Avis clients sur SpyFu

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Avantages :

The platform is able to pull quite a bit of data around competitors' adwords campaigns and can streamline competitive analysis for marketers.

Inconvénients :

I can pay for it once, use it extensively for analysis and than close the account. I don't see why I should keep it longer.

SpyFu - Notes

Note moyenne

Facilité d'utilisation
4,4
Service client
4,2
Fonctionnalités
4,3
Rapport qualité-prix
4,3

Probabilité de recommander le produit

8,3/10

SpyFu a reçu une note globale de 4,5 étoiles sur 5 d'après 140 avis d'utilisateurs publiés sur Capterra.

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Filtrer les avis (140)

Hasan
Hasan
Marketer (Canada)
Utilisateur LinkedIn vérifié
Logiciels, 11–50 employés
Temps d'utilisation du logiciel : 6 à 12 mois
Source de l'avis

Alternatives envisagées :

Essential tool for PPC campaigns

5,0 l’année dernière

Commentaires : Keyword research and PPC info have been a real breeze as it allows you to spy on your competitors and makes it very easy to come up with initial keywords.

Avantages :

They've done a great job in making an affordable, effective tool. The amount of features you have access to, even without a premium subscription is mental. One of the best tools you can use, no matter if you're new to PPC campaigns, or if you have years of experience.

Inconvénients :

The data on some of the niche markets and low-volume keywords can be very limited. Other than that, there's not much to complain about.

Réponse de l'équipe de SpyFu

l’année dernière

Thank you for your kind words, Hasan! We love hearing about your experience with the free and paid tool, as well as your work in PPC research.

Anil
Marketing Executive (Turquie)
Marketing et publicité, 5 001–10 000 employés
Temps d'utilisation du logiciel : 6 à 12 mois
Source de l'avis

Competitor Analysis with SpyFu

4,0 il y a 12 mois

Commentaires : I used SpyFu to track keyword and report them to my customer. Also I used SpyFu to understand market behaviour and search volume to drive my marketing strategy.

Avantages :

It is easy to use SpyFu for SEO perpective to understand your competitors and marketing strategy. It gives smooth data and fresh one.

Inconvénients :

SpyFu is helpful tool for SEO, but it should has more feature for understand market analysis and SEO data.

Réponse de l'équipe de SpyFu

il y a 11 mois

Thank you for your review, Anil. We are happy to be a part of your keyword research.

Lairs
Lairs
Marketing Director (É.-U.)
Utilisateur LinkedIn vérifié
Logiciels, 51–200 employés
Temps d'utilisation du logiciel : plus d'un an
Source de l'avis

It's meh

3,0 il y a 4 ans

Commentaires : i think it's worth the free trial but I'd recommend trying out competition before buying

Avantages :

It does a good job, just like everyone else, of helping you track SEM and SEO. It covers the basics at a cheap price.

Inconvénients :

I don't have any friends with careers in SEM and SEO that actually use it which tells me that it works but not the way it's competitors do.

Tanmay
Tanmay
SEO Specialist (Inde)
Utilisateur LinkedIn vérifié
Marketing et publicité, 51–200 employés
Temps d'utilisation du logiciel : plus d'un an
Source de l'avis

SpyFu: A Comprehensive Research Tool for SEO and Digital Marketing

4,0 il y a 4 mois

Commentaires : Overall, I like comprehensive insights into competitor strategies, keyword research capabilities, and user-friendly interface, which can help us to optimize their SEO and PPC campaigns and increase our website traffic and conversions.

Avantages :

Here are some of the features that i like most about SpyFu software:Competitor research: SpyFu's competitor research tools allow us to gain insights of our competitors' SEO and PPC strategies, including the keywords they are targeting, the ads they are running, and their estimated ad spend.Keyword research: SpyFu's keyword research tools help us to discover new keyword opportunities and evaluate the potential value of different keywords for SEO and PPC campaigns.PPC ad performance analysis: SpyFu provides users with detailed analysis of our competitors' PPC ad performance, including estimated clicks and costs, as well as ad copy and landing page insights.

Inconvénients :

SpyFu's dashboards and reports are not very customizable, which can make it difficult sometimes to tailor the software to our specific needs.

Réponse de l'équipe de SpyFu

il y a 3 mois

Thank you for taking time to share a review of SpyFu. It's great to see you getting so much from the tool to cover plenty of territory in your search marketing research.

Fernando Adrian
Fernando Adrian
systems engineer (É.-U.)
Utilisateur LinkedIn vérifié
Internet, Auto-entrepreneur
Temps d'utilisation du logiciel : Essai gratuit
Source de l'avis

Good tool but needs a little more

4,0 il y a 3 ans

Commentaires : It's a good tool, but for my specific needs I couldn't replace SEMRush

Avantages :

It is a good tool, it has what you need to do a good research on competencies and search for keywords. and it is much cheaper than most tools.

Inconvénients :

The reports in the basic version are quite limited.

Réponse de l'équipe de SpyFu

il y a 3 ans

Thank you for sharing your review, Fernando! Glad to hear that we have become part of your keyword research toolset.

Klemen
Klemen
Lead Consultant (Slovénie)
Utilisateur LinkedIn vérifié
Marketing et publicité, 2–10 employés
Temps d'utilisation du logiciel : 1 à 5 mois
Source de l'avis

Arguably best competitor analysis software

5,0 l’année dernière

Commentaires : It allows me to discover all competitors KWs with one click. that save me ton of time.

Avantages :

SpyFU can discover, for which KWs a competitor ranks. I can get chart with all KWs, estimated clicks, estimated traffic worth, etc.

Inconvénients :

I do not trust 100% KW difficulty. I crosscheck KW difficulty with SemRush.

Réponse de l'équipe de SpyFu

l’année dernière

Thank you for your review, Klemen! Glad to see that you're able to work more efficiently with our tool set. Thanks for making us part of your strategy!

Alioune
CEO (Burkina Faso)
Marketing et publicité, 2–10 employés
Temps d'utilisation du logiciel : plus d'un an
Source de l'avis

SpyFu review

5,0 il y a 6 mois

Avantages :

For the SEO perspective I highly recommend this software it is easy to use.. and allows searches with keywords..and also with a fairly affordable price

Inconvénients :

The price seems right and I don't find any other disadvantages

Réponse de l'équipe de SpyFu

il y a 5 mois

We are happy to hear how happy you are with the features in SpyFu. Thank you for making us a trusted part of your SEO toolset!

Nirav
Manager (Inde)
Automobile, 501–1 000 employés
Temps d'utilisation du logiciel : Essai gratuit
Source de l'avis

Spy on SEO of your competitors using SpyFu

5,0 il y a 8 mois

Commentaires : SpyFu is built with the best SEO fundamentals to help researchers get the maximum out of it. The user flow is well managed.

Avantages :

It gives a seamless user experience while researching keywords. The platform helps you explore new keywords along with monthly volume and trends. The pricing is on the budget-friendly side. Other equivalent tools are costly.

Inconvénients :

There is nothing that I can think about.

Réponse de l'équipe de SpyFu

il y a 8 mois

Thank you for your excellent review, Nirav! We're so happy to be a trusted part of your keyword research.

Josias
Social media manager (Burkina Faso)
Marketing et publicité, 11–50 employés
Temps d'utilisation du logiciel : plus d'un an
Source de l'avis

SpyFu review

5,0 il y a 6 mois

Commentaires : it does the job well everything is well organized and attractive

Avantages :

The keywords are really interesting it is a very good software for SEO very rich in features

Inconvénients :

No drawbacks for the moment in any case

Réponse de l'équipe de SpyFu

il y a 6 mois

Thank you, Josias, for the 5-star review! We're happy to see you getting so much from the features we offer.

Yash
Yash
SEO Executive (Inde)
Utilisateur LinkedIn vérifié
Marketing et publicité, 501–1 000 employés
Temps d'utilisation du logiciel : 6 à 12 mois
Source de l'avis

Best website to keep an eye on competitors

5,0 il y a 4 mois

Commentaires : My experience with Spy Fu is amazing where we can gather the data and insights and plan our strategies for our SEO & PPC campaigns.

Avantages :

I like this amazing feature of tracking the competitors so that I can create my strategies and execute it perfectly.

Inconvénients :

I feel the availability of some important metrics like CTR and SERP position can be added here.

James
Founder (É.-U.)
Services financiers, 2–10 employés
Temps d'utilisation du logiciel : plus d'un an
Source de l'avis

Great SEO tool for the price - gives you great data on competitors

4,0 il y a 5 ans

Commentaires : I've been able to gain an edge over my competition by seeing what they're doing and what's working. I've also been able to build a list of negative keywords to avoid paying for needless clicks in my PPC campaigns.

Avantages :

I think this is one of the best SEO tools out there for competitive research. It gives you actionable data on what your competitors are doing online, including the keywords they're targeting. I've found that the data SpyFu gives you is fairly accurate and if you use it, it's fairly easy for it to pay for itself. I use it to find out who is bidding on what keywords and what they're doing with their paid campaigns. For example, if I find a company that has spent a ton of money on a particular keyword over a long period of time, I know it's profitable for them and it's worth checking out.

Inconvénients :

I'm not a fan of their lead generation tool because it doesn't filter out as many businesses as I'd like. I also think that they should offer better keyword ranking tools, such as segmenting based on search engine. For example, you might rank #1 in Bing for a certain keyword and #2 in Google. This would be helpful information to know so you can focus on the appropriate traffic source.

Utilisateur vérifié
Utilisateur LinkedIn vérifié
Marketing et publicité, 11–50 employés
Temps d'utilisation du logiciel : 1 à 5 mois
Source de l'avis

SpyFu Review

5,0 il y a 4 ans

Commentaires : I use SpyFu on a daily basis as a consultant. This tool makes it easy to use whether the client has decided to purchase the full paid version or continue using the free version. It makes it very easy to improve a clients meta-data, investigate into their keywords or potential Adwords that would improve their paid ads or PPC, or analyze their competitors and improve their SEO overall.

Avantages :

SpyFu is a fantastic search analytics tool. One of my favorite things is the features that this analytics tool gives you in their free version. They for starters have a fantastic keyword search tool. It gives fantastic keyword analytics for competitors, adwords buys and comparisons to what purchases your competitors have made. It also gives great keyword groupings for a domain or a specific keyword or search phrase. SpyFu also gives great SEO tools that make it easy to optimize your website from the paid version, but also from the fantastic free version as well.

Inconvénients :

I personally have not encountered many issues with this software. I personally love the tools that it gives. The only con I personally have is their free version has some limitations but their paid version is well worth the investment.

Paolo
Owner (É.-U.)
Vente au détail, 11–50 employés
Temps d'utilisation du logiciel : plus de deux ans
Source de l'avis

See behind the current on your competitors

5,0 il y a 3 ans

Commentaires : They are the leaders in competitor keyword analysis, very positive experience.

Avantages :

SpyFu allows you to see behind the current on your competitors. If you aren't using SpyFu someone is using it against you.

Inconvénients :

It is limited in terms of all its tools compared to SEMRush but it is still the best in terms of keyword analysis.

Réponse de l'équipe de SpyFu

il y a 2 ans

Thanks, Paolo, for sharing a review of SpyFu. Glad to hear you're getting great use out of the tools!

Meredith
Production Manager (É.-U.)
Marketing et publicité, 2–10 employés
Temps d'utilisation du logiciel : plus de deux ans
Source de l'avis

Essential for Staying In-the-Know with Your Competition

5,0 l’année dernière

Avantages :

The ability to do in-depth research on our clients' competitors allows us to recommend solid strategies to our clients that are affective in generating leads and fulfilling our responsibilities as their marketing partner. The keyword information is particularly helpful for planning out campaigns for SEO purposes.

Inconvénients :

The only thing I dislike about SpyFu is that sometimes the results of predicted PPC spend isn't accurate compared to the actual spend. We know that it's in the ballpark, but take it with a grain of salt.

Réponse de l'équipe de SpyFu

l’année dernière

Thank you for your review, Meredith! We're happy to be a part of your competitive strategy process.

Stacey
Marketing (É.-U.)
Temps d'utilisation du logiciel : plus de deux ans
Source de l'avis

Great!

5,0 il y a 5 ans

Commentaires : We use this regularly and it helps us to keep a good ides of how our company is doing in comparison.

Avantages :

Our company has been utilizing this site for some time now and is has been very helpful to have a good idea of comparison for other company's like us.

Utilisateur vérifié
Utilisateur LinkedIn vérifié
Marketing et publicité, 51–200 employés
Temps d'utilisation du logiciel : 6 à 12 mois
Source de l'avis

AWESOME platform for keyword research for Google Ads

5,0 il y a 3 ans

Commentaires : SpyFu is a must have if you're building out a Google Ads strategy. Don't waste money on keywords and take the guessing out of what your competitors are bidding on!

Avantages :

There are a lot of features you can use SpyFu for (such as comparing a website with a competitor) but the thing I use it the most for is when I'm doing keyword research to build out a Google Ads. SpyFu lets you spy (get it?) on your competitors to see what keywords they are bidding on, helping you not waste money and push your budget towards the keywords you want to fight for.

Inconvénients :

I don't really have any cons. I guess my only con would be that the first few times I used SpyFu, it was a little overwhelming trying to understand all the data. But other than that, it's a great system.

Réponse de l'équipe de SpyFu

il y a 3 ans

Thank you for your kind words about SpyFu! We're very happy to be part of your toolset.

Utilisateur vérifié
Utilisateur LinkedIn vérifié
Temps d'utilisation du logiciel : plus d'un an
Source de l'avis

best keyword research tool

5,0 il y a 5 ans

Avantages :

allows me to quickly access information about keywords and ppc history relevant to our clients. can print reports too!

Inconvénients :

the information does not match reality about 50% of the time. i understand it's hard getting this data but i get disappointed

Utilisateur vérifié
Utilisateur LinkedIn vérifié
Marketing et publicité, 201–500 employés
Temps d'utilisation du logiciel : plus de deux ans
Source de l'avis

SpyFu Review for Advertising Agency

4,0 il y a 4 ans

Commentaires : We use this tool for our Paid Search campaigns across our agency and has been a great experience overall!

Avantages :

Amazing competitive tool for Search Engine Marketing. Have the ability to type in a competitor's site and gain useful insights into their Search campaigns.

Inconvénients :

There are limits with the free version so typically go gain in-depth Search analysis information you have to use the paid plans.

Utilisateur vérifié
Utilisateur LinkedIn vérifié
Télécommunications, 11–50 employés
Temps d'utilisation du logiciel : plus d'un an
Source de l'avis

Good Competitive Metrics.

4,0 il y a 5 ans

Avantages :

Good Reporting tool on overall visibility.

Inconvénients :

Not as robust as some of the other paid tools like SEM Rush of Moz. You can get alot of this data directly out of Analytics and Adwords.

Utilisateur vérifié
Utilisateur LinkedIn vérifié
, 11–50 employés
Temps d'utilisation du logiciel : plus de deux ans
Source de l'avis

This is a great research tool for marketers - tons of info

5,0 il y a 5 ans

Avantages :

I love the "kombat" mode that gives you an idea of how competitors stack up and also provides you with unique things they are doing (i.e. keywords they rank for that you don't)

Inconvénients :

Sometimes you have to run multiple reports to get the info you want across competitors as there are limits on how many you can compare at once.

Kathy
Designer (Canada)
Mode et vêtements, 2–10 employés
Temps d'utilisation du logiciel : plus d'un an
Source de l'avis

Taking out the guesswork

5,0 il y a 11 mois

Avantages :

I really enjoyed the transparency of the SEO and the straight forward access to backlink strategies. It has helped me so much when researching the market competitions. SpyFu was an essential asset for me when I first started my brand, and still very useful to this day.

Inconvénients :

There is not much to dislike about this software, except that the monthly subscription is slightly expensive.

John
CEO (É.-U.)
Temps d'utilisation du logiciel : plus de deux ans
Source de l'avis

We use SpyFu for SEO keyword tracking and reporting.

5,0 il y a 6 ans

Avantages :

Great user interface, depth of content reporting. They have a lot of features for people looking for in-depth SEO reports.

Inconvénients :

SaaS platform so not a ton of individualized customer support. The PPC estimates are not very accurate, but they are directionally correct.

Utilisateur vérifié
Utilisateur LinkedIn vérifié
, 11–50 employés
Temps d'utilisation du logiciel : 6 à 12 mois
Source de l'avis

I absolutely love this program it helps me so much when discussing sales calls with potential leads.

5,0 il y a 6 ans

Commentaires : The benefit I get from this software is that it helps me Benchmark where a client should be spending their PPC dollars.

Avantages :

I love that they also send you videos of how to use their software in different ways. The production of these are about 3 to 5 minutes which is the perfect length for me to be able to listen to them while I'm doing other work to understand the software better.

Inconvénients :

I would say it's a little Limited in some respects to what you can do with scoping out competitor SEO functionality, it's mostly about the PPC spend anyways though.

Utilisateur vérifié
Utilisateur LinkedIn vérifié
Marketing et publicité, 11–50 employés
Temps d'utilisation du logiciel : plus d'un an
Source de l'avis

Valuable Tool

4,0 il y a 5 ans

Commentaires : A valuable asset to our tool set.

Avantages :

SpyFu looks at things slightly differently to other tools I use. This makes it a valuable asset when taking a holistic approach top SEO.

Inconvénients :

The interface isn't quite as intuitive as it could be, but once you have taken the time to learn the ins and outs it will begin to pay off.

Aaron
Aaron
Web Developer/Ecommerce Strategist (É.-U.)
Utilisateur LinkedIn vérifié
Vente en gros, 11–50 employés
Temps d'utilisation du logiciel : plus d'un an
Source de l'avis

I cant live without SpyFu. I feel like Im cheating!

5,0 il y a 5 ans

Avantages :

History of your closest competitor's ad text AND data showing what worked for them and what didn't? Yes please! I print weekly reports to easily prove SEO progress.

Inconvénients :

The biggest issue is exporting graphs and charts. Only the data is exported. Its a little sluggish at times too.