Avis clients sur Moz Pro

Moz Pro : l'outil SEO tout-en-un pour réussir votre stratégie de référencement en ligne

Commentaires : Je recommande fortement Moz Pro à tous les professionnels du marketing qui souhaitent optimiser leur stratégie de visibilité, car il est efficace, il vous fera gagner du temps.

Avantages :

J'ai utilisé Moz pour rechercher et analyser des mots-clés en vue de mettre en place une stratégie de visibilité. J'ai été séduit par la précision les résultats obtenus. L'outil offre des mots-clés pertinents, précise le volume de recherche et révèle le taux de compétitivité.

Inconvénients :

Moz Pro offre certes des fonctionnalités exceptionnelles pour booster la visibilité d'un site, mais il présente un plan d'abonnement un peu élevé.

My Experience With MOZ Pro

Commentaires : The most important feature that an SEO professional cannot live without is DA and PA, it always helps to track results of the efforts. Backlink Analyzer is really helpful to analyze backlinks to disavow toxic backlinks that can harm website in a way or other. All-in-all we use it to measure effects our SEO efforts and the overall health of our websites.

Avantages :

Moz offers multiple tools to make the lives of SEO professionals easier. It calculates metrics (DA and PA) to see the ranking strength of a website. In addition to that, it offers a SERP Rank Tracker to tool to check website rankings for specific keywords against competitors', a Keyword Tracker for getting keyword ideas, a Backlinks Analyzer to analyze backlink profiles and identify toxic links, an SEO Auditor to audit a website to figure out gapes and flaws in technical SEO, and a Link Builder to build good quality links in a few clicks.

Inconvénients :

Their customer support is not that good. A tool to analyze competition does not provide accurate data sometimes. Some critical tools, such as Citation Builder and Reputation Manager, are missing from the Moz Local tool. Moz Local does not offer a free trial either.

A great high-level SEO platform for Marketing Executives

Commentaires : For over a year I have run side-by-side comparisons of both SEM and Moz. I have run reports on my clients' websites, used the platform for new-business purposes, and have used Moz extensively for keyword research. On all these fronts Moz excelled. I would happily recommend it to any CMO/Marketing Director-level person who's trying to build a strategy. But if you're a small agency trying to figure out which subscription to keep, it might be SEM Rush only for the ability to drill down deeper. I personally didn't enjoy using SEM Rush compared to Moz. Moz gave me information with a minimal of annoyance. Moz is built for the big picture. Between SEM Rush and Moz? Moz will make you feel like a genious.

Avantages :

Moz has a really lovely and user-friendly interface that makes it easy for me to pull great-looking reports for clients and for myself. Moz natively generates just the right amount of detail -- not too much or too little -- to make it a great selling tool for Account Directors or in-house Marketing Directors. And it's intuitive enough that you can step away from it for a month or two and go back in and find everything you need in just a few minutes. That said, this platform also offers up lots of detail. I've definitely done some deep-dive keyword research using Moz alongside SEM Rush and been very pleased with what Mox came back with.

Inconvénients :

The complaint I would make against Moz is the same one I would make against SEM Rush: These are tools that seem to be made for IT/web developers more than marketing directors. It's hard to get a CMO-level report out of either of them. That said, I would definitely say Moz is more "client-friendly." Honestly, SEM Rush and Moz excel at different things, and they're both expensive. If push comes to shove, you may choose SEM Rush for its breadth of data, but then berate yourself for losing the user-friendliness of Moz.

Has the potential to be great!

Commentaires : MOZ Pro is one of a set of tools I use on a daily basis to provide a holistic view of the websites I optimize. MOZ is a key part of that tool set.

Avantages :

I really like being able to quickly assess on-page SEO with the On-Page Grader tool. It lets me to see SEO efforts in real-time and allows me to see where amendments are needed quickly and efficiently.

Inconvénients :

Removing Site Explorer was a big negative for me, it used to be my go to resource.

My Favorite SEO Tool

Commentaires : Our company is a digital marketing company so we utilize a lot of the available SEO tools and Moz is one of the favorites among my team.

Avantages :

There are a lot of features offered and data is provided very quickly. You can easily set up and store different campaigns and a lot of insights available.

Inconvénients :

Not a lot of customization in the reporting. There are also a lot of error messages that occur when utilizing the different features of the site.

Good Value for the Cost

Commentaires : Moz is easy to use and has been great for allowing our in-house content team to quickly perform simple keyword research.

Avantages :

Moz Pro has a more intuitive & user-friendly interface than other SEO tools and is a great option for an in-house team of mid-level SEOs - people who aren't necessarily looking to dive deeply into the super nitty-gritty stuff.

Inconvénients :

The estimated keyword volumes seem to be much lower than those reported by the other tools we use. The number of ranking keywords also seems to be less than what other tools report for many URLs.

Moz is good SEO software but there are now better options available

Commentaires : Moz used to be the industry-leading SEO software when Rand Fishkin was the face of the company. But after he left, Moz has kind of been passed with Ahrefs and SEMRush who offer more advanced features, a better UI, and cheaper prices.

Avantages :

I liked how Moz was able to detect technical SEO issues that I had with my website, and it picked up some additional issues that weren't found with Ahrefs. The site audit feature is also very good.

Inconvénients :

The data doesn't seem to be as accurate as with Ahrefs or SEMRush. The interface is outdated and clunky. I don't like the 'Moz Spam Score' metric, which is not used by any other SEO software or Google. It appears to be an outdated metric and is only updated every 3-6 months - in the world of fast-pasted SEO, that is too infrequent for my preference. I also don't like that I reached out to customer support and just received a generic copy-paste response that didn't address my query at all.

Moz is a good tool, but it's not quite 'great' due to a few problems

Commentaires : While Mozpro is something i'd really like to like as a Seattle native, but it's not something i actually used in practice even with my company provided license. I use their training and webinars but not the tool as Semrush and Ahrefs is superior

Avantages :

Moz has just about everything you could need to run a SEO business or just do SEO for your own website. With good support articles, help section, and support they know what they're doing and want your site to succeed.

Inconvénients :

Moz, in my own experience compared to other software, consistently gave different results for things like rank and volume. This was terrible when i was using multiple services at once to double check work. The other issue is the design layout is not easy to use nor intuitive.

Local SEO Experts - This Is The Tool

Commentaires : As many local SEO experts know, having a consistent NAP is incredibly important. MozLocal will not only highlight those inconsistencies on different major directories - they will also show businesses exactly where they should get their business listed.

Avantages :

- Very easy to use - Small learning curve - Moz support is one of the best in the industry - The Moz Local tool is easily top of the line - Provides extensive data on local listings - Useful and beneficial

Inconvénients :

- Will require the user to go to the source to make changes to any local listing.

A ranking and reporting tool from the experts in SEO themselves!

Commentaires : Been using Moz website for years in terms of their blogs and reading updates in the SEO world, however only recently have upgraded to Pro for the reporting.

Avantages :

Customized reports and rankings in one place, easy to generate info on traffic, keyword movements and individual URL rankings for any website/project. The interface is modern and colored to help differentiate between data sets and as an SEO company, having the powerful Moz brand behind your reporting doesn't hurt! I really like the "featured snippets" integration, as most other reporting tools will only show basic rich results.

Inconvénients :

Takes a long time to setup, but well worth it in the end as the reporting is comprehensive and seems very accurate when cross checking with SERPs and other tools.

Great SEO tool

Commentaires : It's has been a great tool to research my competitors and find potential keywords to target.

Avantages :

It allows me to know the domain and page authority of my competitors and lets me see important stats about keywords when I'm researching for new words to target

Inconvénients :

The backlink database needs to improve, and it offers less features than other SEO tools in the market

my moz pro review

Avantages :

I found moz pro from a video then i stared using for keyword research, rank tracking, checking domain authority and other things and it has really supplied me with data that i can work with.

Inconvénients :

Asides of the fact that i think it is expensive for you to get the best features. i think i am good

Against newer entrants, Moz still holds up.

Avantages :

Moz is still king for Keyword research. Their link analysis, while not as slick as aHrefs, does a good job as well.

Inconvénients :

Moz could do a lot better for competitive analysis - I wish they'd take back some market share from SEMRush.

Easy to Use SEO Software

Commentaires : Fantastic. MOZ Pro is a great piece of software and essential for our business.

Avantages :

MOZ is probably the easiest enterprise-level SEO tool to use on the market today. I've been using them for more than 5 years and have been incredibly happy with the software. It's easy to use and very robust.

Inconvénients :

Report templates require an additional fee to access.

Moz Pro is the best

Commentaires : We have used Moz Pro since last 6 months to improve SEO and it is worth it. We largely use the platform to research new keywords and grow traffic. The tool is very accurate when it comes to finding new keywords and their relevant volumes.

Avantages :

- Moz is one such tool that can help you research thousands of long tail keywords for a topic- Search volume suggested by Moz Pro is very accurate- It can help you do keyword research for any language- Also, search volume for shown basis location is also very accurate

Inconvénients :

Moz Pro is one such expensive tool that everyone cannot afford. They need to have some cheap plans for smaller companies.

Good Digital Marketing Software

Commentaires : Very Good

Avantages :

Campaigns help us track multiple campaigns at the same time Can see how to improve each webpage of the website See how the keywords are ranking

Inconvénients :

Not very easy to use, the User Interface can be overwhelming to new users

Useful set of tools

Commentaires : I've used Moz across several roles in the last 4 years and found it to be very useful. My favourite tool from Moz has to be Open Site Explorer, which is great for getting a quick overview of the authority of a website, with data to back this up which mainly comes from backlink profile and social shares. This tools allows me to dig into my backlinks, checking the authority at domain level & page level, along with a spam score which is useful when looking to identify low quality links. it can also be used to compare link metrics with other websites, which is great for discovering new links. I have to say, I've never been a huge fan of using Moz for SEO campaigns, as a lot of the suggestions that were being made to optimise my pages were very basic. However, it looks like they have made a lot of changes since I last used it, providing more of a dashboard approach which is good for getting an overview of a website.

Avantages :

Access to Mos's suit of tools to help with the main aspects of online marketing Great for getting a snapshot of website performance Good for identifying new opportunities for links & Keywords OSE is a great tool which provides a snapshot of your link profile with many great features Nice custom reports Access to a number of discounts or exclusive free trials through Moz's 'Perks'

Inconvénients :

OSE doesn't discover as many links as some of the other SEO tools that I use

Best of the Bunch

Commentaires : The problem is two fold. We need to know how to be smartest with our content strategy, and we also need to present what we're doing and how we're doing it. Moz has made both of those things easier.

Avantages :

There's a ton of tools for Keyword research, planning, and strategy. Moz is the easiest to use and the most powerful from a strategy and planning perspective. It gives you all the tools you need in a way that's easy to understand, and easy to explain to known analysts.

Inconvénients :

It would be nice if it was more plug-and-play for presentations. Other than that, it's really simple to use and that's honestly my ONLY complaint.

Best tool for SEO purpose

Commentaires : Its the best tool for keyword research and backlinks audit. It is very easy to use and gives you accurate analysis of data.

Avantages :

The best thing about this tool is that t provides you the most accurate KD of any keyword as compared to other tools..

Inconvénients :

It does not provide the accurate search volume of keyword as it does in KD

Solid agency-based SEO tool

Commentaires : We have the best results using Moz for small "needy" clients that benefit from the slew of automated reports to keep them in the know. It is also, to the best of my knowledge, one of the earliest mainstream SEO tools, so the platform in general is very well tested, tweaked, and stable.

Avantages :

Moz has been around for a very long time, and the thing that sets it aside against other SEO tools is the depth and stability of agency-based features and functionality. It has very good automated reports that make it very easy to keep your clients abreast, along with a variety of crawl schedules you can setup that will send alerts for things like 404 errors in broken links to other pages. I particularly love this for websites with an emphasis on blogging that might link to outside websites that can change or remove pages without you knowing.

Inconvénients :

It lacks all sense of anything regarding lead gen goals or reporting, which many competing tools do offer. I also find it to be less "deep" than several other key SEO tools in its ability to compare things like page rank and targeted keywords due to having a smaller database. It's much more focused on on-site SEO health as opposed to the "big picture."

MOZ is a Good SEO Tool with Lot's of Improvement Needed

Commentaires : I started my SEO journey with the help of some free tools in the market. MOZ is one of them. So I have so many pleasant memories with my earlier SEO campaigns where I used MOZ as a primary research tool. But by the time, market is change. We seo professionals need huge data to research and at this point MOZ made me very upset. They need to develop a lot of features in terms of audit/research.

Avantages :

Moz is good for some SEO Professionals who are trying to find competitors backlinks, audit the website, keywords and can check the keywords ranks as well. Moz has it's very own parameter to measure the strength of a webpage. They named it, DA = Domain Authority & PA = Page Authority. It helps to find low competitive keywords by using their free browser extension.

Inconvénients :

Moz has not the robust features like the other SEO tools such as Ahrefs, SEMRush. It is a OK type tool for me. That's why I recently reduced using this tool.

Great tool but needs better reporting

Avantages :

I have been a Moz user for close to 10 years and I can't imagine a time when I wouldn't use it. The ease of setting it up and getting the information makes it one of the most user-friendly tools on the market. Compared to other SEO tools, they have the most modern UI, which is extremely important to me.

Inconvénients :

When it comes to reporting, that's where I switch to SEMrush. As much as they have tried to improve the reporting functionality, I find it much easier to report on position changes and especially rank changes in specific geo segments.

Best SEO Tool To Analyze Websites

Commentaires : My overall experience is good for this tool. So I recommend this software to my friends because I am sure it will helpful for them.

Avantages :

Moz pro its an amazing tool it provides keyword research planning and easy way to analyze the websites. It also helps to examine the SERP rank tracking. I like this tool.

Inconvénients :

It is not more beneficial for complex websites. Not crawl accurately in case of large companies and i am not happy with the design of this software. It requires some improvement in his design. It's a little expensive for small companies.

Must have app for SEO

Commentaires : It has been great. It has helped us analyse our SEO performance in real time

Avantages :

MOZ helps to analyse the Domain Authority and also helps to compare against the competitors. It also has a chrome extension which can be used to analyse any website such as it Domain Authority, overall backlinks and other metrics

Inconvénients :

The free plan has some limited functionality but it is understandable

Incredibly useful tool

Commentaires : This helped our Organic search grow tremendously with some very hard work.

Avantages :

SEO Moz has helped me create SEO powerhouses in many industries. Their tools are incredibly useful and easy to understand. Whenever you do not know how to use something, their customer service team is incredible with helping and they get back to you right away. I have been in marketing for many years and I would highly suggest marketers and business owners to use this tool.

Inconvénients :

Sometimes there are so many tools to use that you can forget about some of them. We are fortunately to have a few team members on marketing so each member has specific tasks they pay attention to in Moz.