En savoir plus sur Meltwater
Des outils qui permettent aux professionnels du marketing, des communications et des relations publiques de surveiller, d'analyser et d'influencer le monde qui les entoure.
It covers almost everything like hashtag analysis, Demographics analysis and word cloud analysis. Data accuracy is also quite good than others.
I also think it could build in some more exportable quick reporting to help diversify the platform but it's restricted to what it can get from APIs from the various social networks.
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Charlotte
Un outil de veille qui patine !
Commentaires :
La communication avec Meltwater est quasi inexistante. Le sav technique répond dans des délais de plusieurs jours. Mais le service commercial n'effectue aucun suivi de ses clients pour vérifier leur satisfaction et proposer des améliorations.
Aussi, en 2 ans d'utilisation de l'outil, nous avons eu plusieurs interlocuteurs différents !
Avantages :
Meltwater permet une saisie illimitée de mots clés de recherches vous permettant de lancer une veille sur des sujets variés : x produits, x marques, x gammes ou x entreprises. Les articles retenus peuvent être envoyés à vos collègues dans une newsletter.
Inconvénients :
Les articles non sens sont très nombreux à remonter ce qui oblige à faire du tri avant de trouver le sujet qui nous intéresse vraiment. L'utilisation de l'outil demande beaucoup de temps ! Malgré deux interventions de l'équipe technique en 2 ans, l'outil remonte toujours des articles inutiles et hors sujet. Le paramétrage des requêtes avec des fonctions booléennes exige un minium de connaissance. Une formulaire (code) aurait facilité l'expérience client. Mon entreprise a un établissement homonyme dont nous recevons des articles alors que Meltwater a effectué des paramétrages à 2 reprises pour éviter ce problème ! D'autre part, le design pourrait être amélioré avec par exemple un visuel/vignette en aperçu des articles sélectionnés pour une mise en avant dans une newsletter.
Vincent
Coup de gueule contre la société Meltwater
Commentaires :
Coup de gueule contre la société Meltwater avec qui nous avons eu quelques déboires ces dernières années.
Très bon service commercial qui a réussi à nous convaincre que Meltwater était la meilleure solution… mais grosse déception pour la suite !
Lenteurs pour configurer tous les paramètres complexes, conception par leurs services de la newsletter très laborieuse, conseillers techniques qui ne parlent pas tous Français ou très mal.
Une fois tout configuré, les informations que leurs moteurs trouvent correspondent à ce qui se passe sur la toile donc ça dépend essentiellement de votre actualité.
En revanche au moment de renouveler le contrat ça se gâte, augmentation de 60%, reconduction tacite, commercial qui ne parle pas Français, etc. Des méthodes certainement contractuelles mais que je qualifie de voyous.
Je précise que la signature se passe électroniquement en ligne, sur un contrat écrit tout petit et que l'on ne peut pas imprimer avant de le signer. C'est seulement une fois signé que vous recevez le contrat avec les conditions générales de vente. Dans celles-ci il est spécifié que meltwater n'est pas tenu à des résultats, etc.
Si vous vous laissez convaincre, pensez bien à supprimer la non reconduction tacite du contrat ou à dénoncer celle-ci dès signature.
Avantages :
Sur le principe tout à l'air très bien. Bonne présentation du produit.
Inconvénients :
Il doit ^^etre configuré par un administrateur de chez Meltwater.
Utilisateur vérifié
A éviter !
Commentaires :
Très mauvaise. Si le service commercial est très bon pour vous faire choisir leur solution, le reste l'est beaucoup moins..... Je n'ai aucune confiance dans les données de leur BdD, je dois à chaque fois vérifier que les données sont toujours bonnes.
De plus, en lisant les CGU, ils n'ont aucune obligation de résultat ni de fiabilité :
"Meltwater fournit le Site « en l’état » sans aucune garantie ou condition expresse ou tacite, de quelque nature que ce soit. Meltwater ne garantit pas un fonctionnement sans interruption, sûr ou sans erreur du Site. Meltwater ne formule aucune déclaration ou garantie quant à l’exactitude, au caractère actuel, à la qualité, à l’exhaustivité, à la pertinence ou à la fiabilité des informations ou données figurant sur le Site ou auxquelles le Site permet d’accéder."
Avantages :
Initialement, le point fort aurait du être de renforcer la qualité de la diffusion de nos communiqués de presse.
Inconvénients :
Base de données journalistes en partie obsolètes (au moins un bon tiers après avoir consulté un bon nombre de fiches). Des données affichées comme réactualisées il y a 3 mois ne sont plus bonnes depuis plusieurs années. Un service support qui se cache derrière des excuses aseptisées pour justifier cet obsolescence des données.

Javier Victor Marian
best monitoring media software
Commentaires : best tool for monitoring media outlets in latin america!
Avantages :
sysomos is a great combination of automated software that look into media outlets news in digital and keep a look into social media. Also, they have a robust database of latin america. Before wans't so great but they keep updating it. Now, it is hard to find adicional news outside sysomos.
Inconvénients :
i have problems sharing my monitors and querys with other users and customer suppport couldn't help me. Also time to timee they have a breach or something working wrong and you dont receive and alert by email and they are very slow to solve it. I have issues in the past with my clients because of this.
DeDe
One tool that does almost everything we need
Commentaires : We've been using it in this office for about 2 years now, and I used them previously at another job, as well. They're very responsive when you need help with something. I like the tool. It's intuitive and does just about everything we'd want it to. I do think their sales tactics were a little heavy-handed sometimes, putting deadlines on offers and whatnot, but when I talked to them about it, they lightened up a lot.
Avantages :
The dashboard for easy monitoring of our media and social coverage.
Inconvénients :
They charge separate pricing for everything, and it seems that every time I turn around they're rolling out a cool new feature they want to share, but it's always extra.
Alternatives envisagées : Cision
Pourquoi choisir Meltwater : Meltwater offered more for the same price. I really liked Trendkite, too, though.
Pourquoi passer à Meltwater : Most recently, when we considered if we wanted to renew with Meltwater, it was really about keeping the price low and not having to change again. Changing is a hassle. But we are still satisfied with the quality of the service and ease of use, so no real need to change.
Réponse de l'équipe de Meltwater
il y a 3 ans
Dede, reviews like this give us motivation and help us ensure we continue to provide high-quality care. Thank you very much for your feedback and are glad you have continued to find value in Meltwater.
Abe
Disappointing Tool, More Disappointing Support & Client "Success"
Commentaires : From a services/support/client success perspective, this is where the disappointment continues. Despite messaging our "client success manager" of our desire to not renew and cancel our subscription, we continued to receive a mix of promotional and reengagement emails and outreach. It got to a point where we asked our "client success manager" to please disable our instance of the platform so our team would stop receiving the useless alert emails that were filling up our inboxes. Despite several emails, our CSM never replied to the emails or heeded our request to disable our account. We later interacted with the online chat support to work with a human being to deactivate our account. This time, we were told that our request would be passed on to the appropriate team members and acted upon immediately; however, nothing ever happened. We eventually found the email of a [sensitive content hidden] for client success and forwarded the response. They finally responded and said we had to participate in an exit interview before they would formally close our account. We politely declined given the back and forth that had already taken place and asked for our account to be disabled/terminated. After several weeks, this has still not been addressed, and the [sensitive content hidden] has not responded to any emails since.How you treat your clients when they leave you should be the same as how you treat them the day before they sign with you. It's disappointing to see a company respond (or
Avantages :
The platform seemed to deliver daily "monitoring" alerts on a daily schedule as promised. While not worth anything to our organization, the emails did come every day as promised.
Inconvénients :
As a product/platform, Meltwater was an overpriced, worse alternative to Google alerts and provided no semblance of quality monitoring results for our organization. Their reputation monitoring tool returned highly unrelated results from a majority of click-bait, AI-generated SEO websites. I can't think of how many times our team would look at the "alert" emails and laugh at both the quality of the results followed by the obscureness of the websites it was pulling content from. Separately, we set up basic Google Alerts along with Hootsuite and a handful of other free/inexpensive social media monitoring alerts, and the info from there was far better in quality and delivery than what we had received from Meltwater.In fairness, Meltwater was deployed by legacy employees who did not have a full breadth of understanding of the platform's purpose or potential. However, it appears that there was minimal, if any, implementation and launch support and/or validation from the Meltwater team that the monitoring results were what we were looking for.
Rameez
Great for customer engagement and as CRM tool
Commentaires : For the two years that we used Meltwater we increased our media sales and overall agent productivity. This lead to a decrease in our ques and many more satisfied customers. There are better products however Meltwater will definitely get the job done.
Avantages :
The CRM tool is amazing at collating and managing all social media into a chronological timeline. What I like most about this software is the interface. Very fluid and modern and easy on the eyes. It is also user-friendly, I was able to upskill many agents within 2 days maximum.
Inconvénients :
I do feel that the reporting could be a bit more specific or customisable. Especially when pulling agent reports, there is some information which I would like to see which is not there, so perhaps allowing a more in-depth customisable report functionwould be beneficial.
Alternatives envisagées : Freshdesk
Pourquoi passer à Meltwater : We started off with Meltwater and switched to Freshdesk.
Katie
Excellent customer support
Commentaires : Overall our marketing communications team loves Meltwater. It took a while to set up our account, but once that's done, it is extremely easy to pull analytics for our Board of Directors.
Avantages :
The best part about Meltwater is how easy/user-friendly it is compared to our previous product (Cision), and our account rep is FANTASTIC. We had a terrible experience with switching reps at Cision and it was extremely clunky and took literal hours to pull metrics, but Meltwater has blown us away with how seamless it is.
Inconvénients :
I will say the media database is not as robust as Cision. It is clear where each company focuses. As a medical non-profit, we work with very niche publications, and many of them were not in Meltwater (or had staff missing) and had to be uploaded manually, which means you are in charge of knowing when the reporter changes companies.

Hailley
I will never recommend any Meltwater products or services
Commentaires : Overall, I will never recommend Meltwater as a product or service. Their staff aren't knowledgable and their salespeople sneak auto-renewals into their contracts to keep people on as customers. As a company no one is able to take responsibility and they don’t offer genuine support for their customers
Avantages :
Some of their employees genuinely want to help (which is what I like best) however, Meltwater as a company doesn't give them the tools to do so.
Inconvénients :
Terrible customer support: If you try calling Meltwater's customer support number often times they simply don't pick up. No ownership: One of their employees openly admitted to a high turnover rate of employees and as such, no one was willing to take responsibility for what someone who no longer worked at Meltwater had done. Search results are not accurate: I worked with three account representatives to get accurate results about my company and they never fully worked out. They both missed several key results (the whole purpose of using this service was so I didn't have to dig to find them) and they also brought in incorrect results. Mediate database is out of date: I used their media database several times and it was always difficult to use plus there wasn't updated contact information for reporters. I had better luck looking for emails and phone numbers myself. !!They sneak auto-renewals into contracts and do not notify you!! Even if you tell them you are not planning on renewing it has to be in written form or else they will force you into another year. I no longer trust this team or company to care for their customers.
Marah
A great resource for keeping up with the latest news and events.
Commentaires : Meltwater has helped us stay ahead of the competition on social media by giving us timely information on the topics we care about, which in turn has allowed us to refine our thinking and set up the most effective processes and tactics to reach our goals.
Avantages :
We were able to work together more efficiently thanks to Meltwater, and we were able to locate the information we required from social media platforms with greater ease because of the organization provided by the tool. Meltwater's search function is quite adaptable, providing us with a plethora of alternatives for precise tracking of what we're looking for, where we can simply prepare the topic that we're waiting for to be published, and when it's published on social media. To make sure we're always on the ball, Meltwater will provide us alerts instantly. Meltwater has a fantastic knack for laying down the information gathered in a way that is simple to understand for anyone.
Inconvénients :
While the simplistic nature of Meltwater's charts is a source of frustration for me, I have faith that the Meltwater will make efforts to enhance them in future versions.
Jeff
We use Meltwater Daily and Have for Years... Great tool and service.
Commentaires : We've been a customer for 3+ years and use Meltwater on a daily basis. Initially, we were mostly using the media monitoring features exclusively, and that alone was enough value to justify our account. More recently we've also been using the Influencer platform for media research and outreach and that has also proven to be extremely useful. Much of our content marketing is driven by things we're able to uncover on a daily basis using Meltwater.
Avantages :
The breadth of features. Ease of use and flexibility. Daily email reports, customizable Dashboards, integration with analytics and social platforms, comprehensive media/influencer database and contact platform. Outstanding proactive service and support.
Inconvénients :
No real complaints about the software. It is very robust and even after several years, we are finding new beneficial ways to leverage Meltwater.

Linda
Robust Social Media Monitoring at a Price
Commentaires : We tend to use Meltwater in times of social media crises — and it cuts down on manual data compilation and creates easy-to-understand reports for all stakeholders.
Avantages :
Robust social monitoring capabilities, easy to set up, really great customer support, easily customizable, and easy to export reports.
Inconvénients :
It's pricey, but with social media monitoring that is to be expected. In this realm, you get what you pay for, and Meltwater is worth the price because it just pulls in way more intel than any other solution available.

Kara
Great Spreading the Word
Commentaires : Overall, Meltwater has been an easy tool to use to distribute information and also see the analytics of how it's being received, opened, clicked, etc. We also use the tool to create a Daily Digest of hits that mention our business in the media or on Twitter.
Avantages :
This software is completely user friendly. It is easy to upload press releases and sent to various distribution lists.
Inconvénients :
Sometimes there are glitches or issues where if there is a lot of traffic happening via Meltwater which makes your particular information experience a delay. Usually, Meltwater staff are able to identify log jams pretty quickly.
Amanda
Great social media monitoring & journalist database tool
Commentaires : Tip to your sales team: stop being so aggressive and reading from a script it gets very annoying.
Avantages :
They have an extensive journalist database and their social media platform is great. Can connect several different clients' accounts and schedule posts and the metrics are great
Inconvénients :
Their sales team is extremely aggressive. Only hear from account reps when it's time for renewal and after you sign up they go silent when you have an actual issue.
Gaurav
An awesome Social Media Listening tool for Twitter
Commentaires :
I have been using Sysomos for almost 2 years and it has never failed to surprise me. The tool is fun to work with Twitter data however it lags when we are looking for Facebook, Blogs, Forums and Instagram mentions.
The tool is good for realtime campaign monitoring.
Downside: The customer support is not that responsive when you encounter any issue with tool like data lapse etc.
Overall it is good product when your prime focus is to monitor Twitter conversations on web.
Avantages :
1. Strong Twitter Monitoring 2. Effective Real Time Tracking
Inconvénients :
1. Poor customer support 2. Not so good traditional media tracking
Cassie
Complicated Product
Avantages :
There are some cool feautres in Meltwater, like being able to search history by specific keywords and dates and exlcusions, and getting email notifications that we can set up for when certain words or our brand is mentioned. It also worked for us to schedule out social posts.
Inconvénients :
There are some complications in getting up social posts - sometimes it wouldn't properly tag the person we were trying to tag in our post, and you can't go back and edit a post after it's done to tag the person. Sometimes it almost feels like there are too many features that are difficult to learn to use, and not enough help to properly learn how to use the software. It shouldn't be that complicated. I think it is way over-priced for what you get, and there are competitors much better matched for our needs.
Emirhan
Meltwater is useful
Avantages :
Thanks to its interface and content, it is very easy and functional, saving time and work. And one of the plus aspects is that it's free.
Inconvénients :
Although it is incomplete, it gives sufficient information.
Utilisateur vérifié
I really enjoyed using Sysomos! It was easy to get set up and researching for our office.
Commentaires : It assisted with understanding customer needs, how they use our product, and developing our line.
Avantages :
It helped organize and visually represent data for our online presence, determine how to expand our product line, and track customer sentiment. It is quite robust. If you really get it going you can track industry activity as it starts to trend.
Inconvénients :
It took a while to learn. There are videos to assist, and but the system is quite robust. It is on the pricey side.
Ed
Meltwater - Media Outreach
Commentaires : Customer Service is TOPS - [SENSITIVE CONTENT] my rep, is always on the ball!
Avantages :
The ease with which to send a press release on the National newswire.
Inconvénients :
The more options they add to the program the more expensive it becomes - there is a lot that I am unfamiliar with nor have the time or money to explore.
Louisa
User-friendly
Commentaires : Overall, a great product and gives excellent snapshot of media coverage.
Avantages :
Very easy and straightforward to use. Gives rich analytics data.
Inconvénients :
Boolean search terms can sometimes be 'off'.
Joseph
The Best PR Tool on the planet
Commentaires : Super experience. Great tool.
Avantages :
Meltwater is indispensable for any startup looking to gain insights into the PR side of marketing. We would be lost without it.
Inconvénients :
There is a lot of information that sometimes can be overwhelming but once you get the hang of it it is easy to use.
Eric
I do not recommend Meltwater
Commentaires : Customer service is horrid. That alone causes me to highly discourage anyone from using this product.
Avantages :
The daily emails with social media and article monitoring is useful but Google Alerts does the same.
Inconvénients :
Unfortunately, the company's customer service leaves much to be desired.
Utilisateur vérifié
Meltwater review
Avantages :
Meltwater collects media information for me
Inconvénients :
I personally haven't had any issues with meltwater

Sanjay
Map
Commentaires : It's a good software that saves time and sitting at home can use it in its small device and it makes it easier for the person to arrive and a free demo of any place can tell.
Avantages :
Here is a good software. The person can easily see the map of any place in its device and use it.
Inconvénients :
The quality of the map of the software is not so high that I can tell it to myself very clear.
Elaine
Excellent customer service
Commentaires : As an independent contractor, I am not familiar with the overall experience for Corcoran GL. I do know that the analytics are very good.
Avantages :
As a free lance writer, I am not an employee of Corcoran Global Living and was not involved in the purchase, cost analysis or review of the software. However, from the very beginning, [SENSITIVE CONTENT HIDDEN] and staff have been available and pro-active to ensure a smooth operation. My skills are more literary and less technological (very much so), so I appreciate the help and the patience.
Inconvénients :
I haven't encountered any dislikes. So far, so good.
Réponse de l'équipe de Meltwater
il y a 3 ans
Elaine, thank you for your kind review; we are happy to pass along your comments to the team. Please don't hesitate to reach out if there's anything additional we can do for you.