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Une plateforme de marketing omnicanal optimisée par une plateforme de données client intégrée qui aide les marques à fournir des communications personnalisées.
I like that as a non marketing professional that has to use the platform I can easily navigate the platform without much training.
Also, really hard to use on mobile although that's critical.
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Powerful automated marketing solution with room for improvement
Commentaires : Has been very good in general with good support and the platform is really powerful, requires us to carry out day-to-day transactional sends and marketing campaigns.
Avantages :
Automation, player engagement in real time with real time updates to member profiles and triggering of campaigns. Multi variables and Multi language. Some good dynamic content and fallback features. Powerful segmentation. Variety of channels including onsite and Push. Easy campaign set up and build. Some good analytics.
Inconvénients :
Notifications log and reports generally hard to export/breakdown with non-friendly data. Can't segment out test users of analytic reports after they have received a campaign. User account management is vague with permission sets, needs more customisation over what users can do. Need a more granular audit log to show what actions users performed at what time. General cache issue with SDK set up sometimes needs a workaround/flush. Difficulty with setting up of new projects and aligning with other projects where features are not enabled by default - it's hard to establish what these are unless specifically requested or advised in advance.
Powerful and Intuitive
Avantages :
The customization options and the way menus are shown. Everything is very intuitive and every time we have a new colleague they pick up on it really quick despite being a rather complex tool with lots of possibilities.
Inconvénients :
I don't like the way CTAs work on pushes and sometimes I feel like the analytics could be a bit easier to read as well. Also, really hard to use on mobile although that's critical.
Had promise but feel let down
Commentaires : it was meant to save me time, but it fell well short of what I was led to believe it would do for me. After just a few months, we abandoned it and moved to someone else.
Avantages :
it looked to have everything that I wanted in one platform. Geo-targeting with Beacons and Geofences, granular control over audience segmentation and SDK support. But once I got using the system I was badly disappointed. It just didnt deliver on the promise.
Inconvénients :
Over priced for what it actually delivers. Seem reasonably priced when you look at the website, but theres a big gap between what they say they do and what they actually do. So be careful to fully test all the features before you commit.
Great product for Web Push
Commentaires :
We've started working with them first with a hard coded solution for Web Push, had a hard time to implement (due to issues from our end as well) but when we move d to integration with GTM, everything was easier
Their CS is very helpful and now they have knowledge center that can help a lot as well
Avantages :
Easy to deploy with Google Tag manager for Web Push Support an easy way of implementing Multi-language prompt optint message Very helpful customer support They integrate very easily (a couple days only) with our Marketing Automation program (Solitics)
Inconvénients :
When it comes to deployment with a wrapper - it's very technical and code oriented so you'll need your developers For every small thing you need to ask their support to assist because if you don't know anything in Web Push, nothing is obvious with them
Alternatives envisagées précédemment : Pushwoosh
Pourquoi passer à Xtremepush : They support Multilanguage with a very easy implementation through their UI (with Pushwoosh it involves developers)
Xtremepush for marketing campaigns
Commentaires : My overall experience with XtremePush has been highly positive. The platform stands out for its versatility and comprehensive feature set, making it a valuable tool for enhancing customer engagement.
Avantages :
Overall, XtremePush is a powerful platform for businesses looking to elevate their customer engagement and retention strategies, provided they are prepared to invest the time and resources required to fully leverage its capabilities. The platform boasts a very intuitive layout, making it easy to learn and navigate, even for new users. This user-friendly design significantly reduces the learning curve, allowing marketers to quickly harness its powerful features.
Inconvénients :
not sure if it is related to the xtremepush or my crm tool, but i cannot change any campaign title because it wont be updated in my crm, so every time i have to clone it.
Best for mobile app notification, in-app message option is bonus
Commentaires : It was good, customer support is excellent.
Avantages :
Personalization, option to import custom data targeting, scheduling and in app message options
Inconvénients :
Reporting could be better, option to analyze as a whole on notification performance can be improved.
Alternatives envisagées précédemment : Marketo Engage
Great tool for marketing automation
Avantages :
- ease of use, user-friendly interface - smooth integration with internal bonus system / other tools - very flexible when it comes to creating new data attributes - great for CRM journeys automation
Inconvénients :
When it comes to Customer Support, their time to resolution could be improved. Sometimes the tool gets slow especially when building complex segmentation (when many segments are nested within a segment). Overall product impression is very positive though.
Ralphs review
Avantages :
Well detailed with great features that is very relevant for my industry
Inconvénients :
cannot delete campaigns i do not want anymore afterit has been sent
Really improved our ability to engage with customers
Commentaires : Overall the XP team have been a pleasure to work with and have always been on hand to handle any of the issues that have ever arisen
Avantages :
The XP platform has helped our organisation to create and engage in customer relationships driven by personal data.
Inconvénients :
Customisation of UI/UX of inbox channel etc is additional work
Of all the tools I use - this is the best.
Avantages :
Presentation of results Intuitive operation Quick support response in case of errors Reliability Compatibility with existing systems
Inconvénients :
I see an opportunity in creating a better preview for push messages and inapp.
Simple and working
Avantages :
The simplicity of using this tool. Easy UX and push settings. Possibility to prepare calculation and prepare infront group few minutes before execution to be sure it will be send on time.
Inconvénients :
In-app notifications needs more option, upgrades. Also with UX but also graphic side.
Great tool for marketing automation
Avantages :
Xtreme is easy to use and guarantees easy access to advanced analytics that allow you to optimize your marketing activities.
Inconvénients :
Customer support in bug reports. It happened that I received information that the error had been fixed, but in fact it had not happened.
Positive aspects and possibilities of Xtremepush
Commentaires : I am very pleased with XtremePush. It definitely makes my daily work easier and is very easy to use
Avantages :
- ease of use - very few errors - interesting features
Inconvénients :
- incorrect preview of the appearance of push messages
Great all in one solutions for emails and push notifications
Commentaires : Overall, it is a great tool for customer engagement and I would recommend it to anyone who need to cover multiple use cases.
Avantages :
I like that it enables me to send personalized emails to our customer base, fetch dynamic content and send it to customers, send push notifications to re-engage customers, and inbox messages inside the app. It is simple to use, but still a powerful tool. You can upload any template that you like.
Inconvénients :
UI could be more modernised, but I think I saw that they are working on changing things up
Easy to use and user friendly
Commentaires : Overall my experience is good and i would recommend this platform.
Avantages :
Xtremepush is user friendly and easy to use.
Inconvénients :
I think that analytics section can be improved.
My opinion about Xtremepush
Avantages :
Xtremepush is easy to use and intuitive. System failures are extremely rare.
Inconvénients :
Campaign analytics often shows incomparable data.
Simple and easy to use app
Avantages :
Step by step guide during the setting of campaigns
Inconvénients :
Waiting time for segments to be calculated
Xtremepush Experience
Commentaires : Is a nice experiencec.
Avantages :
It is a very efficient automation tool. The planning of the campaigns along with the other tools will help us to know what type of communication to use with each user, also to know which ones are more active and at what times we can send push notifications or SMS email etc.
Inconvénients :
I dindn't have any issue with the tool is easy to work on it.
Reliable, simple and fast
Avantages :
Very good design with user friendly approach, stable and fast working.
Inconvénients :
Sometimes calculation of the segment might take some time
Great product
Avantages :
Its easy to use, everything what you want from this product is in it.
Inconvénients :
Preview of PUSH is sometimes inconsistent with reality.
XtremePush is very useful daily!
Avantages :
It's intuitive and helps me daily with tasks
Inconvénients :
analystics side can be more developed from my point of view
CRM/Marketing New Best Friend
Commentaires : Great from onboarding to date. Can't fault anything. Amazing team
Avantages :
Great CRM flow builders with great analysis off the back end. Ease of use and set up of campaigns.
Inconvénients :
Better email builder would be a better asset
Fast sending of pushes
Commentaires : For me, Xtremepush means fast pushy sending. Shipping is intuitive and optimized. I haven't had any problems with it so far.
Avantages :
Fast, intuitive and hassle-free push sending.
Inconvénients :
Division into two editors - Android and IOS.
The power of location to engage users
Commentaires : Xtremepush's location-targeting technology has been invaluable as we now have the ability to target users by location with real-time messaging.
Avantages :
location-based targeting, easy to use, good support.
Inconvénients :
No cons
Compliance Reviews
Commentaires : I use Xtremepush to check on campaigns and I believe that it is the best way to keep track of all the communication being sent to customers from a compliance point.
Avantages :
I like that as a non marketing professional that has to use the platform I can easily navigate the platform without much training.
Inconvénients :
It's still pretty complicated to use for people that are junior or not too familiar with such tools.