way of extracting data and its data effectiveness is also better than other tools, It is easy to use and its visualization part is also good. Data efficiency is also better and through it we can extract meaningful insights which helped my client and he really loved the overall report

Inconvénients :

Pricing is high and one thing is that for one client we can only purchase one account, so for every client, we have to purchase another account unlike other platforms which give multiple or unlimited accounts creation

Réponse de l'équipe de Emplifi

il y a 5 ans

Yes, data is our bag; it's the essence of all we do. As alluded, accurate, reliable analysis of your clients' marketing performance provides the ability to prove ROI. It certainly sounds like you and your clients are on the same page where it comes to Ads spending and budget priorities. Please do not hesitate to contact your account manager on configuring user permissions and roles. They can help with enabling secure access and closed views across multiple clients; also, they have news on Settings functionality to come. All the best from Monica, Liborio & Simon Socialbakers